Why Your Funnel Should Be Like a Surfboard

By Mike Killen / January 8, 2025

Building a funnel is a lot like choosing the right surfboard.  A high-performance board might excel in specific conditions, but a versatile board works well almost anywhere.  Your funnel should be built for reliability, not perfection. A simple, effective funnel can capture leads, generate sales, and book appointments with ease.  My “surfboard funnel” has delivered…

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Why You Should Charge $25,000 (and How to Justify It)

By Mike Killen / January 6, 2025

Charging $25,000 for your services might feel like a leap, but it’s entirely achievable when you focus on the results you deliver.  If you can help a client generate $100,000 or more in revenue, your fee becomes a no-brainer. Start by clarifying your value proposition.  Don’t sell websites, ads, or content—sell the outcomes those tools…

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Your Client’s Goldmine of Hidden Sales

By Mike Killen / December 13, 2024

The fastest way to create results for your clients isn’t through ads or cold outreach—it’s by unlocking the potential in their existing assets.  Their past customers, dormant email lists, and failed proposals are all opportunities waiting to be tapped. Start with their customer database.  A simple email saying, “Are you ready to work with us…

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Are Your Clients Holding You Back?

By Mike Killen / December 12, 2024

It’s easy to say yes to every opportunity, especially when business feels slow.  But working with the wrong clients drains your energy, limits your results, and caps your income potential. The best clients aren’t the ones looking for a quick fix.  They’re the ones already positioned for growth.  These businesses have existing products, active customer…

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How to Work Less and Earn More

By Mike Killen / December 11, 2024

If you’re managing six high-paying clients, the key to success is structure.  With a streamlined schedule, you can consistently deliver results without sacrificing your work-life balance. Here’s how it works. Reserve Mondays for growing your own business.  Use Tuesday through Thursday for client calls, limiting each to 45 minutes per week.  Dedicate Thursdays to completing…

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Why Most Offers Don’t Convert (and How to Fix It)

By Mike Killen / December 10, 2024

Most offers fail because they focus on deliverables rather than outcomes.  Clients don’t want websites, funnels, or ads—they want results.  That’s why your offer needs to answer one crucial question: What’s in it for them? Start by identifying the currency your clients care about most.  For a coach, it’s clients; for a SaaS business, it’s…

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Closing $25K Deals Made Simple

By Mike Killen / December 9, 2024

High-value clients aren’t looking for a salesperson—they’re looking for a partner who understands their goals and can deliver results.  That’s why closing $25,000 deals is 90% about qualification and only 10% about persuasion. Start by asking the right questions. Do they have a proven product or service?  Are they generating leads?  Do they have a…

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Simple Campaigns, Big Results

By Mike Killen / December 2, 2024

Marketers often overthink their campaigns, layering on complexity in an attempt to impress.  But the truth is, success lies in simplicity.  A clear, direct message sent to the right audience with the right offer can outperform even the most sophisticated strategies. Consider this: If a past customer had a great experience with your client’s business,…

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Stop Trying to Save Every Client

By Mike Killen / November 29, 2024

We’ve all been there—working with a client whose business is on the brink, hoping that our expertise can turn things around.  But the harsh reality is that trying to save struggling businesses often leads to frustration and burnout. It’s not your job to fix broken businesses.  Instead, your time and energy are better spent scaling…

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Hey there, I'm Mike (:

Mike Killen

Back in 2016 I decided that I was going to help as many funnel builders as I could, sell more marketing funnels for higher prices.

I've now helped thousands of funnel builders sell their services for higher prices, define a niche and scale their business.

I know that my team and I can help, so please don't hesitate to reach out.

Have courage, commit and take action.

Mike Killen

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