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5 Tools You Can’t Live Without as a Funnel Builder
Here are the five essential tools I rely on as a marketer and funnel builder. First up is Loom, or any screen recorder. I’m actually writing this email through Loom, recording my thoughts, which then get transcribed. My team takes that transcription and moves it to the second tool: ChatGPT. ChatGPT is an absolute game-changer.…
Read More3 Easy Tactics to Sell a $25,000 Funnel – Fast!
The first thing you need to do is stop working with just anyone. High-ticket sales require serious qualification. You need to create more hoops for clients and leads to jump through. Start by making them fill out a booking form, or a survey or a quiz. Next, jump on a 10-minute call to further qualify…
Read MoreMy Proven 5-Step Formula for High-Converting Funnels
Here’s my simple five-step process for creating high-converting marketing funnels. Step one: Identify exactly who you’re selling to, and give that audience a name they’d recognise. This might take research, but it’s crucial to know your target. For example, there’s a group called “Fit Mums”—mums who are getting back into weightlifting after having kids. They…
Read MoreThe Funnel That Almost Broke Me (And How I Turned It Around)
I once built a funnel that was converting like crazy—but it ended up creating massive headaches because it attracted low-quality, low-value leads. Here’s how it worked: I had an opt-in page where I’d give something away for free, and on the next page, I’d offer people access to my calendar for a strategy call. Sounds…
Read MoreAre You Making This Common Funnel Mistake?
The biggest mistake? Assuming that the page design and how beautiful the funnel looks actually matters. It doesn’t. This goes hand in hand with another common error: not knowing who you’re selling to. Building marketing funnels is about solving problems, but in order to solve a problem, you need a person. And that person needs…
Read MoreHow I turn scope creep into profit
We’ve all been there—clients who casually ask for a bit more than what’s in the original agreement. Now, only about one in ten of these requests are made with any ill intent. The rest? They just see you as support and figure, “While you’re at it, could you whip up a leaflet or add a…
Read MoreAfraid of selling? Read this!
If you’re afraid of selling or you hate selling and you get that weird pit in your stomach, what I want you to do is try this really simple exercise. Start listing off as many reasons why the customer would want to buy from you. Stop thinking about why they wouldn’t want to buy from…
Read MoreHow I closed my dream client without a proposal
In the past, I used to do a lot of custom work on my sales calls. I’d create bespoke project outlines, craft detailed proposals, and design them in Canva to make them look polished and professional. But then, something changed my approach completely. I was chatting with a lead who seemed like the perfect client.…
Read MoreHow my worst video idea became a surprise hit
As many of you know, I’ve been working tirelessly on YouTube, and I’m thrilled to share that we’ve been seeing some real success lately. It’s still a rollercoaster, and nothing is guaranteed, but something recently shifted my perspective in a big way. We were pouring a lot of time, energy, and money into thumbnails, editing,…
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If you want your WordPress business to get smarter at digital marketing – follow these people
Troy Dean Start with the big T-rex himself. Troy Dean has been running WP Elevation for a few years now. At it’s core, he and his team teach WordPress businesses how to be profitable and awesome. Troy is himself a very talented digital marketer with practical and specific methods to help WordPress businesses run better.…
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9 things you’re better off spending money on rather than business cards.
Logo, website and business cards. As soon as people start a business, there are 3 priorities on their lists. In fact, I remember being asked if I had business cards made up as soon as I registered my business name. Nobody asked if I had any customers, a business strategy or a marketing budget. It’s like…
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3 alternatives to Landing Pages that you haven’t heard of but STILL capture leads
I promise that if you spend 4 minutes reading this post, you’ll have 3 ideas for great alternatives to landing pages. You need to generate leads and convert traffic, the easiest way to set that up is with landing pages. However, you might want to mix it up for a variety of reasons. There’s a…
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Predictions for 2016’s digital marketing landscape
2016 is going to be massive for marketing automation and digital marketing. I promise that these 6 predictions for the 2016 marketing landscape is going to put you ahead of your competition. Closed social media groups are going to be the next big thing that digital marketing businesses promote. The biggest pile of bullshit from…
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How I generated over $100000 for a customer in 30 days with marketing automation and a WordPress website
Sounds like bullshit right? Well, there are 3 objective facts about this headline that are indisputable. The customer had a list of email addresses of previous customers The customer WANTED to generate new leads They invested about $12 000 upfront and pay roughly $2500 per month With that out the way, I’m going to give…
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If you want a MASSIVE SEO insight boost, Google just released their search quality rating guidelines.
Google, the giant search engine responsible for 69.24% of internet searches, (s well as other stellar products like Glass, Google+ and Video Player), has released its ‘How Search Works’ guide called the Search Quality Evaluator Guide. It’s a fat, 160 page PDF that had previously been leaked in the past. But now it’s open for…
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The key to getting your landing pages to work
I promise that if you take 5 minutes to read this post, you’ll understand EXACTLY how to get your landing pages to work. You’ll see what the differences between a landing page that works, and one that doesn’t. The problem is that we know we need landing pages. They help grow our email list and…
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This years batch of The Apprentice UK is the most boring yet.
*FULL DISCLAIMER* This post is a bit of fun. I’ve made a few points that I stick by, but I’m having a little fun at the expense of a few reality TV people. I’m joking people. I don’t really think she’s a serial killer. She would have been caught by now anyway. Some of you…
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How to write BENEFITS like an award winning proposal writer (me)
I promise that by reading this post, you’ll be about to get your head around the whole ‘benefits vs. features’ thing, especially when it comes to selling your WordPress websites. “People buy benefits – not features. Sell benefits, not features. Sell the sizzle, not the steak. Sell the destination not the journey” All very trite…
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Hey there, I'm Mike (:
Back in 2016 I decided that I was going to help as many funnel builders as I could, sell more marketing funnels for higher prices.
I've now helped thousands of funnel builders sell their services for higher prices, define a niche and scale their business.
I know that my team and I can help, so please don't hesitate to reach out.
Have courage, commit and take action.
Mike Killen