If you want to write a lot, you have to read a lot. These are some of the most influential books and authors on my shelf.
How to own the world
A plain English to financing your own pension and managing your money
Rich Dad, Poor Dad
What the rich teach their kids that poor people don’t. How to get better at money and what investing really means
Why working the way that works for you is better than what you’ve been taught. ASAP is poison, meetings are useless (this book started me on a VERY deep rabbit hole)
How to get more done each day and per project without distractions and ramping up productivity – VERY powerful book
The Miracle Morning
How to wake up better and get more done during the best time of the day. Turned me into a morning person. I used to sleep in to 11am. Now I’m up between 5am and 6am
The 10X Rule
How to truly achieve what you want by understanding the massive levels of action you need to input and where your energy is best served
12 week year
Instead of running 12 month years and work cycles, businesses work better in 12 week years. Treating each week as a year and planning the one activity that will move the needle.
How to make sure that market demand is high for your service/product and how to become oversubscribed with customer
4 hour work week
Why 9 – 5 doesn’t work and how to 10x your output. Not just for entrepreneurs, can be used by workers too.
Think and grow rich
The first true business and self help book which dictates the exact nature of success, wealth and motivation.
The most important book I read in 2016. Everything I’m supposed to do in order to make sure my business is ALWAYS profitable. Literally changed my business model and made me profitable overnight
How to launch ANY product and turn sales into an evergreen process. Really practical advice inside
Invisible Selling Machine
The Godfather of the modern marketing funnel. Ryan explains every single aspect of a conversion funnel to help you sell ANY product you need
The inventor of the most popular marketing funnel software ever, explains how to build an automated sales process to sell more of your products.
The founder of DuckDuckGo, a search engine that competes with Google teaches us that businesses don’t fail because the product sucks. But because businesses don’t gain traction in one key channel.
Built to sell
How to build a business which is not only profitable, but is designed to be attractive to buyers
If you want to truly explore your market and make a difference, you need this book. Market design, product design and online marketing are nothing without category design.
The fundamental reason that people can’t “sell” something is because their brains are hardwired to reject it. Oren’s book teaches us to pitch anything
One up on wall street
Why stocks and shares aren’t as complicated as you think and how to create a valuable investment strategy to make your money work for you – NO COMPLEX NUMBERS
Duct tape marketing
60% done and launched is better than 90% almost done. Why modern marketing is overcomplicated and how to get your product and service out there
Content that converts
A playbook for creating a B2B content marketing strategy. Still good for B2C as it treats content like a product that needs to be promoted
22 immutable laws of branding
THE book on advertising and branding. Colleague of mine, who’s worked in advertising for over 30 years told me read this book or go home. The definitive guide on how successful businesses stand out
Ogilvy on advertising
How to create advertising that works from that man that invented helpful copy, written as a sales letter to make sales
How to sell video courses online
Serial content creator and course builder Rob Cubbon talks about how he structures his courses to sell online
The content machine
How to create content regularly which works and helps your business get discovered
The Seventh Sense
We live in the network age. Information, clarity, data, all of these pale in comparison to the network that runs them. Understanding the network age changes your business model.
You Are A Badass at Making Money
Massive mindset changes on how to make money and why we make money. Talks about our relationship with money and why we should love it.
Sell or be sold
Sales is the #1 reason behind 100% of your income and money. It’s about structuring arguments and how to help people understand your point of view.
The Power of Habit
Habit is not only the most powerful compounding force in the world, but we can create MASSIVE changes in our lives from implementing a few basic habits.
The Richest Man In Babylon
Super old book about why people are rich and the rules behind creating wealth and money for yourself and others.
Talks about offshore banking and how much free money is available
You must write a book
Why you should write a book and how to do it. Really pragmatic advice and easy to read from Honoree who helped write The Miracle Morning
5000 words per hour
How to boost your writing proficiency up to 5000 words an hour. Changes your idea of what good writing is and how to create good writing habits.
Be Obsessed Or Be Average
Obsession is what’s holding you back from achieving incredible things. However, we’re taught that obsession is unhealthy and even sick. When in fact, anyone who has created great things, has been obsessed.