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Getting started is the hardest part… here’s how to make it easy
They say the hardest part of going to the gym is putting your trainers on. I totally agree. Without question, the hardest part about working out at 5am…is waking up at 5am. My bed is warm. I’m cozy and surrounded by soft luxurious pillows. My garage or gym is cold. I have to get changed,…
Read MoreI CHEATED – here’s how I create content ideas
I want to share the top 3 places I search, when I want to find out what content my customers (you guys) want me to create. Blank page syndrome is where you KNOW you need to create something, but the creativity and ideas are just…stuck. Some people feel that if they just had ONE good…
Read MoreThese are my top 4 apps for agency owners
#1: ClickUp Clickup is halfway between project management, automation and a list taking tool. Some people are crazy overwhelmed by ClickUp and that’s fair. I am too sometimes. But it’s a great place for me to throw my ideas, problems and roadblocks and have the team turn them into actions, documents and SOPs. #2: Circle.so I use…
Read MoreThe easiest way to instantly boost your email conversions
I’m going to share a simple tweak that will dramatically increase your revenue without overhauling your entire marketing strategy. When I learned this, it added six figures to my business almost overnight. Here’s what you need to do: send the exact same campaign again. As marketers, we often crave novelty. We’re always looking for something…
Read MoreIf they hate you or laugh at you – that means you’re winning
You’ve got your number in mind. You know what you want. You’ve gone in there and told them what you want. You’ve said, “I want a hundred grand for this project.” Immediately they’ve started laughing. They’ve started getting angry. Then you think, “Oh my God, they’re going to completely reject us.” That’s good. If you can get used to hearing people saying, “Oh…
Read MoreOvercome objections and handle sales objections like THIS
Whenever a customer gives you a NO and a reason why they won’t buy from you, that’s an objection. Here’s how I turn objections. First of all, I don’t argue with the customer. I agree with them. The next thing I do is I acknowledge their objection. I acknowledge their complaint and I say, “Yep, that’s definitely something that we…
Read MoreThe fastest way to build high-converting landing pages
Time is money, so let me show you a fast, actionable method for building landing pages that drive sales without the fluff. The quickest way to create a landing page? Don’t stress over design, layout, or whether to include video. This applies to opt-in pages, sales pages, free offers, webinars—you name it. The only three…
Read MoreThe easiest way to close more sales without feeling “salesy”
If you want to close more sales while feeling authentic and natural, there’s one powerful indicator that your approach is working: the customer says, “I’d like to work with you.” The key is getting them to come to you, rather than you chasing them down. And the simplest way to do that? Keep asking questions. …
Read MoreStruggling with a low-performing funnel?
If your funnel isn’t converting, it’s likely for one of three reasons—and with a quick fix, you can turn it into a sales machine overnight. First, your funnel might not clearly call out the right audience. Saying you work with “small business owners” or “service-based businesses” is way too broad. You need to be specific. …
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How you can plan your week to be 10x more effective and productive
Ever feel like you’re just busy, but not really accomplishing anything? Maybe you find yourself saying “I need 8 more hours a day” just so you can get done, what you need done. We’re going to make your week up to 10x more effective and productive, with some very very simple steps. A lot of…
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How we design our product and service pages – Building a WordPress business diary
Selling a complicated service or product via a page on a website can be a daunting task. I’ve shown you how we write the product page copy, I’ll include a link to …
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How any WordPress businesses can create more products to sell… Even if you’ve only ever sold websites!
The key to building scalable products, as a single person or micro business, is using what you’ve got already. Everything you do is already designed to be built and delivered by one person. Usually to another small or micro business as a customer. Even if you consult large companies, you’re probably only dealing with smaller…
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Why your WordPress business doesn’t motivate you (sometimes)
Have you ever wondered why you lack motivation sometimes? Have you ever felt that your WordPress business just doesn’t gain traction, or excite you like it used to? It’s not your fault, by the way. Our society values novelty and new things above commitment and drive. We’ve lost our inherent ability to derive purpose and…
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Coaching call #1 – The Shake Up
This is the first lesson in our new Sell Your Service Coaching Program. No optins, just the coaching call below. The next 4 coaching calls will be publicly available to join, totally free of charge. Every Thursday at 2pm UK time. The calls WILL be recorded, but only available to Gameplan members and Coaching members.…
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Should you give the price of your marketing funnel in your pitch or save it for the proposal?
“One final question if I may – do you actually give the price in the presentation… as on a slide on the screen or do you save the price for the proposal?” This question was asked by a friend of mine recently, we were talking about selling marketing funnels and how it often required a…
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How Any WordPress Businesses Can Create An Entire Killer Content Marketing Funnel In As Little As 1 Hour (and of course, teach to your customers)
Imagine being able to create 100 content ideas FAST and the easiest method of writing each post which you could copy and repeat. I truly hate the word “content”. It’s dry, it doesn’t have context. It’s overused and most importantly, it’s like creating a product. You can build as many widgets as you like, but…
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Places I’ve made money with marketing automation
I’ve been meaning to make this list for a while. It’s occurred to me that the splinter products, courses and downloads that Sell Your Service offers, has let me make sales without being in front of a customer. Millions of dollars? No. But certainly enough to add to my bottom line. Sales and marketing automation…
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17 most useful tools, books, apps and techniques I learnt in 2016 to increase my WordPress agency’s profit
2016 was a year of reading, learning and restructuring how I approached my businesses. We’re always looking for more profit, more sales, more customers, more leads… Most of the time we’ll either swing between “keep doing what I’m doing (and getting the same results)” and “this new theme and marketing activity fad is the most…
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6 predictions for 2017’s digital business landscape
Remember 2015? It was last year. It was a simpler time of Vines and Star Wars sequels. Don Trump was still running “as a joke” and I made a bunch of predictions for 2016. A true hero of 2015. Well, 2016 is long gone. Good riddance too. Celebrity deaths, a pretty mediocre film season and the…
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Hey there, I'm Mike (:
Back in 2016 I decided that I was going to help as many funnel builders as I could, sell more marketing funnels for higher prices.
I've now helped thousands of funnel builders sell their services for higher prices, define a niche and scale their business.
I know that my team and I can help, so please don't hesitate to reach out.
Have courage, commit and take action.
Mike Killen