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My Proven 5-Step Formula for High-Converting Funnels
Here’s my simple five-step process for creating high-converting marketing funnels. Step one: Identify exactly who you’re selling to, and give that audience a name they’d recognise. This might take research, but it’s crucial to know your target. For example, there’s a group called “Fit Mums”—mums who are getting back into weightlifting after having kids. They…
Read MoreThe Funnel That Almost Broke Me (And How I Turned It Around)
I once built a funnel that was converting like crazy—but it ended up creating massive headaches because it attracted low-quality, low-value leads. Here’s how it worked: I had an opt-in page where I’d give something away for free, and on the next page, I’d offer people access to my calendar for a strategy call. Sounds…
Read MoreAre You Making This Common Funnel Mistake?
The biggest mistake? Assuming that the page design and how beautiful the funnel looks actually matters. It doesn’t. This goes hand in hand with another common error: not knowing who you’re selling to. Building marketing funnels is about solving problems, but in order to solve a problem, you need a person. And that person needs…
Read MoreHow I turn scope creep into profit
We’ve all been there—clients who casually ask for a bit more than what’s in the original agreement. Now, only about one in ten of these requests are made with any ill intent. The rest? They just see you as support and figure, “While you’re at it, could you whip up a leaflet or add a…
Read MoreAfraid of selling? Read this!
If you’re afraid of selling or you hate selling and you get that weird pit in your stomach, what I want you to do is try this really simple exercise. Start listing off as many reasons why the customer would want to buy from you. Stop thinking about why they wouldn’t want to buy from…
Read MoreHow I closed my dream client without a proposal
In the past, I used to do a lot of custom work on my sales calls. I’d create bespoke project outlines, craft detailed proposals, and design them in Canva to make them look polished and professional. But then, something changed my approach completely. I was chatting with a lead who seemed like the perfect client.…
Read MoreHow my worst video idea became a surprise hit
As many of you know, I’ve been working tirelessly on YouTube, and I’m thrilled to share that we’ve been seeing some real success lately. It’s still a rollercoaster, and nothing is guaranteed, but something recently shifted my perspective in a big way. We were pouring a lot of time, energy, and money into thumbnails, editing,…
Read MoreHow I landed my first clients with a 10,000-word case study
I’ve had people ask about the impact of a $10,000 case study, and there’s a particular turning point in my agency that I can clearly remember. It worked so well that I ended up using the same strategy twice at Sell Your Service. After choosing our niche—insurance companies that wanted to generate more leads—we focused…
Read MoreHow I Made $10K in a Day
When we had to come up with a significant amount of cash quickly, I didn’t turn to productivity hacks—I turned to efficiency. I created a sales process so powerful that it allowed us to generate $10,000 in a single day from a product that barely existed. How did I do it? I built a simple…
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The 6 best resources for building the perfect marketing funnel (and they’re free)
I have a habit of referring to the same guides, experts and resources over and over in order to build marketing funnels for myself and my customers. If you want to build marketing funnels for yourself and for your customers that convert, attract traffic and generate sales then these are the seven resources that I…
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If you want to find more customers for your funnel business…
If you want more marketing funnel customers. Stop saying you build marketing funnels. Do you find that you’re struggling to discover and attract new customers for your marketing for projects? If you’re a marketing funnel builder, you know how much you can help so many different markets and businesses. So why are you struggling to…
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How funnel builders can cover tool and software costs without being out of pocket
How should you charge your customers for services like autoresponder use, plugins, software, outsourcing and anything else you have to buy? When we build funnels, of any size or scope for customers, it isn’t as clear as building just one thing for them. We might have to set up a CRM or autoresponder for them…
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You fail at things because you didn’t want it badly enough
When we fail at a task or goal, we’re often quick to blame all the external circumstances for why we didn’t achieve what we wanted. It was too expensive, we didn’t have the support or experience, we don’t need to change that much. There are hundreds of excuses and reasons for not seeing something through.…
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How to decide the niche for your funnel business once and for all
Choose a niche for your funnel business. Niche down. Create a sub-niche. Find a micro niche. All good advice but how can funnel builders really choose a niche AND stick to it. There are literally THOUSANDS of agencies and funnel builder businesses out there. Why should someone choose you over anyone else? What does your…
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6 Vital Questions Email Marketers Forget to Ask Before Clicking Send
Unless you’ve been living under a rock for the last couple of decades, you know that email is an incredibly effective strategy to communicate with existing and prospective customers. Perhaps even more exciting, is that it’s also one of the most cost effective methods! Over the years, I’ve written a ton of emails for my…
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6 steps to running a better marketing funnel business
Forget traffic, subscribers, email lists, software and websites. We’re going to explore exactly what your marketing funnel business needs in order to sell marketing funnels. If your main business is going to be selling marketing funnels, you’ll need to understand that you’re in a very competitive market. Even if you build the best funnels in…
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How to discover your purpose
So what is your purpose? What’s your vision for yourself and your place in the world? It’s a terrifying and existential question which can’t be easily answered. Most people go their entire lives without knowing what their purpose is. Most of us have been taught to be grateful, accept what we’re given and be happy…
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You’re afraid to price profitably and it’s killing you.
Lot’s of people think that I believe everything should be $20 000. Marketing funnels, websites, consultation, eBooks, courses, napkins. That’s not entirely true, I believe you should charge $20 000 for $20 000’s work. Everything your marketing funnel business does should be profitable. Bar none. A $19 eBook should be as profitable as a $20…
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Building a book funnel
Earlier this week, I had a book published. From Single To Scale is now available on Amazon Kindle, Amazon print on demand and Blurb.com. I’ll no doubt have a post and training soon on how to write and publish a book. But I wanted to talk through how we’re going to be building a book…
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Hey there, I'm Mike (:
Back in 2016 I decided that I was going to help as many funnel builders as I could, sell more marketing funnels for higher prices.
I've now helped thousands of funnel builders sell their services for higher prices, define a niche and scale their business.
I know that my team and I can help, so please don't hesitate to reach out.
Have courage, commit and take action.
Mike Killen