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Struggling to find clients? Here’s why your niche is the key
When someone asks me, “How can I find more clients?” My first question is always the same: What type of clients do you want? It’s like going to a travel agent—remember those?—and saying, “I want to go on holiday,” but when they ask where, you just shrug. How can they plan anything if you don’t…
Read MoreHow I Balance Building Funnels and Living Life
Next week is our anniversary, and I’ll be taking even more time off to escape to a hidden spot in Cornwall. For me, work-life balance is key—especially while building funnels and running a business. I love my work, but I’ve realised it can easily creep into everyday life. In my experience, people who are workaholics…
Read MoreStop wasting time on cold leads—turn them into loyal clients
Lately, I’ve been working hard on this exact issue with our YouTube channel. We’ve been pushing ourselves to turn cold audiences into loyal clients, and I’ve realised something crucial along the way. The key to success here is twofold. First, stop focusing on the technical side of things. Your audience doesn’t care about funnels, automation,…
Read More5 Tools You Can’t Live Without as a Funnel Builder
Here are the five essential tools I rely on as a marketer and funnel builder. First up is Loom, or any screen recorder. I’m actually writing this email through Loom, recording my thoughts, which then get transcribed. My team takes that transcription and moves it to the second tool: ChatGPT. ChatGPT is an absolute game-changer.…
Read More3 Easy Tactics to Sell a $25,000 Funnel – Fast!
The first thing you need to do is stop working with just anyone. High-ticket sales require serious qualification. You need to create more hoops for clients and leads to jump through. Start by making them fill out a booking form, or a survey or a quiz. Next, jump on a 10-minute call to further qualify…
Read MoreMy Proven 5-Step Formula for High-Converting Funnels
Here’s my simple five-step process for creating high-converting marketing funnels. Step one: Identify exactly who you’re selling to, and give that audience a name they’d recognise. This might take research, but it’s crucial to know your target. For example, there’s a group called “Fit Mums”—mums who are getting back into weightlifting after having kids. They…
Read MoreThe Funnel That Almost Broke Me (And How I Turned It Around)
I once built a funnel that was converting like crazy—but it ended up creating massive headaches because it attracted low-quality, low-value leads. Here’s how it worked: I had an opt-in page where I’d give something away for free, and on the next page, I’d offer people access to my calendar for a strategy call. Sounds…
Read MoreAre You Making This Common Funnel Mistake?
The biggest mistake? Assuming that the page design and how beautiful the funnel looks actually matters. It doesn’t. This goes hand in hand with another common error: not knowing who you’re selling to. Building marketing funnels is about solving problems, but in order to solve a problem, you need a person. And that person needs…
Read MoreTreat your customers like royalty to be paid like a king
Pull your head out of your ass. Start treating your customers like royalty and make them your company’s biggest fans. Sorry, was that too aggressive? The companies that reach the billion and even trillion-dollar threshold live by that statement. In this blog, I’m going to tell you not only who is successful but also how…
Read MoreIs helping someone worth being disliked?
The fear of being disliked by people is, in my opinion, the number one reason why people fail to take action. Or, it’s the number one reason that people fear changing at all. Many cultures have a philosophy of “wind your neck in” or not sticking your head above the parapet. Don’t get too big for your boots. Know your place,…
Read MoreWhat should your funnel business focus on?
Focus on Facebook ads.Focus on blog posts.Focus on content promotion.Focus on networking. I could list 100 other things that you’re supposed to “focus” on. As businesses owners and entrepreneurs, it’s a never ending merry-go-round that gets faster and faster, but never arrives anywhere. I’d love to tell you that I have the secret. The final…
Read MoreHere’s a 40,000 foot view of my content strategy
Write first and get clever later Create content on my own platform Double down on topics – don’t be afraid to repeat Figure out the money later Do it 1000 times I never realised how much stuff I leave until “later”. There are 3 things I DON’T focus on with my content strategy. Making money…
Read MoreIdentify your niche, understand what your customers want
Rule one of selling marketing funnels is “don’t talk about marketing funnels”. The more you spend time talking about marketing automation, squeeze pages, mobile responsiveness and all the other deliverables of the marketing funnel, the more you’ll turn a customer off. I understand why we do this. It’s because we want to help our customers…
Read MoreHow to find more clients for your marketing agency without spending a penny
In this blog post I’m going to show you how to find more clients for your marketing agency for free, for the long term, that you can use over and over It’s worth noting up top, that I’m making a few assumptions and there is going to need to be some sacrifice and brave steps…
Read MoreSales pages – write them fast with this
Most people massively over-complicate the process of writing a sales page. In this email, I want to break down the basics of writing a compelling sales page that gets views, clicks and conversions. Your sales page just needs to tell people how you can help them. It’s really as simple as that. But we need to move away from…
Read MoreI’m a cheap-ass and this is EXACTLY how to get me to click “Buy”
I have to admit something, and I don’t care what you think. I’m super stingy. Like, literally, I could spend hours doing price-comparison for a computer monitor only to decide I can do without it anyway. Yep, I’m one of those annoying people who always tries to negotiate a price, asks way too many questions,…
Read MoreSabinetek SmartMike+ review: Wireless Bluetooth Lapel Microphone for Content Creators
Bluetooth wireless lapel microphone In this post I’m reviewing the Sabinetek SmarkMike+ bluetooth microphone. I haven’t been paid or asked to write this review. It’s based on a purchase with my own money and it might be one of the best pieces of audio equipment I’ve bought. Note: some links in this blog post are…
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Hey there, I'm Mike (:
Back in 2016 I decided that I was going to help as many funnel builders as I could, sell more marketing funnels for higher prices.
I've now helped thousands of funnel builders sell their services for higher prices, define a niche and scale their business.
I know that my team and I can help, so please don't hesitate to reach out.
Have courage, commit and take action.
Mike Killen