The 5 Signs of a Dream Client

It’s tempting to say yes to every client that comes your way, especially when business feels slow. 

But working with the wrong clients can lead to stress, poor results, and wasted energy. 

The truth is, you’ll achieve far greater success by carefully selecting clients who are set up to thrive.

High-quality clients share five key traits. 

They have a budget to invest in your services and the tools you recommend. 

They have products or services that are already selling, so you’re building on a foundation rather than starting from scratch. 

They’re coachable and aligned with your values, making collaboration enjoyable. 

They have communities or networks you can tap into for faster growth. 

And most importantly, they trust your expertise and are ready to act on your guidance.

Think about your current client list. 

Do they meet these criteria? 

If not, it might be time to refine your messaging and qualification process to attract the right fit. 

The better aligned your clients are, the better your results—and the more fulfilling your work will be.

Mike Killen

Mike is the world's #1 sales coach for marketing funnel builders. He helps funnel builders sell marketing funnels to their customers. He is the author of From Single To Scale; How single-person, small and micro-businesses can scale their business to profit. You can find him on Twitter @mike_killen.