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My Proven 5-Step Formula for High-Converting Funnels
Here’s my simple five-step process for creating high-converting marketing funnels. Step one: Identify exactly who you’re selling to, and give that audience a name they’d recognise. This might take research, but it’s crucial to know your target. For example, there’s a group called “Fit Mums”—mums who are getting back into weightlifting after having kids. They…
Read MoreThe Funnel That Almost Broke Me (And How I Turned It Around)
I once built a funnel that was converting like crazy—but it ended up creating massive headaches because it attracted low-quality, low-value leads. Here’s how it worked: I had an opt-in page where I’d give something away for free, and on the next page, I’d offer people access to my calendar for a strategy call. Sounds…
Read MoreAre You Making This Common Funnel Mistake?
The biggest mistake? Assuming that the page design and how beautiful the funnel looks actually matters. It doesn’t. This goes hand in hand with another common error: not knowing who you’re selling to. Building marketing funnels is about solving problems, but in order to solve a problem, you need a person. And that person needs…
Read MoreHow I turn scope creep into profit
We’ve all been there—clients who casually ask for a bit more than what’s in the original agreement. Now, only about one in ten of these requests are made with any ill intent. The rest? They just see you as support and figure, “While you’re at it, could you whip up a leaflet or add a…
Read MoreAfraid of selling? Read this!
If you’re afraid of selling or you hate selling and you get that weird pit in your stomach, what I want you to do is try this really simple exercise. Start listing off as many reasons why the customer would want to buy from you. Stop thinking about why they wouldn’t want to buy from…
Read MoreHow I closed my dream client without a proposal
In the past, I used to do a lot of custom work on my sales calls. I’d create bespoke project outlines, craft detailed proposals, and design them in Canva to make them look polished and professional. But then, something changed my approach completely. I was chatting with a lead who seemed like the perfect client.…
Read MoreHow my worst video idea became a surprise hit
As many of you know, I’ve been working tirelessly on YouTube, and I’m thrilled to share that we’ve been seeing some real success lately. It’s still a rollercoaster, and nothing is guaranteed, but something recently shifted my perspective in a big way. We were pouring a lot of time, energy, and money into thumbnails, editing,…
Read MoreHow I landed my first clients with a 10,000-word case study
I’ve had people ask about the impact of a $10,000 case study, and there’s a particular turning point in my agency that I can clearly remember. It worked so well that I ended up using the same strategy twice at Sell Your Service. After choosing our niche—insurance companies that wanted to generate more leads—we focused…
Read MoreHow I Made $10K in a Day
When we had to come up with a significant amount of cash quickly, I didn’t turn to productivity hacks—I turned to efficiency. I created a sales process so powerful that it allowed us to generate $10,000 in a single day from a product that barely existed. How did I do it? I built a simple…
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Why you should feel proud to use a page builder
From Divi to Salient and Visual composer, there are hundreds of smart page building options available to WordPress businesses. Here’s 5 reasons why you should feel good about using a page builder in WordPress.
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5 free awesome WordPress tools you’ve never heard of
As WordPress designers and developers, we’re always looking for easier ways to build great websites. We’ve got a collection here of 5 WordPress based tools that we couldn’t live without. They’re not all plugins, some are programs and some are websites. 1. InstantWP – FREE local WordPress on a PC or even a USB stick…
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WordCamp Birmingham 2015
The ABCDE of WordCamp Birmingham 2015. Here’s our quick wrap up of the 2015 Birmingham WordCamp. I gave a workshop talk called They Grow, You Grow. About how to build better businesses for your customers, via WordPress websites. How can you take someone that doesn’t know that a business exists, and pull them through a website to produce…
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Why everyone is getting the wrong end of stick with The Grid and it’s impact on websites
Or. How I learned to stop worrying and love the Grid. This is going to be heresy to many reader and folks out there, but I became a founding member of The Grid. The Grid is an AI that builds websites for you, depending entirely on the content that you upload. I’m going to take…
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What I learned from being dragged through the UK court system.
Back in July 2014 I received a letter from a customer, threatening to take me to court if I didn’t give them a refund. On 23rd January I won the court case, the judge ruled that I in no way misrepresented any work and the claimant had got the complete wrong end of the stick.…
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7 free PSD mock-up resources for WordPress designers
Again, nothing crazy here. Just a list of 7 free PSD mock-up resource websites for WordPress designers. PSD mock-ups, for those who don’t know, are basically pre rendered images where you swap in your preferred image, to create a lifelike mock-up. For example you start with this.
Read MoreAwesome beautiful free stock images
We have to use a lot of images. Most of the time, even paid stock images are awful and look tacky. So, we’ve put together a list of 7 awesome free stock image websites. No royalties, no costs. Just beautiful stock images that look good. Unsplash – https://unsplash.com/ Gratisography – https://www.gratisography.com/ Death to stock – https://join.deathtothestockphoto.com/ Superfamous – https://superfamous.com/…
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Why there’s no such thing as a USP
By Michael Killen from Sell your service. Who is this post for? If you’re confused about what your unique selling point, or USP is. Then this post is for you. For anyone who has one and doesn’t know what it is, or how to create one, or if the whole concept seems difficult, read this…
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Podcast episode 12. Mark Worden from MiHi Digital
Today we’re speaking to Mark Worden from MiHi Digital
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Hey there, I'm Mike (:
Back in 2016 I decided that I was going to help as many funnel builders as I could, sell more marketing funnels for higher prices.
I've now helped thousands of funnel builders sell their services for higher prices, define a niche and scale their business.
I know that my team and I can help, so please don't hesitate to reach out.
Have courage, commit and take action.
Mike Killen