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Latest Blog Posts

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Are you creating or consuming?

By Mike Killen | April 12, 2024 |

I’ve noticed that I’m 100x more understanding of someone’s mistakes when I have also made that same mistake. Funny that, isn’t it? We’re all so judgemental of the small business owner who misses an email. Or the parent who gives their kid formula milk. Something I’ve noticed is that I became far less judgemental of…

I was wrong about Clickfunnels

By Mike Killen | April 11, 2024 |

Previously when I’ve spoken about Clickfunnels, and my aversion to using them, it was based around 2 core ideas. Now the sheer AUDACITY of saying I don’t like all my eggs in one basket, when I now heavily promote HighLevel, might seem like politician level hypocrisy. And yes, to some extent, it is. But there’s…

Don’t be unique or creative

By Mike Killen | April 10, 2024 |

There are three main ways that I measure the success of my work. Number 3 is kind of a vanity metric, because of course views don’t always turn into revenue. But in my case, they can do because I make money from YouTube ads and I know that views on my YouTube content often convert…

One bad hire can ruin the work of 10 great hires

By Mike Killen | April 9, 2024 |

I’m extremely lucky in my business. As of the time of writing, I have three absolute rock stars in my team. Admin, support, graphics, updates, editing, content…they’re phenomenal at what they do. And the three of us are doing MORE this year than when we had a team of EIGHT doing more work. You see…

If you want a strong niche, stop listening to feedback

By Mike Killen | April 8, 2024 |

Something I’ve noticed more and more recently is my desire to dig deep into my community and niche and figure out what I can do to help them more. The more people who join YouTube and create content for agencies (and there are dozens of them), the more I realise how important it is to…

Unlock Better Results with This Game-Changer Tool

By Mike Killen | April 5, 2024 |

Let’s talk about something close to my heart: getting results.  The good ones.  And how one little tool made it all much easier. Let me introduce you to Loom, a video recording tool that transformed the way I communicate with my team. Now, I’m the kind of guy who prefers avoiding meetings like they’re optional…

Best “non-business” business book

By Mike Killen | April 4, 2024 |

There’s an unspoken assumption. Every great business book is about… business. But that’s not always true. Sometimes, the deepest lessons are off the beaten path. Enter, “The Courage to be Disliked” by Ichiro Kishimi and Fumitake Koga. It’s not a strategy book. Nor is it about tactics. It’s a delve into the human psyche. A…

Start these businesses with ZERO experience

By Mike Killen | April 3, 2024 |

I’ve observed something that has completely changed my life. Experience is a double-edged sword. I pondered the significance of “experience”. But then, an insight struck. Instead of showcasing “learned” knowledge, Why not show what’s being learned? Welcome people into your journey. In essence, swap “experience” for experiences. Here’s how it’s done. Dive into affiliate marketing.…

You’re Leaving Money on the Table, Here’s How

By Mike Killen | April 2, 2024 |

Once, I was chatting with a group of struggling affiliate marketers. Their pain point? Sales were a ghost they couldn’t catch. Being curious, I asked, “How often are you emailing your list?” Crickets. A staggering majority confessed, “We’re not building a list, and we don’t know how.” I couldn’t believe what I was hearing. So,…

You’re Not Who You Think You Are…

By Mike Killen | April 1, 2024 |

Once upon a time, my therapist dropped a bombshell on me. There are three versions of you, she said. Who you aspire to be, who you actually are, and who you project yourself to be for the world. I envisioned myself as a successful entrepreneur, a creator, a deliverer of a product I’d lovingly crafted.…

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