Has this ever happened to you?
Picture this: a bustling networking event.
The room buzzes with everyone asking “What do you do?”
Responses like “I’m a designer” or “I build websites” echo around, met with polite nods but no genuine interest.
But then, amidst this mundane melody, a voice stands out.
Suddenly, she becomes the centre of attention, the conversation magnet everyone is drawn to.
Why?
She didn’t just share a job title; she painted a vivid picture of the value she brings.
This is where most networkers miss the mark.
They focus on their role, not the results they deliver.
While others were chairs in the room, she was the fireplace everyone gathered around.
Networking isn’t about attending events and collecting business cards; it’s about becoming memorable.
And you become memorable not by stating what you do, but by clearly articulating the transformation you bring to the table.
Her reply was “I help websites maintain a 99% uptime.”
Next time you’re asked, “What do you do?” think about this: Are you just another chair in the room, or are you the fireplace?
