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 Are You Making This Common Funnel Mistake?

By Mike Killen | Sep 16, 2024
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The biggest mistake? Assuming that the page design and how beautiful the funnel looks actually matters. It doesn’t. This goes hand in hand with another common error: not knowing who you’re selling to. Building marketing funnels is about solving problems, but in order to solve a problem, you need a person. And that person needs…

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How I turn scope creep into profit

By Mike Killen | Sep 13, 2024
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We’ve all been there—clients who casually ask for a bit more than what’s in the original agreement. Now, only about one in ten of these requests are made with any ill intent. The rest? They just see you as support and figure, “While you’re at it, could you whip up a leaflet or add a…

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Afraid of selling? Read this!

By Mike Killen | Sep 12, 2024
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If you’re afraid of selling or you hate selling and you get that weird pit in your stomach, what I want you to do is try this really simple exercise. Start listing off as many reasons why the customer would want to buy from you. Stop thinking about why they wouldn’t want to buy from…

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How I closed my dream client without a proposal

By Mike Killen | Sep 11, 2024
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In the past, I used to do a lot of custom work on my sales calls. I’d create bespoke project outlines, craft detailed proposals, and design them in Canva to make them look polished and professional. But then, something changed my approach completely. I was chatting with a lead who seemed like the perfect client.…

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The marketing strategy I wish I’d learned sooner

By Mike Killen | Sep 10, 2024
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Without a doubt, the most effective strategy I’ve learned is this: change the messaging, not the offer. Here’s what I mean. When you’re trying to attract new leads and customers, start with something tangible and specific. For example, if I were an agency targeting dental practices, I’d offer something like, “We help you land five…

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How my worst video idea became a surprise hit

By Mike Killen | Sep 9, 2024
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As many of you know, I’ve been working tirelessly on YouTube, and I’m thrilled to share that we’ve been seeing some real success lately. It’s still a rollercoaster, and nothing is guaranteed, but something recently shifted my perspective in a big way. We were pouring a lot of time, energy, and money into thumbnails, editing,…

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How I landed my first clients with a 10,000-word case study

By Mike Killen | Sep 6, 2024
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I’ve had people ask about the impact of a $10,000 case study, and there’s a particular turning point in my agency that I can clearly remember. It worked so well that I ended up using the same strategy twice at Sell Your Service. After choosing our niche—insurance companies that wanted to generate more leads—we focused…

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How I Made $10K in a Day

By Mike Killen | Sep 5, 2024
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When we had to come up with a significant amount of cash quickly, I didn’t turn to productivity hacks—I turned to efficiency. I created a sales process so powerful that it allowed us to generate $10,000 in a single day from a product that barely existed. How did I do it? I built a simple…

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Why you should sell your product before it’s even built

By Mike Killen | Sep 4, 2024
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If you’ve heard of platforms like Kickstarter or Indiegogo, you know the concept: people invest in a product before it’s live. Every successful product I’ve launched has followed this same principle—I sell them before I build them. To many, this seems counterintuitive, even impossible to grasp. But if you’re thinking of starting an agency or…

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Why video is the only trend that matters right now

By Mike Killen | Sep 3, 2024
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AI is making waves, especially when it comes to content creation and video production. But without a doubt, the biggest industry trend remains video. Video is set to become the lynchpin for most businesses going forward, and while it can feel intimidating to dive into, it’s absolutely essential. People often say that AI will make…

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Building a product sales page with Beaver Builder

By Mike Killen | Jul 18, 2017
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This is the second third video for a series on building a marketing automation funnel with Beaver Builder. Ultimately I want to show you how to build a full marketing automation funnel with Beaver Builder. Watch this third video as I explain how we build thank you pages inside WordPress, using Beaver Builder. I’ll be…

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universefuel motivation lesson

15 ACTUALLY motivational lessons that are practical and useful

By Mike Killen | Jul 17, 2017
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To anyone who knows me or is reading this. It’s obvious that I’ve got everything figured out. Motivational posts, quotes and books are a dime a dozen. But my big problem is that they make me feel good for about 4 minutes. Then I go back to playing Civilisation 6 and feeling like I need…

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content silo category optinmonster

Creating content silos with OptinMonster and WordPress

By Mike Killen | Jul 14, 2017
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Content silos are fantastic way of increasing conversion rates with your blog posts. The key to increasing email subscribers is offering lead magnets. However we can further increase conversion rates with content silos. We’ve talked about content silos here before. At a high level, the idea is that if someone is reading content on card tricks,…

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hidden funnel sales closing

The most obvious place to find $50K missing in sales

By Mike Killen | Jul 13, 2017
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You ever feel like you’re missing sales for your funnels? Like there is a magical part of your business or formula that’s neglecting transactions and income? Recently, our project sales had taken a dip and we weren’t closing as many marketing funnels as we needed. A few months before and we were on fire. This last…

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build squeeze page marketing funnel beaver builder

Building a delivery page with Beaver Builder

By Mike Killen | Jul 11, 2017
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This is the second training video for a series on building a marketing automation funnel with Beaver Builder. Ultimately I want to show you how to build a full marketing automation funnel with Beaver Builder. Watch this third video as I explain how we build thank you pages inside WordPress, using Beaver Builder. I’ll be…

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work out prupose direction motivation

I just can’t work out my purpose

By Mike Killen | Jul 10, 2017
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I’ve been receiving emails like this for a while now. I talk about Universe Fuel, Motivation, Direction, Purpose. But sometimes we really struggle to figure out what it is we want to do. What’s my purpose? Why aren’t I motivated? What if I don’t want to change the world? If you feel directionless, no motivation,…

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marketing funnel industry niche vertical

Do you have to know everything about your chosen vertical market?

By Mike Killen | Jul 7, 2017
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Long time colleague and good friend Amy Key’s asked me this in the Sell Your Service Private Mastermind Group (click to join) about choosing a vertical. I’ve been working with Amy, coaching her on how to choose a market that she can really sink her teeth into. Hey Michael Killen here’s a blog post to consider writing…

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close objection handling funnel

How to turn any objection for a funnel sale, into a close

By Mike Killen | Jul 6, 2017
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An objection is when a customer or prospect turns to you and says “that’s too expensive” or “I’m OK with how we are”. It’s seemingly negative feedback for what you’re talking to them about. Objections are terrifying and the reason we shut down when we hear them, is because we hear the customer saying “NO”.…

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build squeeze page marketing funnel beaver builder

Building a thank you page with Beaver Builder

By Mike Killen | Jul 4, 2017
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This is the second training video for a series on building a marketing automation funnel with Beaver Builder. Ultimately I want to show you how to build a full marketing automation funnel with Beaver Builder. Watch this second video as I explain how we build thank you pages inside WordPress, using Beaver Builder. I’ll be…

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universe input vision boards goals

Why vision boards don’t work (and how to fix it) to get what you want

By Mike Killen | Jul 3, 2017
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Have you ever completed a vision board, or read The Secret and still struggled to get what you deserve or desire? We’re going to explore the very simple reason why vision boards, goals and wishlists don’t work. A vision board, goal board or wishlist is essentially a principle that says you have to visualise where…

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Hey there, I'm Mike (:

Mike Killen

Back in 2016 I decided that I was going to help as many funnel builders as I could, sell more marketing funnels for higher prices.

I've now helped thousands of funnel builders sell their services for higher prices, define a niche and scale their business.

I know that my team and I can help, so please don't hesitate to reach out.

Have courage, commit and take action.

Mike Killen

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