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5 Tools You Can’t Live Without as a Funnel Builder
Here are the five essential tools I rely on as a marketer and funnel builder. First up is Loom, or any screen recorder. I’m actually writing this email through Loom, recording my thoughts, which then get transcribed. My team takes that transcription and moves it to the second tool: ChatGPT. ChatGPT is an absolute game-changer.…
Read More3 Easy Tactics to Sell a $25,000 Funnel – Fast!
The first thing you need to do is stop working with just anyone. High-ticket sales require serious qualification. You need to create more hoops for clients and leads to jump through. Start by making them fill out a booking form, or a survey or a quiz. Next, jump on a 10-minute call to further qualify…
Read MoreMy Proven 5-Step Formula for High-Converting Funnels
Here’s my simple five-step process for creating high-converting marketing funnels. Step one: Identify exactly who you’re selling to, and give that audience a name they’d recognise. This might take research, but it’s crucial to know your target. For example, there’s a group called “Fit Mums”—mums who are getting back into weightlifting after having kids. They…
Read MoreThe Funnel That Almost Broke Me (And How I Turned It Around)
I once built a funnel that was converting like crazy—but it ended up creating massive headaches because it attracted low-quality, low-value leads. Here’s how it worked: I had an opt-in page where I’d give something away for free, and on the next page, I’d offer people access to my calendar for a strategy call. Sounds…
Read MoreAre You Making This Common Funnel Mistake?
The biggest mistake? Assuming that the page design and how beautiful the funnel looks actually matters. It doesn’t. This goes hand in hand with another common error: not knowing who you’re selling to. Building marketing funnels is about solving problems, but in order to solve a problem, you need a person. And that person needs…
Read MoreHow I turn scope creep into profit
We’ve all been there—clients who casually ask for a bit more than what’s in the original agreement. Now, only about one in ten of these requests are made with any ill intent. The rest? They just see you as support and figure, “While you’re at it, could you whip up a leaflet or add a…
Read MoreAfraid of selling? Read this!
If you’re afraid of selling or you hate selling and you get that weird pit in your stomach, what I want you to do is try this really simple exercise. Start listing off as many reasons why the customer would want to buy from you. Stop thinking about why they wouldn’t want to buy from…
Read MoreHow I closed my dream client without a proposal
In the past, I used to do a lot of custom work on my sales calls. I’d create bespoke project outlines, craft detailed proposals, and design them in Canva to make them look polished and professional. But then, something changed my approach completely. I was chatting with a lead who seemed like the perfect client.…
Read MoreHow my worst video idea became a surprise hit
As many of you know, I’ve been working tirelessly on YouTube, and I’m thrilled to share that we’ve been seeing some real success lately. It’s still a rollercoaster, and nothing is guaranteed, but something recently shifted my perspective in a big way. We were pouring a lot of time, energy, and money into thumbnails, editing,…
Read MoreYearly goal setting
Enough. Please. We get it. Time marches on. Just…try to march on a little less. It’s around this time that my yearly goals have already gone out the window. My detailed plan for the year ahead is already way behind schedule and I’ve totally lost track of all the tasks I wanted to get done.…
Read MoreThe steps I took to leave my “J.O.B”
There was a period during my business where frankly, the work wasn’t coming in and I wasn’t making any money. I was still living at home, I had a girlfriend (now my wife) and I was totally flat broke. So I did the exact opposite of what I had preached for the last few years.…
Read MoreOvercoming Imposter Syndrome
Imposter syndrome is a byproduct of learning more and more about your field. Teenagers never have imposter syndrome, because they’ve never experienced as much of the world as they think. Their viewpoint is so narrow, that they physically can’t measure their learned experiences against a wider world. It’s often why the first year or so…
Read MoreShould you hire friends and family?
My Mum. I asked her to proofread some early versions of my books. And she helped craft some social content a long time ago. Ultimately, Mum doesn’t work with me any more. BUT. I learned some extremely valuable lessons about clearly communicating, team expectations and dealing with mistakes. The good thing about working with my…
Read MoreThe Secret Sauce: Contentment with Ambition
Let me share with you a compelling motto from Noah Ohlsen, a dedicated CrossFit athlete – “happy but hungry”. Yes, CrossFit again, but bear with me. Over a span of 10 years, Noah has made it to the CrossFit games an impressive 10 times. He’s a force to be reckoned with, and considered a legend…
Read MoreHe gave me these THREE secrets to success…
Isn’t it tempting to think that somewhere out there, someone has the keys to the kingdom of success? The idea that if we just find the right mentor, the right book, or the right podcast, we’ll uncover a magical ‘3 Secrets to Success’ is tantalising, to say the least. This very idea led me to…
Read MoreDitch The Old, Embrace Profitability – Your Agency’s New Era
Let’s get real about traditional agency services. They’re outdated, exhausting, and – let’s not sugar coat it – they’re just not profitable. Working round the clock, chasing invoices, managing unrealistic client expectations – it’s a one-way ticket to burnout, and for what? Margins thinner than tracing paper. Sound familiar? You’re not alone. I found myself…
Read MoreYou deserve more sales
There comes a time when standing up for what you believe in isn’t a choice, it’s a necessity. A time when the stakes are high and the impact is even higher My moment came when I looked around and I saw talented people, striving to earn a decent living by selling their unique offerings. But…
Read MoreStop feeling sleezy when selling
I’ll be honest, I’ve never felt “sleezy” when selling except for one time. Selling satellite TV door to door. The reason it felt sleezy, was because I was using every trick in the book to sell something to people who couldn’t really afford it, and who didn’t need it. Not a day goes by when…
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Hey there, I'm Mike (:
Back in 2016 I decided that I was going to help as many funnel builders as I could, sell more marketing funnels for higher prices.
I've now helped thousands of funnel builders sell their services for higher prices, define a niche and scale their business.
I know that my team and I can help, so please don't hesitate to reach out.
Have courage, commit and take action.
Mike Killen