You’re Invisible Online Because You’re Doing It All Wrong

You’re putting in the work, and posting content, but getting zilch.

You know why?

Growing up, my Mum was always on my case about eating my vegetables.

“Good for you,” she’d say, and yet, I had zero motivation to eat them.

And today we know that more people need to eat more fresh vegetables.

So why, despite all the facts and repetition and decades of advice do people still struggle to eat more vegetables?

Why does bad quality, fatty, sugar filled salty meat get so much more attention?

It’s simple: I want burgers.

Just like you’ll never lure kids to veggies by talking about “nutritional value,” you won’t capture attention with “build a business slowly.”

Would you rather read a headline about “sustainable business practices” or “this laundromat makes $12,446 a week”?

One’s got attention-grabbing flair, the other makes you yawn.

Your chance to create a deep relationship comes after you grab their attention.

Bottom line: Start showing what they want to see, not what you think they need to know.

So, what’s the last piece of content you put out and how many eyeballs did it attract?

Mike Killen

Mike is the world's #1 sales coach for marketing funnel builders. He helps funnel builders sell marketing funnels to their customers. He is the author of From Single To Scale; How single-person, small and micro-businesses can scale their business to profit. You can find him on Twitter @mike_killen.