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Struggling with a low-performing funnel?

By Mike Killen | Oct 7, 2024

Posted in Business Development, Conversion optimisation, Digital Marketing, Funnel, Lead generation, Marketing strategy

If your funnel isn’t converting, it’s likely for one of three reasons—and with a quick fix, you can turn it into a sales machine overnight. First, your funnel might not clearly call out the right audience. Saying you work with “small business owners” or “service-based businesses” is way too broad. You need to be specific. …

The quickest way to land new clients with one simple email

By Mike Killen | Oct 4, 2024

Posted in Client Acquisition, Email campaigns, Entrepreneurs, Lead generation, Marketing strategy, Niche marketing, Sales, Social media marketing

I want to show you a simple, effective way to get clients quickly, without spamming anyone or sending cold emails. It’s called the hand-raise email, and it works at any stage of your sales funnel. Here’s how it looks: “Hey Mike! Next week, I’m putting together a beta group for five fitness coaches to help…

Why your failed funnels are a win

By Mike Killen | Oct 3, 2024

Posted in Being helpful, Digital Marketing, Funnel, Funnel builders, Funnel tactics, Marketing strategy

I’ve had more failed funnels than successful ones, and here’s the truth: that’s exactly how it should be. For every 10 funnels that fall flat, I’ll have one that delivers exponentially better results. But what’s a failure, really? For me, a failed funnel is one that doesn’t make the money I expected it to. Nine…

Building an email list? Stop making this common mistake

By Mike Killen | Oct 2, 2024

Posted in Business Development, Business Strategy, Digital Marketing, Email list, Email marketing, Find more customers, Lead generation, Lead Magnet, Marketing strategy, Social media marketing

The biggest mistake I see when people try to build an email list is creating loads of lead magnets. It just doesn’t work. In my experience, 80% of my leads come from just 20% of my lead magnets. We’ve had one lead magnet alone bring in around 5,000 leads. And while my books are now…

Why you need to sell before you build

By Mike Killen | Oct 1, 2024

Posted in Business Strategy, Entrepreneurs, MArketing, Product development, Product launch, Sales, Sales strategy

Pre-selling is the key to validating any offer before you waste time, money, and energy building it. Think about it—how many times have you been chatting with friends or family, sharing a business idea, and they say, “That’s a great idea!”? Of course they’re going to say that—they’re there to support you. But the real…

Want to land more clients? Start sharing case studies

By Mike Killen | Sep 30, 2024

Posted in Business Development, Case Studies, Client Acquisition, Consulting, Content marketing, Digital Marketing, Entrepreneurs, MArketing, Success Stories

Case studies are hands down the best way to prove you can deliver results. If you know you’ve got the experience and can help people, but other businesses are overtaking you, it’s probably because you’re not showing off your case studies enough. The good news? You don’t need tons of them. Two or three solid…

Struggling to find clients? Here’s why your niche is the key

By Mike Killen | Sep 27, 2024

Posted in Being helpful, Business Development, Client Management, Entrepreneurs, Marketing strategy, Niche marketing

When someone asks me, “How can I find more clients?” My first question is always the same: What type of clients do you want? It’s like going to a travel agent—remember those?—and saying, “I want to go on holiday,” but when they ask where, you just shrug. How can they plan anything if you don’t…

How I Balance Building Funnels and Living Life

By Mike Killen | Sep 26, 2024

Posted in Building funnels, Business Strategy, Entrepreneurs, Mindset, Motivation, Team Management, Time Management

Next week is our anniversary, and I’ll be taking even more time off to escape to a hidden spot in Cornwall. For me, work-life balance is key—especially while building funnels and running a business. I love my work, but I’ve realised it can easily creep into everyday life. In my experience, people who are workaholics…

Stop wasting time on cold leads—turn them into loyal clients

By Mike Killen | Sep 25, 2024

Posted in Being helpful, Business Development, Client Acquisition, Content Creation, Digital Marketing, Entrepreneurs, Finding your Audience, Funnel, Lead generation, MArketing, Marketing automation, Sales, YouTube

Lately, I’ve been working hard on this exact issue with our YouTube channel. We’ve been pushing ourselves to turn cold audiences into loyal clients, and I’ve realised something crucial along the way. The key to success here is twofold. First, stop focusing on the technical side of things. Your audience doesn’t care about funnels, automation,…

The Journey from a $0 Funnel to a $25,000 Funnel

By Mike Killen | Sep 24, 2024

Posted in Building funnels, Case Studies, Conversion optimisation, Entrepreneurial Journey, Funnel, Funnel tactics, Lead generation, MArketing, Marketing funnel, Sales, Success Stories

Here’s how I sold my first $25,000 marketing funnel. The first thing I did was make sure I knew exactly who I was targeting—insurance agents. I spent weeks doing deep research, joining forums, attending webinars, and diving into message boards. What I found was a goldmine: these companies had tons of traffic on their blog…

Podcast episode 8. Pete Heslop from Tap

By Mike Killen | Oct 29, 2014

Posted in Podcast

Today we’re speaking to Pete Heslop from Tap WordPress Hosting.

The 4 Biggest WordPress Hosting Problems of 2014 Solved in 30 Seconds.

By Mike Killen | Oct 24, 2014

Posted in Digital creative professional, Make life easier

By Joe from thisistap.com Joe is from Tap WordPress Hosting. Recently we also spoke to Pete from Tap on the Podcast. They offer free basic hosting, and and they’re giving away PREMIUM hosting, click here. Firstly, let’s be clear about one thing. I’m not talking about the obvious hosting considerations here: reliability, security, scalability, support,…

Podcast episode 7. Kimb jones from MakeDo

By Mike Killen | Oct 22, 2014

Posted in Podcast

Today we’re speaking to Kimb Jones from MakeDo. Kimb runs events based around WordPress, programming and website design/development. He also runs a website design company, MakeDo. Podcast Highlights. Kimb goes over some of the fundamentals about running events and creating a community. Both for business and for WordPress. If you EVER want to run an…

The lady that wanted a 99 900% return on her investment

By Mike Killen | Oct 16, 2014

Posted in Difficult customers, Make life easier, Marketing plan

By Michael Killen from Sell your service Who is this post for? If you’ve ever had a customer who has a lousy budget, or there’s some smart ass who asks you to break down exactly what they need to spend, you need to read this post. Objective I had an enquiry from a lady who…

mebox media mark jacobs ceo digital marketing op

Podcast episode 6. Mark Jacobs

By Mike Killen | Oct 15, 2014

Posted in Digital creative professional, Gameplan, Marketing plan, Podcast

Today we’re speaking to Mark Jacobs, the CEO of Me!Box media.

Episode 5. Rob Cubbon

By Mike Killen | Oct 8, 2014

Posted in Digital creative professional, Gameplan, Marketing plan, Podcast

Today we’re speaking to Rob Cubbon, a digital marketer and consultant who teaches people and businesses how to run an online business.

3 lead generating results of using VIDEO on your website

By Mike Killen | Oct 8, 2014

Posted in Gameplan, Lead generation, Marketing plan

By Michael Killen from Sell Your Service Who is this post for? If you’re looking for measurable, regular leads without investing too much time and effort. Video is your option. This post is for anyone that wants more leads and wants to close more deals, but has never used video before

Podcast episode 4. Claire Jenkins from Fields

By Mike Killen | Sep 30, 2014

Posted in Digital creative professional, Gameplan, Marketing plan, Podcast

Today we’re speaking to Claire Jenkins. The marketing manager for Fields of Sidmouth, the largest department store for the size of a town like Sidmouth. Podcast Highlights. Claire speaks a lot of grounded and common sense marketing. It’s a really interesting insight into how larger businesses, that are perhaps a little stuck in the past,…

Why WP Elevation is important to my business

By Mike Killen | Sep 28, 2014

Posted in Digital creative professional, Gameplan, Make life easier, Marketing plan

By Michael Killen from Sell your service. For those who know anything about me and my business, I would have spoken about Troy Dean and WPElevation. I was recently lucky enough to spend a few days with Troy and other WPElevators in Thailand. The experience was almost overwhelming. This post is about how the Thailand…

Podcast episode 3. Steve Graham

By Mike Killen | Sep 23, 2014

Posted in Digital creative professional, Gameplan, Marketing plan, Podcast

Today we’re speaking to Steve Graham, a WordPress developer and digital marketer who specialises in public speaking and consultation on presenting. He’s a developer for Internet-mentor.co.uk Podcast Highlights. At the end of this podcast, you’ll know how important and accessible networking and talking face to face with other people can be, and of course a…