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The biggest mistake I made when pitching clients

By Mike Killen | Mar 14, 2025
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Imagine having $10,00 in your hands and throwing it down the drain, all because you made one stupid mistake. I did exactly that and it still haunts me to this day. A few years back I was quoting for an email marketing project for a corporate training company.  It was a pretty simple project and…

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3 things I wish I knew before starting my business

By Mike Killen | Mar 13, 2025
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STOP trying to add value

By Mike Killen | Mar 12, 2025
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Ah man, how many businesses have been ruined by “adding value”. Stop it. I forbid you from adding value. It will RUIN your business. It’ll strip any profitability away from your bank account. AND – it does the exact opposite of what you think it does. It makes you MORE generic and MORE bland. Businesses…

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 STOP believing this marketing lie

By Mike Killen | Mar 11, 2025
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This is the biggest lie told in marketing. Ignoring it will cost you thousands of dollars and years of your life. 4 years ago I worked one on one with a client who was in the copywriting game. They wrote brochures and instructional manuals for consumer products, like cars, kitchen equipment etc.  They had some…

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$25,000 email template

By Mike Killen | Mar 10, 2025
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This email is what I use to close clients who are on the fence.  I send it to them when I need them to take action.  I also use it to generate leads from my list and social channels. Subject: Make $25,000 in 30 days (no ads needed) Opener: 3 spaces left Body: Hey [name],…

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3 steps to get 10x more clients (with no ads)

By Mike Killen | Mar 7, 2025
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1. Use this subject line. The one you just clicked and opened. Replace “clients” with what your customers call their customers. I.e. 3 steps to get 10x more dental patients (with no ads) 2. Create emails, video content, books and social/written content that shows people how to do just that 3. Include a call to…

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Make 100 sales for ANY product FAST

By Mike Killen | Mar 6, 2025
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There’s an email I’ve got in my arsenal that is so powerful, I try to use it all the time because it works. It works so well that if I need to get replies, or sales, or book calls or generate leads, I use it. It’s like a magic panacea that fixes any and all…

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You’re closer to success than you think

By Mike Killen | Mar 5, 2025
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I remember reading an apocryphal tale of a gold prospector buying a ton of mining machinery and land and after years and years of digging, he finally gives up and sells the land and the machinery for scrap. And then another guy comes along and buys all the machinery for pennies, heads over to where…

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Sell $25K project without a portfolio

By Mike Killen | Mar 4, 2025
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If I had to start from scratch, like, literally from absolute zero. No social media presence, no past clients, no testimonials, no portfolio. This is how I’d get my first $25,000 client. First, I’d make sure I pick a niche and a market that is easily fixable. It’s one thing to work with people who…

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3 ways to make money in under 60 minutes

By Mike Killen | Mar 3, 2025
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So I’ve got 3 email automations that I use, that took me seconds to set up, that bring in thousands and thousands of dollars a month.  1. Are you still? Have you _ yet? This email sequence is designed to be sent to people who almost bought. Proposals, lost to competitors. It’d even work on…

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Sneak peek at our process – free email marketing copy

By Mike Killen | May 10, 2016
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3 questions you ABSOLUTELY must ask every potential customer

By Mike Killen | May 5, 2016
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These 3 questions are taken from my ‘website worksheet’, which is a worksheet that leads have to fill in before I’m willing to talk to them. It acts as a qualifier, filtering out people that are just quote finding or tyre-kickers.  It also provides me with the basic information I need to see if I…

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What I learnt from spending £30000 on PPC

What I’ve learnt from spending £30 000 on a customer’s paid traffic

By Mike Killen | Apr 28, 2016
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In 2015 we ran a campaign for a customer using Google and LinkedIn to generate leads and sales for their £1500 a year subscription product.  These are the results.  You can download the PDF, here. Don’t feel you have to spend £30K to get results, we ended up generating close to £175 000 in revenue…

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Start a wordpress business

If I had to start my WordPress business again – what would I do?

By Mike Killen | Apr 21, 2016
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If you run a WordPress based business for a while, eventually you look back with hindsight and wonder what you would have done different.  What’s interesting is the things you think you should have done better, smarter etc. when you started ARE things you should be doing now. Anyway, this list right here is EXACTLY…

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The 6 design principles that guide every website I design

By Mike Killen | Apr 14, 2016
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According to Roman Mars, the rules of great flag design are the rules for good design in general. Websites are different, sure.  But the principles are the same.  To that end, I’ve designed and built a LOT of sites that act as marketing funnels and sales platforms.  Every single site I’ve built follows these rules.…

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WordPress email marketing, email funnel, mailchimp mistakes

6 mistakes you’re making with MailChimp that you don’t know you’re making

By Mike Killen | Apr 7, 2016
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MailChimp is super popular and you’re probably using it for your business or for your customers.  However, no matter how simple and smart MailChimp can be, we all make some pretty fundamental mistakes. 1. Not changing the default you’re subscribed email copy I see this one time and time again.  If you’re using a double…

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Buying [blank] is the biggest threat your business will face

By Mike Killen | Mar 31, 2016
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Buying courses, plugins, themes and stuff that you THINK will magically turn into more money. Every day your business is subject to time wasting, ineffective tools and having to do manual tasks yourself.  For example, learning how to build a landing page can take days, even weeks. Building that landing page and connecting it to…

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monetize, email list, email marketing,

How to monetize a subscriber list

By Mike Killen | Mar 24, 2016
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This came through from the WP Elevation Facebook group.  It’s a pretty common question, asking how to generate revenue and sales from a current list of subscribers. Below is not only the question but also how I would actively solve this problem.  There’s an entire plan for how I would monetize a subscriber list. “I have 10K+…

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Our 15 most typical goals set by our customers for a WordPress website – and what to do about them

By Mike Killen | Mar 17, 2016
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When you’re in the discovery and consultation part of the customer relationship, you’ll be told their goals and think of a few yourself.  Below are the most common goals that I’ve come across with my customers and how I’ve dealt with them.  From broad ‘make it more modern’ design based objectives to ‘I need you…

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But what type of emails should my WordPress business send? Part 3

By Mike Killen | Mar 10, 2016
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***Side note: This blog post started off as a regular old post, but eventually turned into a behemoth of a guide so I’ve split it into 3 parts.  This is the 3rd part and you can read part 1 here and part 2 here.*** You can read part 2 here, where we go over the…

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Hey there, I'm Mike (:

Mike Killen

Back in 2016 I decided that I was going to help as many funnel builders as I could, sell more marketing funnels for higher prices.

I've now helped thousands of funnel builders sell their services for higher prices, define a niche and scale their business.

I know that my team and I can help, so please don't hesitate to reach out.

Have courage, commit and take action.

Mike Killen

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