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Struggling to find clients? Here’s why your niche is the key

By Mike Killen | Sep 27, 2024
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When someone asks me, “How can I find more clients?” My first question is always the same: What type of clients do you want?   It’s like going to a travel agent—remember those?—and saying, “I want to go on holiday,” but when they ask where, you just shrug.   How can they plan anything if you don’t…

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How I Balance Building Funnels and Living Life

By Mike Killen | Sep 26, 2024
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Next week is our anniversary, and I’ll be taking even more time off to escape to a hidden spot in Cornwall. For me, work-life balance is key—especially while building funnels and running a business. I love my work, but I’ve realised it can easily creep into everyday life. In my experience, people who are workaholics…

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Stop wasting time on cold leads—turn them into loyal clients 

By Mike Killen | Sep 25, 2024
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Lately, I’ve been working hard on this exact issue with our YouTube channel.   We’ve been pushing ourselves to turn cold audiences into loyal clients, and I’ve realised something crucial along the way.   The key to success here is twofold.   First, stop focusing on the technical side of things.   Your audience doesn’t care about funnels, automation,…

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The Journey from a $0 Funnel to a $25,000 Funnel

By Mike Killen | Sep 24, 2024
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Here’s how I sold my first $25,000 marketing funnel. The first thing I did was make sure I knew exactly who I was targeting—insurance agents. I spent weeks doing deep research, joining forums, attending webinars, and diving into message boards. What I found was a goldmine: these companies had tons of traffic on their blog…

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The one thing your sales funnel is missing

By Mike Killen | Sep 23, 2024
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Have you ever thought that giving customers more options would increase your chances of a sale? It’s easy to think that providing lots of choices makes people feel more free, but in reality, the opposite is true. People want the feeling of choice, but when it comes to taking action, they don’t want complexity—they want…

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5 Tools You Can’t Live Without as a Funnel Builder

By Mike Killen | Sep 20, 2024
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Here are the five essential tools I rely on as a marketer and funnel builder. First up is Loom, or any screen recorder. I’m actually writing this email through Loom, recording my thoughts, which then get transcribed. My team takes that transcription and moves it to the second tool: ChatGPT. ChatGPT is an absolute game-changer.…

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3 Easy Tactics to Sell a $25,000 Funnel – Fast!

By Mike Killen | Sep 19, 2024
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The first thing you need to do is stop working with just anyone. High-ticket sales require serious qualification. You need to create more hoops for clients and leads to jump through. Start by making them fill out a booking form, or a survey or a quiz. Next, jump on a 10-minute call to further qualify…

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My Proven 5-Step Formula for High-Converting Funnels

By Mike Killen | Sep 18, 2024
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Here’s my simple five-step process for creating high-converting marketing funnels. Step one: Identify exactly who you’re selling to, and give that audience a name they’d recognise. This might take research, but it’s crucial to know your target. For example, there’s a group called “Fit Mums”—mums who are getting back into weightlifting after having kids. They…

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The Funnel That Almost Broke Me (And How I Turned It Around)

By Mike Killen | Sep 17, 2024
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I once built a funnel that was converting like crazy—but it ended up creating massive headaches because it attracted low-quality, low-value leads. Here’s how it worked: I had an opt-in page where I’d give something away for free, and on the next page, I’d offer people access to my calendar for a strategy call. Sounds…

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 Are You Making This Common Funnel Mistake?

By Mike Killen | Sep 16, 2024
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The biggest mistake? Assuming that the page design and how beautiful the funnel looks actually matters. It doesn’t. This goes hand in hand with another common error: not knowing who you’re selling to. Building marketing funnels is about solving problems, but in order to solve a problem, you need a person. And that person needs…

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Sell With Benefits | How To Turn Features Into Benefits

By Mike Killen | Sep 30, 2022
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What is feature? A feature is something that can be replaced. It’s something that makes up your service or product. An electric window is a feature. What is benefit? A benefit is the positive impact that it has on your customer’s life. I want to share with you a really simple three-step process of turning…

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The Perfect Value Proposition | Business Mastery

By Mike Killen | Sep 22, 2022
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What is value? Value is usefulness or utility. When you run a business, the products and services that you sell, which have the most utility or the most use to the widest group of people or that solve a problem are considered valuable. Value can also be determined by rarity. The more scarce a particular…

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5 Steps To Find Your Perfect Niche | Sell $25,000 Projects

By Mike Killen | Sep 15, 2022
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I’m going to take you through my five-step niche-finding process to give you an audience to whom you can sell $25,000 marketing funnels. Before committing any kind of resources, training, or investment into finding clients, wouldn’t it be good to know the exact type of audience that you’re going to go after? Whether they’re going…

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10 Lead Magnets Perfect For Your Niche

By Mike Killen | Sep 8, 2022
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Do you wanna know the best way to start generating leads and finding an audience that is interested in working with you and buying your products and services? Well, the first step is a lead magnet so that you could build an email list. I’m going to share with you the types of lead magnets…

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5 Niche Categories Perfect For Your Business

By Mike Killen | Sep 1, 2022
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A niche is a result that you get or a problem that you solve for a specific group of people that no one else wants to serve. Whether you are starting out your freelancing journey, or you are already well into running an established agency, creating and defining the niche that you go after and…

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GoHighLevel – How To Build A 5 Page Website From Scratch

By Mike Killen | Aug 25, 2022
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You can’t market your business in the same way that you used to. We need to have more and more innovative ways of capturing and converting new customers. So how can we increase sales without spending an absolute fortune? The answer is sales funnels. Now High Level, which is my platform of choice is a…

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NBA Championship 2022: How to Become A Champion

By Mike Killen | Aug 9, 2022
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The word champion is surrounded with positive feelings. We admire and respect and love champions. People like Michael Jordan, Tia Claire Toor, Serena Williams, Michael Phelps, Simone Biles, and LeBron James. But it’s much harder to clearly define what it really means to be a champion. Muhammad Ali, one of the greatest champions in boxing…

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Sell Your Service | Make Money While Making Meaningful Contribution

By Mike Killen | Jul 26, 2022
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I trained as a chef in France originally when I was younger, and realized that I couldn’t hack it. So I decided I wanted a job with air conditioning. I went into marketing and then started a marketing agency after being fired from my job in 2012 and I sold that agency in 2016. Now,…

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Turn Adversities Into Opportunities (As An Entrepreneur)

By Mike Killen | Jul 14, 2022
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We’re all naturally a little fearful of death. I think in the past couple of years, our relationship globally has become a little bit closer with death just because of the events and things that have happened, especially with pandemics. But we’ve also collectively suffered great loss and often death and grieving are obviously intertwined,…

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Hey there, I'm Mike (:

Mike Killen

Back in 2016 I decided that I was going to help as many funnel builders as I could, sell more marketing funnels for higher prices.

I've now helped thousands of funnel builders sell their services for higher prices, define a niche and scale their business.

I know that my team and I can help, so please don't hesitate to reach out.

Have courage, commit and take action.

Mike Killen

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