100 product ideas you can use to expand the number of products and services you sell

Do you want to sell marketing funnels to your customers? Sometimes we need to break down a whole marketing funnel into smaller products.

Or, think about using any of these product ideas to sell to current website and WordPress customers.


Subject line workshop

Introduction and welcome emails

Sales emails

Nurturing emails

Offer and flash sale emails

Email segmentation

Email automation

Data collection

Data cleansing

Email content writing


Private group set up

Social posting

Social following

Social research

Audience growth

Live broadcasting

Comment posting

Community building

Social branding

Content repurposing

List building

Email optin on blog posts

Form creation

Site wide optins

Optin messaging

Optin automation

List drops and audience sharing

Landing page copy

Landing page design

Conversion optimisation

Redirect automation


Marketing strategy consultation

Network marketing tactics ebook

Pitch and value proposition workshop

Market research webinar

Positioning coaching

Audience growth tactics

Referral network discovery

Affiliate program set up

Funnel design and architecture

Market expansion course


Website security

Plugin updates

Theme updates

SEO health check

Spam comment MOT

Content updates

Task allocation

Backup and restore

Page speed loading

Site migration


Social follower growth

Accountability emails

List swapping

Grouping and tagging list subscribers

Content posting

Social sharing

Video uploads and descriptions

Blog post SEO

Productivity and time management



Blog post health check

Influencer backlink research

Backlink outreach

Broken link searching internal

Broken link searching external

Page SEO content audit

Content mix for SEO audit

Keyword research

Rankings reporting

SEO insight and advice


List posts

Sales letter copy

Content aggregator posts

How to guides

Lead magnet design

Lead magnet hosting

Course creation and hosting

Killer guides

Video creation and editing

Page copy


Sales page design

Upsell page

Thank you page

Cross sell page

Sales funnel design

Sales automation

Sales segmentation (email list)

Product launches

Payment processing

Sales coaching


Splinter product creation

Product positioning

Product pricing

Subscription product design

Scalable product design

Digital product design

Content repurposing into product

Book writing and publishing

Affiliate product research

Referral product funnel design



Mike Killen

Mike is the world's #1 sales coach for marketing funnel builders. He helps funnel builders sell marketing funnels to their customers. He is the author of From Single To Scale; How single-person, small and micro-businesses can scale their business to profit. You can find him on Twitter @mike_killen.