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 Are You Making This Common Funnel Mistake?

By Mike Killen | Sep 16, 2024
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The biggest mistake? Assuming that the page design and how beautiful the funnel looks actually matters. It doesn’t. This goes hand in hand with another common error: not knowing who you’re selling to. Building marketing funnels is about solving problems, but in order to solve a problem, you need a person. And that person needs…

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How I turn scope creep into profit

By Mike Killen | Sep 13, 2024
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We’ve all been there—clients who casually ask for a bit more than what’s in the original agreement. Now, only about one in ten of these requests are made with any ill intent. The rest? They just see you as support and figure, “While you’re at it, could you whip up a leaflet or add a…

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Afraid of selling? Read this!

By Mike Killen | Sep 12, 2024
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If you’re afraid of selling or you hate selling and you get that weird pit in your stomach, what I want you to do is try this really simple exercise. Start listing off as many reasons why the customer would want to buy from you. Stop thinking about why they wouldn’t want to buy from…

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How I closed my dream client without a proposal

By Mike Killen | Sep 11, 2024
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In the past, I used to do a lot of custom work on my sales calls. I’d create bespoke project outlines, craft detailed proposals, and design them in Canva to make them look polished and professional. But then, something changed my approach completely. I was chatting with a lead who seemed like the perfect client.…

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The marketing strategy I wish I’d learned sooner

By Mike Killen | Sep 10, 2024
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Without a doubt, the most effective strategy I’ve learned is this: change the messaging, not the offer. Here’s what I mean. When you’re trying to attract new leads and customers, start with something tangible and specific. For example, if I were an agency targeting dental practices, I’d offer something like, “We help you land five…

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How my worst video idea became a surprise hit

By Mike Killen | Sep 9, 2024
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As many of you know, I’ve been working tirelessly on YouTube, and I’m thrilled to share that we’ve been seeing some real success lately. It’s still a rollercoaster, and nothing is guaranteed, but something recently shifted my perspective in a big way. We were pouring a lot of time, energy, and money into thumbnails, editing,…

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How I landed my first clients with a 10,000-word case study

By Mike Killen | Sep 6, 2024
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I’ve had people ask about the impact of a $10,000 case study, and there’s a particular turning point in my agency that I can clearly remember. It worked so well that I ended up using the same strategy twice at Sell Your Service. After choosing our niche—insurance companies that wanted to generate more leads—we focused…

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How I Made $10K in a Day

By Mike Killen | Sep 5, 2024
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When we had to come up with a significant amount of cash quickly, I didn’t turn to productivity hacks—I turned to efficiency. I created a sales process so powerful that it allowed us to generate $10,000 in a single day from a product that barely existed. How did I do it? I built a simple…

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Why you should sell your product before it’s even built

By Mike Killen | Sep 4, 2024
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If you’ve heard of platforms like Kickstarter or Indiegogo, you know the concept: people invest in a product before it’s live. Every successful product I’ve launched has followed this same principle—I sell them before I build them. To many, this seems counterintuitive, even impossible to grasp. But if you’re thinking of starting an agency or…

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Why video is the only trend that matters right now

By Mike Killen | Sep 3, 2024
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AI is making waves, especially when it comes to content creation and video production. But without a doubt, the biggest industry trend remains video. Video is set to become the lynchpin for most businesses going forward, and while it can feel intimidating to dive into, it’s absolutely essential. People often say that AI will make…

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Why your WordPress business doesn’t motivate you (sometimes)

By Mike Killen | Jan 30, 2017
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Have you ever wondered why you lack motivation sometimes? Have you ever felt that your WordPress business just doesn’t gain traction, or excite you like it used to? It’s not your fault, by the way. Our society values novelty and new things above commitment and drive. We’ve lost our inherent ability to derive purpose and…

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Coaching call #1 – The Shake Up

By Mike Killen | Jan 26, 2017
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This is the first lesson in our new Sell Your Service Coaching Program. No optins, just the coaching call below. The next 4 coaching calls will be publicly available to join, totally free of charge. Every Thursday at 2pm UK time. The calls WILL be recorded, but only available to Gameplan members and Coaching members.…

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Should you give the price of your marketing funnel in your pitch or save it for the proposal?

By Mike Killen | Jan 26, 2017
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“One final question if I may – do you actually give the price in the presentation… as on a slide on the screen or do you save the price for the proposal?” This question was asked by a friend of mine recently, we were talking about selling marketing funnels and how it often required a…

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How Any WordPress Businesses Can Create An Entire Killer Content Marketing Funnel In As Little As 1 Hour (and of course, teach to your customers)

By Mike Killen | Jan 23, 2017
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Imagine being able to create 100 content ideas FAST and the easiest method of writing each post which you could copy and repeat. I truly hate the word “content”. It’s dry, it doesn’t have context. It’s overused and most importantly, it’s like creating a product. You can build as many widgets as you like, but…

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Places I’ve made money with marketing automation

By Mike Killen | Jan 12, 2017
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I’ve been meaning to make this list for a while. It’s occurred to me that the splinter products, courses and downloads that Sell Your Service offers, has let me make sales without being in front of a customer. Millions of dollars? No. But certainly enough to add to my bottom line. Sales and marketing automation…

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17 most useful tools, books, apps and techniques I learnt in 2016 to increase my WordPress agency’s profit

By Mike Killen | Jan 5, 2017
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2016 was a year of reading, learning and restructuring how I approached my businesses. We’re always looking for more profit, more sales, more customers, more leads… Most of the time we’ll either swing between “keep doing what I’m doing (and getting the same results)” and “this new theme and marketing activity fad is the most…

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6 predictions for 2017’s digital business landscape

By Mike Killen | Dec 22, 2016
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Remember 2015? It was last year. It was a simpler time of Vines and Star Wars sequels. Don Trump was still running “as a joke” and I made a bunch of predictions for 2016. A true hero of 2015.   Well, 2016 is long gone. Good riddance too. Celebrity deaths, a pretty mediocre film season and the…

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Are you preventing your business from growing?

By Mike Killen | Dec 15, 2016
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*This is a sneak peak at the second chapter of our new book: SCALE: How freelancers, consultants and single person micro-businesses can scale their business and grow profit* You feel you need a larger budget – that’s just not true There’s a Catch 22 when it comes to scaling your business. It usually revolves around…

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How freelancers, consultants and single person micro-businesses can scale their business and grow profit

By Mike Killen | Dec 14, 2016
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*This is a sneak peak at the first chapter of our new book: SCALE: How freelancers, consultants and single person micro-businesses can scale their business and grow profit* Growth comes from recurring revenue Growing businesses are allowed to exist because they generate recurring revenue. It’s as simple as that. If you want your business to…

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[Transcript] The smartest pages you can create on ANY website and why you need to use them

By Mike Killen | Dec 8, 2016
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Hello everyone.  Welcome to the Sell Your Service webinar, those of you who are joining us from the WordPress lead generation group and those of you who are Sell Your Service members and customers.  I am just going to give it a few more minutes to make sure that everyone can join.  We’ve got loads…

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Hey there, I'm Mike (:

Mike Killen

Back in 2016 I decided that I was going to help as many funnel builders as I could, sell more marketing funnels for higher prices.

I've now helped thousands of funnel builders sell their services for higher prices, define a niche and scale their business.

I know that my team and I can help, so please don't hesitate to reach out.

Have courage, commit and take action.

Mike Killen

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