Unlocking the Doubt-Content Goldmine!

Ever felt stuck in a content creation desert, desperately seeking an oasis of ideas?

Believe me, we’ve all been there.

A while back, I too was trudging through this barren landscape for our YouTube channel.

It felt like hitting a creative wall, with no inspiration in sight.

Then, a friend threw a curveball of a question my way, “What’s the number one thing that people aren’t sure about, or doubt, in your marketplace?”

His question was a ray of light piercing through the dark clouds of my content drought.

I answered, “It’s about whether they can charge or even justify a $25,000 price tag.”

It was a eureka moment!

Doubts, myths, and beliefs, they’re all golden nuggets for generating content ideas.

These are the questions burning in your audience’s minds, the concerns keeping them up at night.

Addressing these is like breaking open a piƱata of engagement.

Just think about it, that single doubt has spawned my entire business, publishing and course revenue.

This is akin to a prospector finding gold in a murky river; he just needs to know where to look.

The doubts and misconceptions swirling around in your audience’s minds are your content gold.

And once you’ve struck gold, it’s a content jackpot!

So, what doubts, myths or beliefs are prevalent in your marketplace that you can use to fuel your content creation engine?

Remember, doubts are not just doubts, they’re opportunities in disguise.

Mike Killen

Mike is the world's #1 sales coach for marketing funnel builders. He helps funnel builders sell marketing funnels to their customers. He is the author of From Single To Scale; How single-person, small and micro-businesses can scale their business to profit. You can find him on Twitter @mike_killen.