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5 Tools You Can’t Live Without as a Funnel Builder
Here are the five essential tools I rely on as a marketer and funnel builder. First up is Loom, or any screen recorder. I’m actually writing this email through Loom, recording my thoughts, which then get transcribed. My team takes that transcription and moves it to the second tool: ChatGPT. ChatGPT is an absolute game-changer.…
Read More3 Easy Tactics to Sell a $25,000 Funnel – Fast!
The first thing you need to do is stop working with just anyone. High-ticket sales require serious qualification. You need to create more hoops for clients and leads to jump through. Start by making them fill out a booking form, or a survey or a quiz. Next, jump on a 10-minute call to further qualify…
Read MoreMy Proven 5-Step Formula for High-Converting Funnels
Here’s my simple five-step process for creating high-converting marketing funnels. Step one: Identify exactly who you’re selling to, and give that audience a name they’d recognise. This might take research, but it’s crucial to know your target. For example, there’s a group called “Fit Mums”—mums who are getting back into weightlifting after having kids. They…
Read MoreThe Funnel That Almost Broke Me (And How I Turned It Around)
I once built a funnel that was converting like crazy—but it ended up creating massive headaches because it attracted low-quality, low-value leads. Here’s how it worked: I had an opt-in page where I’d give something away for free, and on the next page, I’d offer people access to my calendar for a strategy call. Sounds…
Read MoreAre You Making This Common Funnel Mistake?
The biggest mistake? Assuming that the page design and how beautiful the funnel looks actually matters. It doesn’t. This goes hand in hand with another common error: not knowing who you’re selling to. Building marketing funnels is about solving problems, but in order to solve a problem, you need a person. And that person needs…
Read MoreHow I turn scope creep into profit
We’ve all been there—clients who casually ask for a bit more than what’s in the original agreement. Now, only about one in ten of these requests are made with any ill intent. The rest? They just see you as support and figure, “While you’re at it, could you whip up a leaflet or add a…
Read MoreAfraid of selling? Read this!
If you’re afraid of selling or you hate selling and you get that weird pit in your stomach, what I want you to do is try this really simple exercise. Start listing off as many reasons why the customer would want to buy from you. Stop thinking about why they wouldn’t want to buy from…
Read MoreHow I closed my dream client without a proposal
In the past, I used to do a lot of custom work on my sales calls. I’d create bespoke project outlines, craft detailed proposals, and design them in Canva to make them look polished and professional. But then, something changed my approach completely. I was chatting with a lead who seemed like the perfect client.…
Read MoreHow my worst video idea became a surprise hit
As many of you know, I’ve been working tirelessly on YouTube, and I’m thrilled to share that we’ve been seeing some real success lately. It’s still a rollercoaster, and nothing is guaranteed, but something recently shifted my perspective in a big way. We were pouring a lot of time, energy, and money into thumbnails, editing,…
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Why you should daydream to scale your business
Were you ever told off for daydreaming at school? I remember whenever I’d look out the window or my mind would run away with me and my imagination gets going, particularly at school, the teacher snaps you back into the classroom and they say, “Killen, pay attention. Are you daydreaming?” In this blog post, I…
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Why Do Businesses Succeed?
I’ve worked for a lot of big corporations, really big corporations. Frankly, they make a lot of very simple marketing mistakes. In this blog post, I want to talk about the seven marketing mistakes that big corporate businesses make, how you can compete with them, and what your advantages are by staying small. Remember, a…
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3 things that I do which keep me productive
There isn’t a magic secret productivity hack or tip or guide that’s going to magically make your 100x more productive. We all want more from our input. We want results faster and we want more output from what we’re doing. The huge elephant in the room however, is that there is no magic secret to…
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How much should I charge for Facebook ads
How much should you charge for Facebook ads? If you’re looking to start selling Facebook ads to your customers, or if you want a more clear and concise pricing method for your Facebook ads, in this video, I’m going to take you through my Facebook ads pricing formula and five tips on how to decide…
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How to increase your Facebook ads conversion [even if they’ve said NO]
What we need to do is identify people who have expressed some kind of interest. It’s far easier for us to continue to have a conversation with someone and frankly, sell to someone who has expressed interest. If we look at the pages or the content that they’ve already seen, that is expressing an interest…
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Plug your funnel leaks with Facebook ads
The first thing we need to do is to identify the leak. Where are people falling out? If we think of our funnel as a physical funnel and it had holes within it, as we pull water into the top of the funnel, if we had holes, water would pour out, it would fall out.…
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How to maximize conversions with Facebook ad “loops”
Today, what we’re going to talk about is a concept called closing the loops. We all deal with funnels or some kind of like series of conversions and I believe that a lot of the time we think that we have to go after a particular conversion and then go after the conversion beforehand. For…
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Business and cancer recovery AMA – ask me anything!
As promised, I figured I’d do a little bit of an AMA video which means ask me anything. I don’t want the whole channel and all of my content to be about having cancer but it has impacted the business in a pretty significant way. For example, I’m going to do this video and we’re…
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Cancer Recovery (Exercise)
It’s my first day back to rehab and I’ve still got a pretty gnarly scar. I’m just going to be doing 10 minutes of breathing work basically on my back. My core is incredibly sore and weak. We’re just going to step back into it with some light breathing work. Because the incision was through…
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Watch me find marketing strategy leads in real-time
In this video, I’m going to go over in real-time how to find leads for your business and the exact process that you can follow along with. This is a follow on from last week’s video where I go over the theory. I’m going to share with you a few tools that I love to…
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Hey there, I'm Mike (:
Back in 2016 I decided that I was going to help as many funnel builders as I could, sell more marketing funnels for higher prices.
I've now helped thousands of funnel builders sell their services for higher prices, define a niche and scale their business.
I know that my team and I can help, so please don't hesitate to reach out.
Have courage, commit and take action.
Mike Killen