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5 Tools You Can’t Live Without as a Funnel Builder
Here are the five essential tools I rely on as a marketer and funnel builder. First up is Loom, or any screen recorder. I’m actually writing this email through Loom, recording my thoughts, which then get transcribed. My team takes that transcription and moves it to the second tool: ChatGPT. ChatGPT is an absolute game-changer.…
Read More3 Easy Tactics to Sell a $25,000 Funnel – Fast!
The first thing you need to do is stop working with just anyone. High-ticket sales require serious qualification. You need to create more hoops for clients and leads to jump through. Start by making them fill out a booking form, or a survey or a quiz. Next, jump on a 10-minute call to further qualify…
Read MoreMy Proven 5-Step Formula for High-Converting Funnels
Here’s my simple five-step process for creating high-converting marketing funnels. Step one: Identify exactly who you’re selling to, and give that audience a name they’d recognise. This might take research, but it’s crucial to know your target. For example, there’s a group called “Fit Mums”—mums who are getting back into weightlifting after having kids. They…
Read MoreThe Funnel That Almost Broke Me (And How I Turned It Around)
I once built a funnel that was converting like crazy—but it ended up creating massive headaches because it attracted low-quality, low-value leads. Here’s how it worked: I had an opt-in page where I’d give something away for free, and on the next page, I’d offer people access to my calendar for a strategy call. Sounds…
Read MoreAre You Making This Common Funnel Mistake?
The biggest mistake? Assuming that the page design and how beautiful the funnel looks actually matters. It doesn’t. This goes hand in hand with another common error: not knowing who you’re selling to. Building marketing funnels is about solving problems, but in order to solve a problem, you need a person. And that person needs…
Read MoreHow I turn scope creep into profit
We’ve all been there—clients who casually ask for a bit more than what’s in the original agreement. Now, only about one in ten of these requests are made with any ill intent. The rest? They just see you as support and figure, “While you’re at it, could you whip up a leaflet or add a…
Read MoreAfraid of selling? Read this!
If you’re afraid of selling or you hate selling and you get that weird pit in your stomach, what I want you to do is try this really simple exercise. Start listing off as many reasons why the customer would want to buy from you. Stop thinking about why they wouldn’t want to buy from…
Read MoreHow I closed my dream client without a proposal
In the past, I used to do a lot of custom work on my sales calls. I’d create bespoke project outlines, craft detailed proposals, and design them in Canva to make them look polished and professional. But then, something changed my approach completely. I was chatting with a lead who seemed like the perfect client.…
Read MoreHow my worst video idea became a surprise hit
As many of you know, I’ve been working tirelessly on YouTube, and I’m thrilled to share that we’ve been seeing some real success lately. It’s still a rollercoaster, and nothing is guaranteed, but something recently shifted my perspective in a big way. We were pouring a lot of time, energy, and money into thumbnails, editing,…
Read MoreHow I structure my day to capitalise on my peak energy spots
Here’s how I structure my day to capitalise on peak energy levels. I’m a morning person. I’ve got energy at 5:30 in the morning, and I’m ready to go most days. What I tend to find is after I get home from exercise and health and working out and whatever, I’ll make sure I have…
Read MoreThis weird thing improved my business
Let’s talk about three odd things that have improved my business. First of all, working out in the morning. Waking up at five or 5:30, heading straight downstairs or to my gym, and doing 90 minutes to two hours’ worth of exercise. That has massively improved my business. Even though I might feel exhausted, I…
Read MoreHow I put my clients first
Putting clients first for me just means being there when they need you. We have standard operating terms and we have contracts and terms of service. But if a customer approaches me and says, “Mike, I’ve got a problem with insurance” or “I’m really feeling overwhelmed with this new hire”… If it’s outside the scope…
Read MoreWhat “enjoying” the process did for my life and business
Enjoying the process means embracing the suck. I know that most of the tasks that I have laid out in order to grow my business aren’t particularly enjoyable. But when I made the conscious decision to lean in and start embracing the fact that it’s uncomfortable (and I’m getting things wrong and I’m not enjoying…
Read MoreAutomation: The Unfair Advantage Your Business is Missing
Listen up, because automation is about to be your new best friend. Why? Because automation is the easiest way to print money legally. I help my clients make more sales, and guess what? I do the same for myself. The formula is so simple, it’s almost laughable. Picture this: your client’s phone ringing off the…
Read MoreStop Guessing, Your Customers Will TELL You What to Sell
Wanna know what your audience wants? Ask them. No, seriously, stop overthinking. Forget your sexy brand names. Forget agency models or coaching or courses. Wanna know their #1 problem? The one they’d literally throw money at to solve? Ask. Them. It’s not rocket science, folks. I’ve done it, and it’s like being handed a golden…
Read More6-Figures Isn’t Magic, It’s Just Math
Breaking news: A 6-figure business is just a math problem. Let’s cut it into four chewable pieces. First, monthly income—shoot for at least $8,500. Keep 6 clients happy; it’s easier than making 6 new sales. Price point? Start at $1,500 per month, no less. Do the math: 6 clients at $1,500 equals $9,000 a month.…
Read MoreYour “Dream” Business Model is a Lie
Listen up, this is big. I chased the “best” business model for years. Multiple 6-figures in coaching. And guess what? I was miserable. Not because I wasn’t successful. But because I was playing someone else’s game. It hit me like a ton of bricks. I was building a business to impress other coaches. You see,…
Read MoreThis is what conquers everything
I think my compulsion comes from needing to “conquer myself”. To get 1% better each time. I don’t like yesterday’s Mike. He’s lazy. He’s greedy. He’s selfish and arrogant and argumentative. But he has some good qualities too. He’s thoughtful and reflective. He’ll give 100% if you give 100%. I want to move 1% more…
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Hey there, I'm Mike (:
Back in 2016 I decided that I was going to help as many funnel builders as I could, sell more marketing funnels for higher prices.
I've now helped thousands of funnel builders sell their services for higher prices, define a niche and scale their business.
I know that my team and I can help, so please don't hesitate to reach out.
Have courage, commit and take action.
Mike Killen