1. I’d create a fake YouTube profile of my ideal customer and act and pretend I’m like them. I’d BE a customer for a week. Read the blogs they read, buy the books they buy, watch the videos they watch.
2. I’d work out exactly what their top 100 problems are and I’d become obsessed with that list.
3. I’d pick a problem and research how other businesses in other niches and industries are solving it. I’d create content talking about the solution and use it as case study for my ideal clients.
I’d offer a call to action with a crib sheet or template in that content for free.
I’d email and call anyone who signs up for the crib sheet.
Rinse and repeat.
