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Struggling to find clients? Here’s why your niche is the key

By Mike Killen | Sep 27, 2024
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When someone asks me, “How can I find more clients?” My first question is always the same: What type of clients do you want?   It’s like going to a travel agent—remember those?—and saying, “I want to go on holiday,” but when they ask where, you just shrug.   How can they plan anything if you don’t…

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How I Balance Building Funnels and Living Life

By Mike Killen | Sep 26, 2024
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Next week is our anniversary, and I’ll be taking even more time off to escape to a hidden spot in Cornwall. For me, work-life balance is key—especially while building funnels and running a business. I love my work, but I’ve realised it can easily creep into everyday life. In my experience, people who are workaholics…

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Stop wasting time on cold leads—turn them into loyal clients 

By Mike Killen | Sep 25, 2024
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Lately, I’ve been working hard on this exact issue with our YouTube channel.   We’ve been pushing ourselves to turn cold audiences into loyal clients, and I’ve realised something crucial along the way.   The key to success here is twofold.   First, stop focusing on the technical side of things.   Your audience doesn’t care about funnels, automation,…

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The Journey from a $0 Funnel to a $25,000 Funnel

By Mike Killen | Sep 24, 2024
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Here’s how I sold my first $25,000 marketing funnel. The first thing I did was make sure I knew exactly who I was targeting—insurance agents. I spent weeks doing deep research, joining forums, attending webinars, and diving into message boards. What I found was a goldmine: these companies had tons of traffic on their blog…

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The one thing your sales funnel is missing

By Mike Killen | Sep 23, 2024
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Have you ever thought that giving customers more options would increase your chances of a sale? It’s easy to think that providing lots of choices makes people feel more free, but in reality, the opposite is true. People want the feeling of choice, but when it comes to taking action, they don’t want complexity—they want…

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5 Tools You Can’t Live Without as a Funnel Builder

By Mike Killen | Sep 20, 2024
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Here are the five essential tools I rely on as a marketer and funnel builder. First up is Loom, or any screen recorder. I’m actually writing this email through Loom, recording my thoughts, which then get transcribed. My team takes that transcription and moves it to the second tool: ChatGPT. ChatGPT is an absolute game-changer.…

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3 Easy Tactics to Sell a $25,000 Funnel – Fast!

By Mike Killen | Sep 19, 2024
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The first thing you need to do is stop working with just anyone. High-ticket sales require serious qualification. You need to create more hoops for clients and leads to jump through. Start by making them fill out a booking form, or a survey or a quiz. Next, jump on a 10-minute call to further qualify…

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My Proven 5-Step Formula for High-Converting Funnels

By Mike Killen | Sep 18, 2024
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Here’s my simple five-step process for creating high-converting marketing funnels. Step one: Identify exactly who you’re selling to, and give that audience a name they’d recognise. This might take research, but it’s crucial to know your target. For example, there’s a group called “Fit Mums”—mums who are getting back into weightlifting after having kids. They…

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The Funnel That Almost Broke Me (And How I Turned It Around)

By Mike Killen | Sep 17, 2024
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I once built a funnel that was converting like crazy—but it ended up creating massive headaches because it attracted low-quality, low-value leads. Here’s how it worked: I had an opt-in page where I’d give something away for free, and on the next page, I’d offer people access to my calendar for a strategy call. Sounds…

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 Are You Making This Common Funnel Mistake?

By Mike Killen | Sep 16, 2024
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The biggest mistake? Assuming that the page design and how beautiful the funnel looks actually matters. It doesn’t. This goes hand in hand with another common error: not knowing who you’re selling to. Building marketing funnels is about solving problems, but in order to solve a problem, you need a person. And that person needs…

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How much should I charge for copywriting?

By Mike Killen | Jan 21, 2021
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If you’re looking to address the fact that you’re worried that customers might think you’re too expensive, or you’re not entirely sure what you’re supposed to charge, or if you’ve got no idea where to start, I’m going to show how to create a fair and justifiable pricing strategy using a really simple calculator that…

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How to sell copywriting for absolute beginners

By Mike Killen | Jan 14, 2021
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If you are a complete beginner setting up your copywriting business, or if you’re a copywriter who is just branching into running a new business, I’m going to show you how to sell your copywriting services for absolute beginners even if you’ve never ever made a sale before. In this blog post, I want to…

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The problem with 99% of businesses including yours

By Mike Killen | Jan 12, 2021
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I’m not making enough money. That’s about the most common problem that businesses have. If they made more money they could: hire more people to get more work done improve products and services spend money on marketing to increase sales further buy a boat I’m going to let you in on a secret that I’ve…

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How to sell copywriting to someone who already has a website

By Mike Killen | Jan 7, 2021
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In this blog post, I’m going to talk you through how to sell your copywriting services to a customer that already has a website. If you’re looking to sell your copywriting services, or if you’re looking to increase the number of clients that you can work with, I’m going to share with you my tactics…

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How to sell marketing funnels over Zoom calls

By Mike Killen | Dec 24, 2020
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In this blog post, I’m going to talk about how you can sell marketing funnels over Zoom. If you can’t do your sales meetings face-to-face or if you want to learn how to sell marketing funnels without actually having to be in the room, or maybe you just want to improve your client close rate,…

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How to write marketing funnel proposals fast

By Mike Killen | Dec 18, 2020
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In this blog post, I’m going to talk about how I write marketing funnel proposals in under 20 minutes. I’m going to take you through the entire framework that I use, to write marketing funnels for £10,000, £25,000, and all the way up to our largest ever, which was a seven figure contract. I’m going…

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How I’m building cold audience Facebook adverts in 2021

By Mike Killen | Dec 10, 2020
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In this blog post I’m going to share my plan for building cold audience adverts in Facebook, using Facebook adverts. HeythereImsomeguyonayoutubevideoandifyougiveme30seconds… Facebook ads, frankly, drives me bananas. Cuckoo bananas in fact. I’ve had ad accounts shut down, I hate the interface and there’s always some new Tai Ovens Becker bellend telling me that they have…

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How to write killer bullet points

By Mike Killen | Dec 4, 2020
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When I used to do door to door sales, I worked with a guy called Charlie. Charlie was a very well spoken, tall, handsome guy who would constantly do hilarious things. One of his classic “pranks” was to buy a brand new £45,000 BWM and park it down the road from his parents, hop back…

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How to tell people what you do as a marketing funnel builder

By Mike Killen | Nov 26, 2020
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Typical dull statement – I am a marketer Many web designers, graphic designers, and marketers vastly play down what it is that they do. I call it “the designer’s paradox” because a designer will refer to themselves as “just a designer” in order to not show off or stick their neck out. But in the…

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The ultimate step-by-step guide to selling webinar funnels to your customers

By Mike Killen | Nov 19, 2020
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How to sell webinar marketing to customers In this blog post, you’re going to learn step-by-step how to sell webinar marketing to your customers. How to sell a webinar funnel to customers The types of benefits you can use to sell webinars to customer for your marketing copy The ideal types of customers you should…

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Hey there, I'm Mike (:

Mike Killen

Back in 2016 I decided that I was going to help as many funnel builders as I could, sell more marketing funnels for higher prices.

I've now helped thousands of funnel builders sell their services for higher prices, define a niche and scale their business.

I know that my team and I can help, so please don't hesitate to reach out.

Have courage, commit and take action.

Mike Killen

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