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Struggling to find clients? Here’s why your niche is the key
When someone asks me, “How can I find more clients?” My first question is always the same: What type of clients do you want? It’s like going to a travel agent—remember those?—and saying, “I want to go on holiday,” but when they ask where, you just shrug. How can they plan anything if you don’t…
Read MoreHow I Balance Building Funnels and Living Life
Next week is our anniversary, and I’ll be taking even more time off to escape to a hidden spot in Cornwall. For me, work-life balance is key—especially while building funnels and running a business. I love my work, but I’ve realised it can easily creep into everyday life. In my experience, people who are workaholics…
Read MoreStop wasting time on cold leads—turn them into loyal clients
Lately, I’ve been working hard on this exact issue with our YouTube channel. We’ve been pushing ourselves to turn cold audiences into loyal clients, and I’ve realised something crucial along the way. The key to success here is twofold. First, stop focusing on the technical side of things. Your audience doesn’t care about funnels, automation,…
Read More5 Tools You Can’t Live Without as a Funnel Builder
Here are the five essential tools I rely on as a marketer and funnel builder. First up is Loom, or any screen recorder. I’m actually writing this email through Loom, recording my thoughts, which then get transcribed. My team takes that transcription and moves it to the second tool: ChatGPT. ChatGPT is an absolute game-changer.…
Read More3 Easy Tactics to Sell a $25,000 Funnel – Fast!
The first thing you need to do is stop working with just anyone. High-ticket sales require serious qualification. You need to create more hoops for clients and leads to jump through. Start by making them fill out a booking form, or a survey or a quiz. Next, jump on a 10-minute call to further qualify…
Read MoreMy Proven 5-Step Formula for High-Converting Funnels
Here’s my simple five-step process for creating high-converting marketing funnels. Step one: Identify exactly who you’re selling to, and give that audience a name they’d recognise. This might take research, but it’s crucial to know your target. For example, there’s a group called “Fit Mums”—mums who are getting back into weightlifting after having kids. They…
Read MoreThe Funnel That Almost Broke Me (And How I Turned It Around)
I once built a funnel that was converting like crazy—but it ended up creating massive headaches because it attracted low-quality, low-value leads. Here’s how it worked: I had an opt-in page where I’d give something away for free, and on the next page, I’d offer people access to my calendar for a strategy call. Sounds…
Read MoreAre You Making This Common Funnel Mistake?
The biggest mistake? Assuming that the page design and how beautiful the funnel looks actually matters. It doesn’t. This goes hand in hand with another common error: not knowing who you’re selling to. Building marketing funnels is about solving problems, but in order to solve a problem, you need a person. And that person needs…
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I wish I knew this before running an agency
Imagine this, 9 out of 10 agencies are on the brink of collapse, and most of them don’t even see it coming. They’re stuck in quicksand, panicking and throwing anything they can at the wall hoping it sticks, meanwhile a select few agencies are effortlessly snagging profitable and high paying clients. What if I told…
Read MoreOverwhelmed? Remember: One Pile At A Time
Imagine this scene for a moment. An unruly, wild, and forgotten garden. A space neglected for over 20 years, left to be swallowed up by time and nature. A jigsaw of chaotic elements, each one competing for dominance. It was a playground for weeds, the fence posts glued, absurdly, to the neighbour’s wall. Patio slabs…
Read MoreCan you build a faceless business?
Why do we often grapple with the role of being the visible leader of our business? Let me share an observation from my experience with various agencies. They typically divide into two camps: the Faces and the Hands. Faces thrive on interaction, clinching deals, and adding value to their networks. Hands are the doers, focused…
Read MoreThis is why you’re so tired
Why do we often end up building businesses that exhaust rather than exhilarate us? Let me take you back to the end of 2022, a time when I was on the brink of giving up. I was utterly spent, not just physically but emotionally too. Instead of seeking another business guru, I turned to a…
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5 habits Keeping Your Agency Broke (and How to Fix Them)
Almost every struggling agency is handcuffed by five lethal myths that, if unchanged, guarantee their downfall. And guess what? These industry giants (Udemy, WordPress, WeWork, Google, and Facebook) have been whispering these myths in your ear, secretly profiting from your blind spots. We’ll expose these profit-draining habits, help you recognise if you’re doing them, explain…
Read MoreDouble Your Focus
Why do we often get lost in the maze of productivity tools? Imagine a world brimming with productivity apps, from timers to writing aids. Yet, here’s a revelation: my desk is a void, a blank canvas of focus. No apps, no phone, just me and my thoughts. Why clutter your workspace when clarity is key…
Read MoreSell like Cher
Why is it that when someone says your idea is great, you should be wary? Consider Cher, an icon who sells concert tickets months, sometimes years before the event. It’s a masterstroke in validating ideas before fully committing. Isn’t it curious that we praise ideas yet seldom test their viability in the market? Here’s a…
Read MoreHow I create content ideas
I want to share the top 3 places I search when I want to find out what content my customers (you guys) want me to create. Blank page syndrome is where you know you need to create something, but the creativity and ideas are just…stuck. Some people feel that if they just had one good…
Read MoreWhat to do when you feel like giving up
Ever hit rock bottom in your entrepreneurial journey? I’ve been there, trust me. The whole enchilada – feeling overwhelmed, doubting every move, and the sneaky suspicion that I’m not making any progress. Let me share a little story with you. It was during one of these rough patches that I had a heart-to-heart with a…
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Hey there, I'm Mike (:
Back in 2016 I decided that I was going to help as many funnel builders as I could, sell more marketing funnels for higher prices.
I've now helped thousands of funnel builders sell their services for higher prices, define a niche and scale their business.
I know that my team and I can help, so please don't hesitate to reach out.
Have courage, commit and take action.
Mike Killen