What makes Sumo.me How To Publish Like A Huge Content Creation Team (When It’s Really Just You) a killer, epic blog post?
They introduce the blog post with a sales letter. It’s SO compelling that I was sure it was going to have an opt-in to access the post. It didn’t and that was a HUGE relief. Not that I mind signing up, but the case they made spoke to me so clearly that I wanted access…
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PLEASE. STOP. WRITING. BLOG POSTS.
Crazy Ol’ Mike Killen. That’s what they call me ‘round these parts. I hear folks aren’t too keen on what I’m talkin’ cus they ain’t believe that I got all my faculties, so to speak. See, I done reckon that writing blog posts for yer site, it’s like diggin’ for gold in a tree trunk.…
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5 things you should do INSTEAD of Instagramming a photo of you with a customer
Social media. It’s bloody brilliant isn’t it? Personally, I don’t agree that taking selfies and photos is making s more narcissistic. However, The Guardian writes about “the rise of the selfie and digital narcissism” and I can see their point about how having photos of ourselves, at our best and showing them off for fake…
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Start HELPING customers NOW. Don’t wait for this…
You’re never going to know it all. You need to start helping customers now, with what you know now. I know it’s tough because you want to feel like you know lots until you start helping people. There are 3 roadblocks to not using what you know to help customers. But I only just learnt…
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The 5 landing page flow that increases sales and conversions
You can use this 5 landing page flow as a template to create any marketing automation funnel – and you can build it with ANY WordPress website. If you could turn any WordPress website into a marketing automation funnel, would that be a useful skill? Think of how you could generate leads and sales for…
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3 questions you ABSOLUTELY must ask every potential customer
These 3 questions are taken from my ‘website worksheet’, which is a worksheet that leads have to fill in before I’m willing to talk to them. It acts as a qualifier, filtering out people that are just quote finding or tyre-kickers. It also provides me with the basic information I need to see if I…
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What I’ve learnt from spending £30 000 on a customer’s paid traffic
In 2015 we ran a campaign for a customer using Google and LinkedIn to generate leads and sales for their £1500 a year subscription product. These are the results. You can download the PDF, here. Don’t feel you have to spend £30K to get results, we ended up generating close to £175 000 in revenue…
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The 6 design principles that guide every website I design
According to Roman Mars, the rules of great flag design are the rules for good design in general. Websites are different, sure. But the principles are the same. To that end, I’ve designed and built a LOT of sites that act as marketing funnels and sales platforms. Every single site I’ve built follows these rules.…
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How to monetize a subscriber list
This came through from the WP Elevation Facebook group. It’s a pretty common question, asking how to generate revenue and sales from a current list of subscribers. Below is not only the question but also how I would actively solve this problem. There’s an entire plan for how I would monetize a subscriber list. “I have 10K+…
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Hey there, I'm Mike (:
Back in 2016 I decided that I was going to help as many funnel builders as I could, sell more marketing funnels for higher prices.
I've now helped thousands of funnel builders sell their services for higher prices, define a niche and scale their business.
I know that my team and I can help, so please don't hesitate to reach out.
Have courage, commit and take action.
Mike Killen