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My Proven 5-Step Formula for High-Converting Funnels

By Mike Killen | Sep 18, 2024
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Here’s my simple five-step process for creating high-converting marketing funnels. Step one: Identify exactly who you’re selling to, and give that audience a name they’d recognise. This might take research, but it’s crucial to know your target. For example, there’s a group called “Fit Mums”—mums who are getting back into weightlifting after having kids. They…

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The Funnel That Almost Broke Me (And How I Turned It Around)

By Mike Killen | Sep 17, 2024
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I once built a funnel that was converting like crazy—but it ended up creating massive headaches because it attracted low-quality, low-value leads. Here’s how it worked: I had an opt-in page where I’d give something away for free, and on the next page, I’d offer people access to my calendar for a strategy call. Sounds…

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 Are You Making This Common Funnel Mistake?

By Mike Killen | Sep 16, 2024
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The biggest mistake? Assuming that the page design and how beautiful the funnel looks actually matters. It doesn’t. This goes hand in hand with another common error: not knowing who you’re selling to. Building marketing funnels is about solving problems, but in order to solve a problem, you need a person. And that person needs…

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How I turn scope creep into profit

By Mike Killen | Sep 13, 2024
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We’ve all been there—clients who casually ask for a bit more than what’s in the original agreement. Now, only about one in ten of these requests are made with any ill intent. The rest? They just see you as support and figure, “While you’re at it, could you whip up a leaflet or add a…

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Afraid of selling? Read this!

By Mike Killen | Sep 12, 2024
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If you’re afraid of selling or you hate selling and you get that weird pit in your stomach, what I want you to do is try this really simple exercise. Start listing off as many reasons why the customer would want to buy from you. Stop thinking about why they wouldn’t want to buy from…

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How I closed my dream client without a proposal

By Mike Killen | Sep 11, 2024
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In the past, I used to do a lot of custom work on my sales calls. I’d create bespoke project outlines, craft detailed proposals, and design them in Canva to make them look polished and professional. But then, something changed my approach completely. I was chatting with a lead who seemed like the perfect client.…

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The marketing strategy I wish I’d learned sooner

By Mike Killen | Sep 10, 2024
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Without a doubt, the most effective strategy I’ve learned is this: change the messaging, not the offer. Here’s what I mean. When you’re trying to attract new leads and customers, start with something tangible and specific. For example, if I were an agency targeting dental practices, I’d offer something like, “We help you land five…

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How my worst video idea became a surprise hit

By Mike Killen | Sep 9, 2024
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As many of you know, I’ve been working tirelessly on YouTube, and I’m thrilled to share that we’ve been seeing some real success lately. It’s still a rollercoaster, and nothing is guaranteed, but something recently shifted my perspective in a big way. We were pouring a lot of time, energy, and money into thumbnails, editing,…

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How I landed my first clients with a 10,000-word case study

By Mike Killen | Sep 6, 2024
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I’ve had people ask about the impact of a $10,000 case study, and there’s a particular turning point in my agency that I can clearly remember. It worked so well that I ended up using the same strategy twice at Sell Your Service. After choosing our niche—insurance companies that wanted to generate more leads—we focused…

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How I Made $10K in a Day

By Mike Killen | Sep 5, 2024
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When we had to come up with a significant amount of cash quickly, I didn’t turn to productivity hacks—I turned to efficiency. I created a sales process so powerful that it allowed us to generate $10,000 in a single day from a product that barely existed. How did I do it? I built a simple…

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5 utter fallacies of working as a consultant

By Mike Killen | Oct 13, 2016
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Working as a consultant for businesses seems to be the easiest and fastest method that many digital and marketing professionals take. There’s an assumption that walking into a building and doing some training and problem-solving is a great addition to your business. Consulting is often used to bridge the gap between income and is usually…

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Woah…this week has been a doozy – free email marketing copy

By Mike Killen | Oct 11, 2016
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Woah…this week has been a doozy – free email marketing copy – Sell your service – Mike Killen Today I’m giving you newsletter type email, that you can use in …

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The problem with marketing funnels

By Mike Killen | Oct 10, 2016
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Many WordPress businesses and professionals think that building a marketing funnel needs expensive marketing automation software. That’s not true. Join Mike …

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How Sell Your Service helps you build marketing funnels

By Mike Killen | Oct 10, 2016
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Now you never have to worry about knowing how to build automation and marketing funnels for your customers again! if you’re a WordPress business that wants …

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9 tools you NEED to investigate if you’re building funnels with WordPress

By Mike Killen | Oct 6, 2016
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I always say that our industry is really bad for “shiny object syndrome”. A new tool comes to the market and we HAVE to buy it because it can capture leads, convert leads, increase sales, cross-sell on automation, makes tea every 45 minutes and gives me a six-pack. While your business does need tools for…

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You must be crazy to ignore this (logic) – free email marketing copy

By Mike Killen | Oct 4, 2016
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You must be crazy to ignore this (logic) – free email marketing copy – Sell your service – Mike Killen Today I’m giving you conversion type email, that you can …

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Content silo marketing funnel automation

How ONLY writing 3 blog posts can increase conversions

By Mike Killen | Sep 29, 2016
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When it’s time to take your inbound and content marketing to the next level, creating content silos are the next step. They help to drive leads and customers, as well as deliver automation –  with relatively little effort. Content silos allow WordPress businesses like you to make assumptions about your leads and customers, while increasing…

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If You Don’t [blank] Now, You’ll Hate Yourself Later – free email marketing copy

By Mike Killen | Sep 27, 2016
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If You Don’t [blank] Now, You’ll Hate Yourself Later – free email marketing copy – Sell your service – Mike Killen Today I’m giving you launch type email, that you …

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How Any WordPress Business Can sell a marketing funnel to a customer

By Mike Killen | Sep 22, 2016
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All Marketing Funnel Theory is about, is the way we as human beings interact with each other. Marketing funnels are much more intuitive than websites and help clients get the same job done (such as sales, lead generation and lead conversion) on automation and faster than creating traditional websites that often become stagnant and complacent…

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In 5 days you could have result-free email marketing copy

By Mike Killen | Sep 20, 2016
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In 5 days you could have [result]– free email marketing copy – Sell your service – Mike Killen Today I’m giving you traffic driving/ value stack type email, that you …

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Hey there, I'm Mike (:

Mike Killen

Back in 2016 I decided that I was going to help as many funnel builders as I could, sell more marketing funnels for higher prices.

I've now helped thousands of funnel builders sell their services for higher prices, define a niche and scale their business.

I know that my team and I can help, so please don't hesitate to reach out.

Have courage, commit and take action.

Mike Killen

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