How funnel builders can cover tool and software costs without being out of pocket
How should you charge your customers for services like autoresponder use, plugins, software, outsourcing and anything else you have to buy? When we build funnels, of any size or scope for customers, it isn’t as clear as building just one thing for them. We might have to set up a CRM or autoresponder for them…
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You’re afraid to price profitably and it’s killing you.
Lot’s of people think that I believe everything should be $20 000. Marketing funnels, websites, consultation, eBooks, courses, napkins. That’s not entirely true, I believe you should charge $20 000 for $20 000’s work. Everything your marketing funnel business does should be profitable. Bar none. A $19 eBook should be as profitable as a $20…
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Is an email address a lead?
“Right, let’s be really clear Mike. We need to call these subscribers. They’re email addresses in a database, not a lead.” “OK, so what would you qualify a lead as?” Jim was a slightly short, blonde sales manager. He was a pretty good salesperson (i.e. he would be above his number on average days) and…
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What to do when a customer says “that funnel is too expensive”.
You’ve booked the call and got a meeting with the customer. But when you put the proposal and price in front of them – they tell you it’s too expensive. This is the #1 fear of all funnel builders. That the price they put in front of the customer, will be seen as too expensive.…
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6 books that will help funnel businesses with money management (updated for 2020)
Small businesses have a weird relationship with money. We see it as the only prize we’re chasing, yet we don’t really do a huge amount to manage it. Partly our education systems aren’t set up to teach us about money from a young age, but also a lot of people are scared about talking about…
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Hey there, I'm Mike (:
Back in 2016 I decided that I was going to help as many funnel builders as I could, sell more marketing funnels for higher prices.
I've now helped thousands of funnel builders sell their services for higher prices, define a niche and scale their business.
I know that my team and I can help, so please don't hesitate to reach out.
Have courage, commit and take action.
Mike Killen