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The quickest way to land new clients with one simple email

By Mike Killen | Oct 4, 2024

Posted in Client Acquisition, Email campaigns, Entrepreneurs, Lead generation, Marketing strategy, Niche marketing, Sales, Social media marketing

I want to show you a simple, effective way to get clients quickly, without spamming anyone or sending cold emails. It’s called the hand-raise email, and it works at any stage of your sales funnel. Here’s how it looks: “Hey Mike! Next week, I’m putting together a beta group for five fitness coaches to help…

Why your failed funnels are a win

By Mike Killen | Oct 3, 2024

Posted in Being helpful, Digital Marketing, Funnel, Funnel builders, Funnel tactics, Marketing strategy

I’ve had more failed funnels than successful ones, and here’s the truth: that’s exactly how it should be. For every 10 funnels that fall flat, I’ll have one that delivers exponentially better results. But what’s a failure, really? For me, a failed funnel is one that doesn’t make the money I expected it to. Nine…

Building an email list? Stop making this common mistake

By Mike Killen | Oct 2, 2024

Posted in Business Development, Business Strategy, Digital Marketing, Email list, Email marketing, Find more customers, Lead generation, Lead Magnet, Marketing strategy, Social media marketing

The biggest mistake I see when people try to build an email list is creating loads of lead magnets. It just doesn’t work. In my experience, 80% of my leads come from just 20% of my lead magnets. We’ve had one lead magnet alone bring in around 5,000 leads. And while my books are now…

Why you need to sell before you build

By Mike Killen | Oct 1, 2024

Posted in Business Strategy, Entrepreneurs, MArketing, Product development, Product launch, Sales, Sales strategy

Pre-selling is the key to validating any offer before you waste time, money, and energy building it. Think about it—how many times have you been chatting with friends or family, sharing a business idea, and they say, “That’s a great idea!”? Of course they’re going to say that—they’re there to support you. But the real…

Want to land more clients? Start sharing case studies

By Mike Killen | Sep 30, 2024

Posted in Business Development, Case Studies, Client Acquisition, Consulting, Content marketing, Digital Marketing, Entrepreneurs, MArketing, Success Stories

Case studies are hands down the best way to prove you can deliver results. If you know you’ve got the experience and can help people, but other businesses are overtaking you, it’s probably because you’re not showing off your case studies enough. The good news? You don’t need tons of them. Two or three solid…

Struggling to find clients? Here’s why your niche is the key

By Mike Killen | Sep 27, 2024

Posted in Being helpful, Business Development, Client Management, Entrepreneurs, Marketing strategy, Niche marketing

When someone asks me, “How can I find more clients?” My first question is always the same: What type of clients do you want? It’s like going to a travel agent—remember those?—and saying, “I want to go on holiday,” but when they ask where, you just shrug. How can they plan anything if you don’t…

How I Balance Building Funnels and Living Life

By Mike Killen | Sep 26, 2024

Posted in Building funnels, Business Strategy, Entrepreneurs, Mindset, Motivation, Team Management, Time Management

Next week is our anniversary, and I’ll be taking even more time off to escape to a hidden spot in Cornwall. For me, work-life balance is key—especially while building funnels and running a business. I love my work, but I’ve realised it can easily creep into everyday life. In my experience, people who are workaholics…

Stop wasting time on cold leads—turn them into loyal clients

By Mike Killen | Sep 25, 2024

Posted in Being helpful, Business Development, Client Acquisition, Content Creation, Digital Marketing, Entrepreneurs, Finding your Audience, Funnel, Lead generation, MArketing, Marketing automation, Sales, YouTube

Lately, I’ve been working hard on this exact issue with our YouTube channel. We’ve been pushing ourselves to turn cold audiences into loyal clients, and I’ve realised something crucial along the way. The key to success here is twofold. First, stop focusing on the technical side of things. Your audience doesn’t care about funnels, automation,…

The Journey from a $0 Funnel to a $25,000 Funnel

By Mike Killen | Sep 24, 2024

Posted in Building funnels, Case Studies, Conversion optimisation, Entrepreneurial Journey, Funnel, Funnel tactics, Lead generation, MArketing, Marketing funnel, Sales, Success Stories

Here’s how I sold my first $25,000 marketing funnel. The first thing I did was make sure I knew exactly who I was targeting—insurance agents. I spent weeks doing deep research, joining forums, attending webinars, and diving into message boards. What I found was a goldmine: these companies had tons of traffic on their blog…

The one thing your sales funnel is missing

By Mike Killen | Sep 23, 2024

Posted in Being helpful, Building funnels, Business Development, Core Offer, Digital Marketing, Funnel, Funnel Agency, Funnel builders, Funnel business, Funnel tactics, MArketing, Offer, Sales

Have you ever thought that giving customers more options would increase your chances of a sale? It’s easy to think that providing lots of choices makes people feel more free, but in reality, the opposite is true. People want the feeling of choice, but when it comes to taking action, they don’t want complexity—they want…

Is an email address a lead?

By Mike Killen | Jul 25, 2017

Posted in Convert leads into sales, Difficult customers, Funnel builders, Gameplan, Lead generation, Marketing automation, Money, Sales, Sales emails, Sell more funnels

“Right, let’s be really clear Mike. We need to call these subscribers. They’re email addresses in a database, not a lead.” “OK, so what would you qualify a lead as?” Jim was a slightly short, blonde sales manager. He was a pretty good salesperson (i.e. he would be above his number on average days) and…

21 ways motivation energy productive week

21 ways to have your most productive and energised week EVER

By Mike Killen | Jul 24, 2017

Posted in Funnel builders, Gameplan, Make life easier, Motivation, Universe fuel

I’ve gone over 2 YEARS of personal data and I want to share with you the 21 methods I used on my most productive, motivated and energised weeks. We know it’s coming. It happens after every Sunday, but sometimes Monday just comes out of nowhere. Maybe last week was so unproductive, difficult, busy, fast, lazy…

10 reasons why your customer’s marketing funnel isn’t working

By Mike Killen | Jul 21, 2017

Posted in $100K funnel, Difficult customers, Digital creative professional, Funnel builders, Gameplan, Lead generation, Marketing funnel, Qualification

Nothing is more depressing than when your customer’s marketing funnel isn’t getting them results. But it happens. If your customers don’t get the results they’re expecting, you look bad. If they don’t succeed, you don’t succeed. Recently we had an audit of a few customer sites to explore why they weren’t getting the traction we…

write a case study marketing funnel proposal

This is what project winning proposals include: How to write a case study

By Mike Killen | Jul 20, 2017

Posted in Funnel builders, Funnel proposal, Gameplan, Pricing, Sell more funnels

I’m going to show you the easiest method IN THE WORLD to increase your marketing funnel project proposal conversion rates. When we submit a marketing funnel project proposal to a customer, it’s in their hands whether they buy. That’s it, that’s all you can do. It’s like walking out of an exam. You’ve submitted your answers.…

Building a product sales page with Beaver Builder

By Mike Killen | Jul 18, 2017

Posted in Beaver Builder, Delivery page, Gameplan, Make life easier, Marketing automation, Marketing funnel, Sales page, Video

This is the second third video for a series on building a marketing automation funnel with Beaver Builder. Ultimately I want to show you how to build a full marketing automation funnel with Beaver Builder. Watch this third video as I explain how we build thank you pages inside WordPress, using Beaver Builder. I’ll be…

15 ACTUALLY motivational lessons that are practical and useful

By Mike Killen | Jul 17, 2017

Posted in Being helpful, Digital creative professional, Funnel builders, Gameplan, Make life easier, Motivation, News and blog, Universe fuel

To anyone who knows me or is reading this. It’s obvious that I’ve got everything figured out. Motivational posts, quotes and books are a dime a dozen. But my big problem is that they make me feel good for about 4 minutes. Then I go back to playing Civilisation 6 and feeling like I need…

Creating content silos with OptinMonster and WordPress

By Mike Killen | Jul 14, 2017

Posted in $100K funnel, Content, Content marketing, Funnel builders, Marketing automation, Marketing funnel

Content silos are fantastic way of increasing conversion rates with your blog posts. The key to increasing email subscribers is offering lead magnets. However we can further increase conversion rates with content silos. We’ve talked about content silos here before. At a high level, the idea is that if someone is reading content on card tricks,…

The most obvious place to find $50K missing in sales

By Mike Killen | Jul 13, 2017

Posted in Convert leads into sales, Funnel builders, Funnel proposal, Gameplan, Lead generation, Marketing automation, Sales, Sales emails, Sell more funnels, Worksheets

You ever feel like you’re missing sales for your funnels? Like there is a magical part of your business or formula that’s neglecting transactions and income? Recently, our project sales had taken a dip and we weren’t closing as many marketing funnels as we needed. A few months before and we were on fire. This last…

build squeeze page marketing funnel beaver builder

Building a delivery page with Beaver Builder

By Mike Killen | Jul 11, 2017

Posted in Beaver Builder, Delivery page, Gameplan, Make life easier, Marketing automation, Marketing funnel, Video

This is the second training video for a series on building a marketing automation funnel with Beaver Builder. Ultimately I want to show you how to build a full marketing automation funnel with Beaver Builder. Watch this third video as I explain how we build thank you pages inside WordPress, using Beaver Builder. I’ll be…

I just can’t work out my purpose

By Mike Killen | Jul 10, 2017

Posted in Being helpful, Digital creative professional, Funnel builders, Gameplan, Make life easier, Motivation

I’ve been receiving emails like this for a while now. I talk about Universe Fuel, Motivation, Direction, Purpose. But sometimes we really struggle to figure out what it is we want to do. What’s my purpose? Why aren’t I motivated? What if I don’t want to change the world? If you feel directionless, no motivation,…