Why Your Funnel Should Be Like a Surfboard

By Mike Killen / January 8, 2025

Building a funnel is a lot like choosing the right surfboard.  A high-performance board might excel in specific conditions, but a versatile board works well almost anywhere.  Your funnel should be built for reliability, not perfection. A simple, effective funnel can capture leads, generate sales, and book appointments with ease.  My “surfboard funnel” has delivered…

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How a Simple Funnel Made $300,000 in Sales

By Mike Killen / January 7, 2025

Complexity is the enemy of high-converting funnels.  I once bet a professional web designer $110,000 that my simple funnel would outperform their intricate design.  My funnel didn’t just win; it generated $300,000 in sales with a 60% conversion rate. The reason it worked so well is simple.  It focused on clarity and ease of action.…

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Want to land more clients? Start sharing case studies

By Mike Killen / September 30, 2024

Case studies are hands down the best way to prove you can deliver results.   If you know you’ve got the experience and can help people, but other businesses are overtaking you, it’s probably because you’re not showing off your case studies enough.   The good news? You don’t need tons of them.   Two or three solid…

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The Journey from a $0 Funnel to a $25,000 Funnel

By Mike Killen / September 24, 2024

Here’s how I sold my first $25,000 marketing funnel. The first thing I did was make sure I knew exactly who I was targeting—insurance agents. I spent weeks doing deep research, joining forums, attending webinars, and diving into message boards. What I found was a goldmine: these companies had tons of traffic on their blog…

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How I landed my first clients with a 10,000-word case study

By Mike Killen / September 6, 2024

I’ve had people ask about the impact of a $10,000 case study, and there’s a particular turning point in my agency that I can clearly remember. It worked so well that I ended up using the same strategy twice at Sell Your Service. After choosing our niche—insurance companies that wanted to generate more leads—we focused…

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Why Peloton sucks

By Mike Killen / May 29, 2024

Let me tell you a story.  When I first started my journey in content marketing, my main focus was always on showcasing my product.  I spent countless hours polishing, perfecting, and presenting it.  But no matter how much I polished, it didn’t seem to resonate with my audience the way I expected.  I was shouting…

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Write a KILLER case study

By Mike Killen / April 18, 2024

When Chris first started working with us, he was DROWNING in work. His problem was not getting more leads or clients. If anything, he had way too MANY clients. The problem was that he was servicing them all and managing a team at the same time. He was a victim of his own success. Or–…

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Hey there, I'm Mike (:

Mike Killen

Back in 2016 I decided that I was going to help as many funnel builders as I could, sell more marketing funnels for higher prices.

I've now helped thousands of funnel builders sell their services for higher prices, define a niche and scale their business.

I know that my team and I can help, so please don't hesitate to reach out.

Have courage, commit and take action.

Mike Killen

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