Your Campaigns Are Wasting Time

Ever wonder how to keep up with the demand for new campaigns?

I had a client ask me this the other day, and my answer shocked them.

Between pivoting business models, I helped some friends boost their email marketing.

Took the reins of their list and bam!

Customers started calling, booking, and buying within a day.

But my friend was worried.

He said, “Once you leave, we’re back to square one. It takes ages to create new campaigns!”

I stared at him, bewildered.

“Why can’t you use the campaigns I’ve already created?”

Turns out, they did.

And guess what?

Those same campaigns worked like a charm, over and over.

We often fall into the trap of thinking new is always better.

Why complicate things?

Sometimes, simplicity outshines novelty.

Your tried and tested campaigns are golden.

Recycle them.

Why spend unnecessary time chasing something new when what you’ve got already works?

And if you want an example of some campaigns that work, you can get access to my best converting campaigns here:

Mike Killen

Mike is the world's #1 sales coach for marketing funnel builders. He helps funnel builders sell marketing funnels to their customers. He is the author of From Single To Scale; How single-person, small and micro-businesses can scale their business to profit. You can find him on Twitter @mike_killen.