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5 Tools You Can’t Live Without as a Funnel Builder
Here are the five essential tools I rely on as a marketer and funnel builder. First up is Loom, or any screen recorder. I’m actually writing this email through Loom, recording my thoughts, which then get transcribed. My team takes that transcription and moves it to the second tool: ChatGPT. ChatGPT is an absolute game-changer.…
Read More3 Easy Tactics to Sell a $25,000 Funnel – Fast!
The first thing you need to do is stop working with just anyone. High-ticket sales require serious qualification. You need to create more hoops for clients and leads to jump through. Start by making them fill out a booking form, or a survey or a quiz. Next, jump on a 10-minute call to further qualify…
Read MoreMy Proven 5-Step Formula for High-Converting Funnels
Here’s my simple five-step process for creating high-converting marketing funnels. Step one: Identify exactly who you’re selling to, and give that audience a name they’d recognise. This might take research, but it’s crucial to know your target. For example, there’s a group called “Fit Mums”—mums who are getting back into weightlifting after having kids. They…
Read MoreThe Funnel That Almost Broke Me (And How I Turned It Around)
I once built a funnel that was converting like crazy—but it ended up creating massive headaches because it attracted low-quality, low-value leads. Here’s how it worked: I had an opt-in page where I’d give something away for free, and on the next page, I’d offer people access to my calendar for a strategy call. Sounds…
Read MoreAre You Making This Common Funnel Mistake?
The biggest mistake? Assuming that the page design and how beautiful the funnel looks actually matters. It doesn’t. This goes hand in hand with another common error: not knowing who you’re selling to. Building marketing funnels is about solving problems, but in order to solve a problem, you need a person. And that person needs…
Read MoreHow I turn scope creep into profit
We’ve all been there—clients who casually ask for a bit more than what’s in the original agreement. Now, only about one in ten of these requests are made with any ill intent. The rest? They just see you as support and figure, “While you’re at it, could you whip up a leaflet or add a…
Read MoreAfraid of selling? Read this!
If you’re afraid of selling or you hate selling and you get that weird pit in your stomach, what I want you to do is try this really simple exercise. Start listing off as many reasons why the customer would want to buy from you. Stop thinking about why they wouldn’t want to buy from…
Read MoreHow I closed my dream client without a proposal
In the past, I used to do a lot of custom work on my sales calls. I’d create bespoke project outlines, craft detailed proposals, and design them in Canva to make them look polished and professional. But then, something changed my approach completely. I was chatting with a lead who seemed like the perfect client.…
Read MoreHow my worst video idea became a surprise hit
As many of you know, I’ve been working tirelessly on YouTube, and I’m thrilled to share that we’ve been seeing some real success lately. It’s still a rollercoaster, and nothing is guaranteed, but something recently shifted my perspective in a big way. We were pouring a lot of time, energy, and money into thumbnails, editing,…
Read MoreWhat I learned when a key team member suddenly quit
One of the toughest challenges I’ve faced as an agency owner is dealing with a team member leaving unexpectedly. In the past, when someone quit, I often found myself thinking, “Well, I probably would have made that decision in the next few weeks anyway.” It was easy to dismiss it as something I hadn’t gotten…
Read MoreThis One Mindset Shift Exploded My Agency’s Growth
The biggest breakthrough in growing my agency wasn’t about finding new clients or refining our services—it was about hiring the right people. Many of us hesitate to bring on new team members because we fear the worst: what if I can’t afford to pay them? What if they turn out to be a nightmare to…
Read MoreStarting Over? Here’s the Secret I Wish I Knew
The number one thing I’d do differently if I were starting my agency from scratch? I’d choose a niche—fast. I’d zero in on a very specific market, solve a unique problem that no one else is tackling, and go all in. People often worry about not having testimonials or case studies when starting out. But…
Read MoreThe Real Reason You’re Stressed
For years, I identified as a high-performing coach—a leader who thrived on efficiency and delivering results. But when I decided to shut down our coaching company, I had to confront a harsh truth: that identity didn’t make me happy. Letting go of who I thought I should be allowed me to focus on who I…
Read MoreWhy I’m Excited About AI Video
I know this might sound like I’m rooting against my own self-interest, but hear me out. Despite all the caveats, the ethical concerns, and the fact that AI video tech is still in its awkward phase (seriously, have you seen that eToro ad?), I’m genuinely thrilled about its potential. Why? Because the ability to quickly…
Read MoreCharging $25K for custom work?
Custom solutions should command a premium far beyond $25,000. Instead of asking clients what they want, ask where their business is headed and what gap needs bridging. If the goal is to grow from $1M to $5M in two years, that’s easily worth a million-dollar investment. And if you’re handling the heavy lifting, hiring a…
Read MoreThe truth about self-discipline
Self-discipline doesn’t come from anywhere. It doesn’t matter whether you have got disciplined upbringing or a non disciplined upbringing. It’s got nothing to do with age, circumstances or anything. Self-discipline comes from entirely within you and self-discipline can be summed up in one word, which is CHOICE. It is the choice to do the things…
Read MoreEver made a deal you instantly regretted?
I once landed a high-profile client, a celebrity with a big name in our industry. He had everything—TV appearances, a best-selling book, and major influence. But when it came to my fee, he pushed for a discount, and against my better judgement, I agreed. The moment I accepted his deposit, everything changed. He became a…
Read MoreWin the day EVERY day by 10 with this
Imagine knowing that by 10 o’clock every single day you have already won the day. How do you do that? It’s actually quite simple. Make sure you get up early and use the early part of the morning as your most productive time. The reason I like working early in the morning is because hardly…
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Hey there, I'm Mike (:
Back in 2016 I decided that I was going to help as many funnel builders as I could, sell more marketing funnels for higher prices.
I've now helped thousands of funnel builders sell their services for higher prices, define a niche and scale their business.
I know that my team and I can help, so please don't hesitate to reach out.
Have courage, commit and take action.
Mike Killen