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You deserve to charge customers so they can access your brain (even if you’ve got zero sales experience)

By Mike Killen | Jun 19, 2020

Posted in $100K funnel, APEX marketing, Consulting, Convert leads into sales, Gameplan, Marketing funnel customers, Sales, Selling

How I sell marketing consultation to my customers In this blog post I am going to outline a very simple process for selling consulting and consultation services to customers. I’m going to show you how I get customers to tell me what they would buy. I’m also going to show you exactly what never to…

My entire content marketing stack

By Mike Killen | Jun 11, 2020

Posted in Content, Content marketing, Content silo, Funnel proposal, Tools

Content at scale has been at the core of how my business has grown. In this blog post I’m going to show the tools and systems that I use to create lots of content, promote it, edit it and publish it. Full disclosure, there are lots of affiliate links for each one of these products.…

The BEST platform for content isn’t what you think. Blogging, YouTube or podcasts?

By Mike Killen | May 14, 2020

Posted in Content, Content marketing, Funnel builders, Funnel tactics, Gameplan, optin conversions, Traffic

Absolutely nothing will increase your authority and gain you more attention in the marketplace, than posting regular content to a platform. Nothing can beat the perceived value and credibility of someone who repeatedly and consistently publishes ideas, gives away helpful information and provides content for free. Above all else, content is a platform to test…

3x $25,000+ Funnel Examples With Flowchart and Proposal extracts

By Mike Killen | May 5, 2020

Posted in Customer funnels, Email campaigns, Email marketing, Funnel tactics, Gameplan, Marketing funnel customers, Marketing funnel price, Niche examples, Sell more funnels, Selling, Tools

Inside 3 $25,000 funnels ($75,000 total) In this blog post we’re going to explore 3 individual funnel projects that cost at least $25,000. We’ll look at the overall structure, the proposals and how I sold them. As well as the individual features and the value that they bought the customers. The three types of businesses…

5 scalable income streams you could build for your funnel business today

By Mike Killen | Apr 23, 2020

Posted in Gameplan, Multiple income streams, Multiple streams of income, Product creation, Product development, Scalable products

In this blog post I’m going to share 5 income generating ideas that you could build for your business, today. How to work less and achieve more with products 5 different product ideas no matter how experienced you are Why newbie marketing funnel businesses outpace older agencies (and how to copy them) You’re choking your…

Fuck The Furlough – How To Make Money With Your Brain Without A Job

By Mike Killen | Apr 3, 2020

Posted in Gameplan, Product creation, Product design, Product development, Product launch, Tools

In this post I’m going to teach you how to take all the knowledge you have in your head, and put it to use making money for you while you don’t have a lot of work to do. You’re going to learn how to create a product FROM SCRATCH with ZERO technical skills, no expensive…

[Free email template] How to deal with customers who want to cancel a care plan

By Mike Killen | Mar 26, 2020

Posted in Core Offer, Difficult customers, Email templates, Find more customers, Gameplan, Make life easier, News and blog

“I want to cancel my care plan” I’m going to share with you WHY customers try to quit care plans at a time like this and what you can say and do to prevent it (or even get them to spend more with you). I’ve also got a free email template (with no optin required)…

5 Key Features of a High Converting Squeeze Page

By Mike Killen | Mar 19, 2020

Posted in Funnel business, Gameplan, Lead generation, Marketing plan

Conversion rates remain a priority for most businesses, and rightfully so. If your site doesn’t boast a considerable conversion rate then there’s something going wrong with your site design or how you’re presenting your information to the world. Services like Convertica exist to boost your conversion rates, and one of the ways you can achieve…

Following up does not mean “chasing”

By Mike Killen | Mar 12, 2020

Posted in Difficult customers, Gameplan, Marketing funnel business, Productivity, Profit, Sales, Sales strategy, Sell more funnels, Selling

This is a common mistake that many businesses make. Both in terms of execution and understanding. Chasing a customer is when they have something of value that you want. You’re chasing them to give you something, therefore they have something of high value. People chase things they can’t get and it often makes you look…

[Free script template] How I make sure customers are ready to buy marketing funnels

By Mike Killen | Feb 28, 2020

Posted in Convert leads into sales, Gameplan, Qualification, Sales, Sales strategy

Download this free script template to qualify customers and make sure that they’re ready to buy from you (increasing conversion rates)

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How my business changed my life

By Mike Killen | Apr 17, 2024

Posted in Business Development, Business diary, Entrepreneurial Journey, Entrepreneurs, Goals, Mindset, Motivation, Success Stories

It was a blistering hot day when I lost my corporate marketing job in London. I remember stepping off the plane from Helsinki to read a barrage of texts and emails (on my Blackberry) that explained how I was basically being fired. Within a few days, I lost my flat, income, savings, and lifestyle. And…

I only work 3 hours a day

By Mike Killen | Apr 16, 2024

Posted in Business diary, Content, Entrepreneurs, Goals, Mindset, Motivation

At my wedding, my best man read a poem which had a very specific joke in it. And that joke became a common theme throughout the wedding. And that same joke is texted to me about once a week from some guys at my office. And my gym. And from my brother. Because earlier this…

Dealing with overwhelm

By Mike Killen | Apr 15, 2024

Posted in Being helpful, Goals, Mindset, Motivation, Productivity

There are times when I sit at my desk and I feel absolutely, totally, overwhelmed. I feel like I have 100 things to do on my list, and I also feel that even if I got those checked off, I’d still be behind. My personal feelings of overwhelm can be broken down into 3 core…

Are you creating or consuming?

By Mike Killen | Apr 12, 2024

Posted in Being helpful, Mindset, Motivation, Productivity

I’ve noticed that I’m 100x more understanding of someone’s mistakes when I have also made that same mistake. Funny that, isn’t it? We’re all so judgemental of the small business owner who misses an email. Or the parent who gives their kid formula milk. Something I’ve noticed is that I became far less judgemental of…

I was wrong about Clickfunnels

By Mike Killen | Apr 11, 2024

Posted in Business Development, Marketing strategy, Marketing Tools, Review, Tools

Previously when I’ve spoken about Clickfunnels, and my aversion to using them, it was based around 2 core ideas. Now the sheer AUDACITY of saying I don’t like all my eggs in one basket, when I now heavily promote HighLevel, might seem like politician level hypocrisy. And yes, to some extent, it is. But there’s…

Don’t be unique or creative

By Mike Killen | Apr 10, 2024

Posted in Being helpful, Business Strategy, Content Creation, Content marketing, Marketing strategy, Product creation, Sales strategy

There are three main ways that I measure the success of my work. Number 3 is kind of a vanity metric, because of course views don’t always turn into revenue. But in my case, they can do because I make money from YouTube ads and I know that views on my YouTube content often convert…

One bad hire can ruin the work of 10 great hires

By Mike Killen | Apr 9, 2024

Posted in Business diary, Employee Management, How to hire

I’m extremely lucky in my business. As of the time of writing, I have three absolute rock stars in my team. Admin, support, graphics, updates, editing, content…they’re phenomenal at what they do. And the three of us are doing MORE this year than when we had a team of EIGHT doing more work. You see…

If you want a strong niche, stop listening to feedback

By Mike Killen | Apr 8, 2024

Posted in Being helpful, Entrepreneurs, Market need, Market Trends, Marketing funnel, Mindset, Niche marketing

Something I’ve noticed more and more recently is my desire to dig deep into my community and niche and figure out what I can do to help them more. The more people who join YouTube and create content for agencies (and there are dozens of them), the more I realise how important it is to…

Unlock Better Results with This Game-Changer Tool

By Mike Killen | Apr 5, 2024

Posted in Being helpful, Benefits, Productivity, Results, Tools

Let’s talk about something close to my heart: getting results. The good ones. And how one little tool made it all much easier. Let me introduce you to Loom, a video recording tool that transformed the way I communicate with my team. Now, I’m the kind of guy who prefers avoiding meetings like they’re optional…

Best “non-business” business book

By Mike Killen | Apr 4, 2024

Posted in Being helpful, Benefits, Books, Entrepreneurs, Mindset

There’s an unspoken assumption. Every great business book is about… business. But that’s not always true. Sometimes, the deepest lessons are off the beaten path. Enter, “The Courage to be Disliked” by Ichiro Kishimi and Fumitake Koga. It’s not a strategy book. Nor is it about tactics. It’s a delve into the human psyche. A…