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I guarantee you’ll get a client with this

By Mike Killen | Jan 17, 2025

Posted in Being helpful, Business Development, Client Acquisition, Client Management, Conversion optimisation, Entrepreneurs, lead qualification, MArketing, Marketing strategy, Results, Sales, Sales strategy

When I tell people that they need to write an offer that makes a massive claim, they always respond with: “But Mike! I don’t want to make that kind of offer!” Why? Three reasons. This is how you deal with guaranteeing results. Because unfortunately, you NEED to make claims like this or your business will…

This one sentence books more calls

By Mike Killen | Jan 16, 2025

Posted in Being helpful, Conversion optimisation, Entrepreneurs, MArketing, Marketing strategy, Niche marketing, Offer, Productivity, Sales, Sales strategy

The most common problem I see with my audience, is not enough sales. Pretty standard really. And without trying to sound like a wanker, I’ve never really had a problem with leads or sales. It’s because I follow a very simple principle. I’ll sell people what they want. If you want more sales calls, more…

THIS is why you feel like you’re failing

By Mike Killen | Jan 15, 2025

Posted in Being helpful, Goals, Mindset, Motivation, Personal Development

Rule 1: Know what you want. Rule 2: Make sure they know what you want Rule 3: Don’t fear failure, judgement, ridicule or vulnerability Rule 3 matters a LOT. How often have you wanted to produce or create something, or just have something, and you fear telling other people because you’re worried that you’ll be…

Do this to be a great manager

By Mike Killen | Jan 14, 2025

Posted in Being helpful, Employee Management, Mindset, Team Management

When I worked as a consultant for a corporate ISP company, it was openly acknowledged that there was a massive problem with moral in the company. I imagine we’ve all been there. I remember one time, driving my manager to a server farm that wanted to work with us, and her yelling at me and…

Do this to get everything you want

By Mike Killen | Jan 13, 2025

Posted in Being helpful, Entrepreneurs, Goals, Make life easier, Mindset, Motivation, Personal Development, Productivity

Last week I told you how to succeed. It sounds simple. But it’s not easy. It was an email I sent yesterday about why people are successful. How to be successful. Just pay me £100 a month and you’ll be successful. Jokes. It was all about Rule 1: Know what you want. And my suggestion…

THIS is the ONLY thing you need to succeed

By Mike Killen | Jan 10, 2025

Posted in Being helpful, Goals, Make life easier, Mindset, Motivation, Personal Development

If there’s one thing that I see over and over again, when people ask about success from successful people, it’s this. Rule 1: Know what you want I believe that all problems are interpersonal-relationship problems. There’s no problem on Earth that human beings encounter that can’t be explained by an interpersonal-relationship. From that, any time…

Why Your Funnels Aren’t Converting

By Mike Killen | Jan 9, 2025

Posted in Being helpful, Business Growth, Conversion optimisation, Digital Marketing, Funnel, Funnel Design, Funnel tactics, Lead generation, Lead Magnet, Marketing strategy, optin conversions, Sales strategy

The most critical moment in your funnel is immediately after someone opts in. Their interest is at its highest, yet many funnels drop the ball by showing a basic “thank you” message or directing users to their lead magnet with no follow-up action. Redirect leads to an offer page immediately after the opt-in. This page…

Why Your Funnel Should Be Like a Surfboard

By Mike Killen | Jan 8, 2025

Posted in Being helpful, Building funnels, Business Strategy, Case Studies, Digital Marketing, Entrepreneurs, Funnel, Funnel Design, lead qualification, MArketing, Sales strategy

Building a funnel is a lot like choosing the right surfboard. A high-performance board might excel in specific conditions, but a versatile board works well almost anywhere. Your funnel should be built for reliability, not perfection. A simple, effective funnel can capture leads, generate sales, and book appointments with ease. My “surfboard funnel” has delivered…

How a Simple Funnel Made $300,000 in Sales

By Mike Killen | Jan 7, 2025

Posted in Being helpful, Building funnels, Case Studies, Conversion optimisation, Entrepreneurs, Funnel, Funnel Agency, Funnel builders, Funnel business, Funnel Design, Marketing strategy, Sales, Sales Funnels, Success Stories

Complexity is the enemy of high-converting funnels. I once bet a professional web designer $110,000 that my simple funnel would outperform their intricate design. My funnel didn’t just win; it generated $300,000 in sales with a 60% conversion rate. The reason it worked so well is simple. It focused on clarity and ease of action.…

Why You Should Charge $25,000 (and How to Justify It)

By Mike Killen | Jan 6, 2025

Posted in Being helpful, Business Strategy, Customer Relationship Management, Entrepreneurs, MArketing, Personal Development, Price raise, Pricing, Revenue Growth, Sales strategy

Charging $25,000 for your services might feel like a leap, but it’s entirely achievable when you focus on the results you deliver. If you can help a client generate $100,000 or more in revenue, your fee becomes a no-brainer. Start by clarifying your value proposition. Don’t sell websites, ads, or content—sell the outcomes those tools…

Lightbulb moments

By Mike Killen | Nov 18, 2014

Posted in Gameplan, Lead generation, Marketing plan

By Michael Killen of Sell Your Service Who is this post for? If you’ve got a blog, you have an opportunity to capture leads from it. By solving a very specific problem, you can capture email addresses to follow up later. We call these lightbulb moments, we’re going to show you how you can create them,…

How video moves people through the buying process

By Mike Killen | Nov 17, 2014

Posted in Gameplan, Lead generation, Marketing plan

If you’ve got customers in your buying process, this is a guide on how to get them to move through faster AND deliver more revenue.

Why do people buy?

By Mike Killen | Nov 14, 2014

Posted in Convert leads into sales, Gameplan, Lead generation, Make life easier, Marketing plan

How can we move someone, who doesn’t know that we exist, to a happy repeat customer? I want to show you a model of the PSYCHOLOGICAL NEEDS that any customer has, before they want to buy from you. It’ll show you how and why people move from newly introduced, to repeat buyer.

Podcast episode 10. Phil Yarnell from Smay Design

By Mike Killen | Nov 13, 2014

Posted in Digital creative professional, Gameplan, Marketing plan, Podcast

Today we’re speaking to Phil Yarnell from Smaydesign.com

Podcast episode 9. Dan Shure from Evolving SEO

By Mike Killen | Nov 5, 2014

Posted in Digital creative professional, Gameplan, Marketing plan, Podcast

Today we’re speaking to Dan Shure of EvolvingSEO and MOZ. Podcast Highlights. Dan talks a lot of sense about both SEO for YOUR website, and how to SEO and sell it as a service to your customers. The biggest takeaway for me, was how you can have a conversation about SEO with a customer, only…

Podcast episode 8. Pete Heslop from Tap

By Mike Killen | Oct 29, 2014

Posted in Podcast

Today we’re speaking to Pete Heslop from Tap WordPress Hosting.

The 4 Biggest WordPress Hosting Problems of 2014 Solved in 30 Seconds.

By Mike Killen | Oct 24, 2014

Posted in Digital creative professional, Make life easier

By Joe from thisistap.com Joe is from Tap WordPress Hosting. Recently we also spoke to Pete from Tap on the Podcast. They offer free basic hosting, and and they’re giving away PREMIUM hosting, click here. Firstly, let’s be clear about one thing. I’m not talking about the obvious hosting considerations here: reliability, security, scalability, support,…

Podcast episode 7. Kimb jones from MakeDo

By Mike Killen | Oct 22, 2014

Posted in Podcast

Today we’re speaking to Kimb Jones from MakeDo. Kimb runs events based around WordPress, programming and website design/development. He also runs a website design company, MakeDo. Podcast Highlights. Kimb goes over some of the fundamentals about running events and creating a community. Both for business and for WordPress. If you EVER want to run an…

The lady that wanted a 99 900% return on her investment

By Mike Killen | Oct 16, 2014

Posted in Difficult customers, Make life easier, Marketing plan

By Michael Killen from Sell your service Who is this post for? If you’ve ever had a customer who has a lousy budget, or there’s some smart ass who asks you to break down exactly what they need to spend, you need to read this post. Objective I had an enquiry from a lady who…