Why your WordPress business doesn’t motivate you (sometimes)

Have you ever wondered why you lack motivation sometimes?

Have you ever felt that your WordPress business just doesn’t gain traction, or excite you like it used to?

It’s not your fault, by the way. Our society values novelty and new things above commitment and drive.

We’ve lost our inherent ability to derive purpose and vision because frankly, we have it pretty easy now (by most standards 100 years ago at least).

Have you been taught how to stay motivated? Have you been taught that feeling despair is part of the process to greater things?

What you’re missing is V and P.

Hmmm….maybe I need to change those initials…

Vision and Purpose. THAT is what drives ALL great change.

Not technology, not marketing, not business models, not even money.

Vision and Purpose are what make the difference. They’re what combat despair and give you direction.

So what’s your purpose? What’s your vision? Not the purpose of your business. What’s YOUR purpose?

Maybe this post is a little touchy-feely for you. But the truth is that without vision, without purpose, it’s impossible to make the changes PERMANENTLY that you need and want.

Think about your purpose. Think about your vision.

Most WordPress businesses want to expand the number of products and services they offer.

The problem is that this requires a huge shift in mindset. We’re so used to selling websites, that other products don’t come easy.

Are your customers getting the most from you? Are you delighting them at every opportunity?

It’s a tough question to answer, because sometimes we’re not making the most of our relationship with our customers.

It requires a big shift in mindset to start changing how you can help them.

It’s not always about just offering them website services, or maintenance plans.

I want you to really think about what your customer WANT and if you want to deliver that.

Think outside SEO and social media. What does their business need and what do you want to offer?

Think about this too, if a customer wants something that you have no interest in delivering, are they a customer you want to keep? I can’t answer that and it’s tough to comprehend. But it’s worth thinking about.

If you want clarity, check out our 12 week shake up guide below. Designed to give you purpose and clarity on your business and get results within 12 weeks.


Mike Killen

Mike is the world's #1 sales coach for marketing funnel builders. He helps funnel builders sell marketing funnels to their customers. He is the author of From Single To Scale; How single-person, small and micro-businesses can scale their business to profit. You can find him on Twitter @mike_killen.