The most critical moment in your funnel is immediately after someone opts in.
Their interest is at its highest, yet many funnels drop the ball by showing a basic “thank you” message or directing users to their lead magnet with no follow-up action.
Redirect leads to an offer page immediately after the opt-in.
This page should provide a clear next step, such as booking a call or purchasing a low-ticket product.
You must strike while their interest is fresh.
Waiting too long causes attention to fade, and you miss the chance to capitalise on their momentum.
Look at your funnel. Does it make an immediate offer after the opt-in?
Adjust it to capture interest when it’s at its peak.