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5 Tools You Can’t Live Without as a Funnel Builder
Here are the five essential tools I rely on as a marketer and funnel builder. First up is Loom, or any screen recorder. I’m actually writing this email through Loom, recording my thoughts, which then get transcribed. My team takes that transcription and moves it to the second tool: ChatGPT. ChatGPT is an absolute game-changer.…
Read More3 Easy Tactics to Sell a $25,000 Funnel – Fast!
The first thing you need to do is stop working with just anyone. High-ticket sales require serious qualification. You need to create more hoops for clients and leads to jump through. Start by making them fill out a booking form, or a survey or a quiz. Next, jump on a 10-minute call to further qualify…
Read MoreMy Proven 5-Step Formula for High-Converting Funnels
Here’s my simple five-step process for creating high-converting marketing funnels. Step one: Identify exactly who you’re selling to, and give that audience a name they’d recognise. This might take research, but it’s crucial to know your target. For example, there’s a group called “Fit Mums”—mums who are getting back into weightlifting after having kids. They…
Read MoreThe Funnel That Almost Broke Me (And How I Turned It Around)
I once built a funnel that was converting like crazy—but it ended up creating massive headaches because it attracted low-quality, low-value leads. Here’s how it worked: I had an opt-in page where I’d give something away for free, and on the next page, I’d offer people access to my calendar for a strategy call. Sounds…
Read MoreAre You Making This Common Funnel Mistake?
The biggest mistake? Assuming that the page design and how beautiful the funnel looks actually matters. It doesn’t. This goes hand in hand with another common error: not knowing who you’re selling to. Building marketing funnels is about solving problems, but in order to solve a problem, you need a person. And that person needs…
Read MoreHow I turn scope creep into profit
We’ve all been there—clients who casually ask for a bit more than what’s in the original agreement. Now, only about one in ten of these requests are made with any ill intent. The rest? They just see you as support and figure, “While you’re at it, could you whip up a leaflet or add a…
Read MoreAfraid of selling? Read this!
If you’re afraid of selling or you hate selling and you get that weird pit in your stomach, what I want you to do is try this really simple exercise. Start listing off as many reasons why the customer would want to buy from you. Stop thinking about why they wouldn’t want to buy from…
Read MoreHow I closed my dream client without a proposal
In the past, I used to do a lot of custom work on my sales calls. I’d create bespoke project outlines, craft detailed proposals, and design them in Canva to make them look polished and professional. But then, something changed my approach completely. I was chatting with a lead who seemed like the perfect client.…
Read MoreHow my worst video idea became a surprise hit
As many of you know, I’ve been working tirelessly on YouTube, and I’m thrilled to share that we’ve been seeing some real success lately. It’s still a rollercoaster, and nothing is guaranteed, but something recently shifted my perspective in a big way. We were pouring a lot of time, energy, and money into thumbnails, editing,…
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Don’t use facts to sell marketing funnels
Facts never helped anyone sell anything. They are overvalued by sales people and when we try to sell funnels. If you’re struggling to sell marketing funnels, maybe your customers are also struggling to sell their products, keep reading this post.
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Your brand isn’t that big a deal
I’ve got news for you mate, no one is talking about your brand. I don’t care how big you are.
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How to justify yourself as an expert
Imagine you’re on stage speaking, or you’re at a networking event surrounded by loads of prospects. Or maybe you’re with a customer and you start talking them through a process that you’re supposed to be an expert in. And someone stops you, stands up points at you and says, “you don’t really know what you’re…
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FAQ: Recurring income with funnels
This is an edited and anonymous email from A. who reached out to me asking for advice on recurring revenue. It’s a very common question that I’m asked a lot, so I figured I’d publish the question and answer. Mike, I understand that in this day and age, online offers a much better chance for…
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You must niche down
This is an edited transcript form a previous YouTube video and podcast. If you owned a 1960s red classic Ferrari and it was in a pretty bad state and you knew that you wanted to restore it to show room condition. Would you rather take it to a) a regular auto body repair shop that…
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How to sell marketing funnels for 5 figures using WordPress
In this post I’m going to teach you how to sell five figure marketing funnels, using WordPress. WordPress businesses are uniquely positioned to sell amazing marketing funnels for big bucks. My goal is to help you sell them because you’re already good at building the sites and the landing pages and the optimization and pushing…
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5 closes to use on customers when they tell you “it’s too expensive”
It’s the dreaded response to a proposal or pitch. Sucking air in through their teeth and saying “it’s pretty expensive isn’t it?” What a slap to the face! Even if you’ve discovered their budget and you’re within that budget, customers still have a problem with price. They don’t want to commit right away and they’re…
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THE 3 big problems in your marketing funnel business
There are 3 fundamental problems in any marketing funnel business. 1. A lack of awareness and desire in the marketplace, where you don’t stand out and high quality customers with great budgets, aren’t seeking you out. 2. Not enough focus, clarity or direction on what to work on and what to ignore. This creates confusion…
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Become a marketing funnel expert
Someone stood up, in the middle of my talk and pointed at me. I locked eyes with them and they shouted “you don’t really know what you’re talking about do you?” Everyone in the audience heard the question and all eyes turned back to me. I was completely stunned. In shock, I couldn’t get a…
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The most overused word on the internet. Stop using it.
I was at an event last week and listened to a talk by Andrea Zoellner on microcopy and user experience (KILLER talk by the way – I’m looking to get her on the podcast). One of the questions asked was “what is your most hated or overused word” and a few answers like disruptive, impactful…
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Hey there, I'm Mike (:
Back in 2016 I decided that I was going to help as many funnel builders as I could, sell more marketing funnels for higher prices.
I've now helped thousands of funnel builders sell their services for higher prices, define a niche and scale their business.
I know that my team and I can help, so please don't hesitate to reach out.
Have courage, commit and take action.
Mike Killen