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3 insane things I believe in

By Mike Killen | Apr 29, 2025

Posted in Being helpful, Mindset, Personal Development, Personal Growth

Did you know one of the most common medical myths is that a defibrillator can restart a heart? In the movies, when a character dies and their heart stops, the hero uses a defibrillator to restart their heart. They place the paddles on their chest, say “clear!” and zap the dead person. An electric current…

DO NOT read this

By Mike Killen | Apr 28, 2025

Posted in Business Growth, Content marketing, Email marketing, Entrepreneurs, Finding your Audience, MArketing, Mindset, Sales

You little rebel. First off, good for you for doing the opposite of what I told you. Now I need you to do EXACTLY what I tell you. Think about the last email you read. Not this one. Was it from: If I had to guess (hit reply and let me know by the way).…

Use THIS to CRUSH your goals

By Mike Killen | Apr 25, 2025

Posted in Being helpful, Goals, Mindset, Motivation, Productivity

Did you know you’re probably self sabotaging your goals? I recently learned of a physiological principle called “avoidance theory” where, even if a change to a person is for the good, they naturally avoid changing at all? And therefore they avoid taking any action to make the change. There are a couple of reasons we…

How I closed a $10,000 sale with 2 emails

By Mike Killen | Apr 24, 2025

Posted in Business Growth, Client Acquisition, Email marketing, Email templates, Marketing strategy, Sales strategy, Tools

These emails are sent at two different times. One to get people ON the call. The other to close them after the call (if you couldn’t close them on the call). Baring in mind, the GOLDEN rule of client closing is “never leave a call without another one on the calendar”. If you’re certain the…

What are your favourite podcasts?

By Mike Killen | Apr 23, 2025

Posted in Being helpful, Podcast

The podcasts I listen to more than any others are: You could not pay me $100,000,000 a year to listen to Joe Rogan. If I want nonsensical conspiratorial disinformation I’ll make a Facebook account. What are your top podcasts?

My morning routine

By Mike Killen | Apr 22, 2025

Posted in Being helpful, Content Creation, Motivation, Productivity

5 AM: Wake up and either immediately head downstairs to my conservatory/outside to exercise OR head straight to the gym Mixture of weights, gymnastics, cardio and metabolic conditioning. Currently I’m working on muscle ups. Finish around 7 AM to 8AM. 1 to 2 hours. 8:30 AM: Write 1000 words of my next book. Whatever the…

Write better copy in 45 seconds

By Mike Killen | Apr 21, 2025

Posted in Content Creation, Copywriting, Digital Marketing, Email marketing, Marketing strategy

OK so in under 45 seconds, I can basically take you through my entire copy writing framework. I use this for emails, webinars, promotions, sales pages, video scripts, VSLs – everything. And I’ve taught it to hundreds of marketers. It works every time – even if you suck at copy. So let’s talk about how…

You’re going to die

By Mike Killen | Apr 18, 2025

Posted in Copywriting, Mindset, Motivation, Personal Development, Productivity

People dumber than you are seeing success where you aren’t. I have a friend who is a smart, talented, hard working, conscientious and good person. She’s one of my favourite people to be around. I’ve known her for years. She went to an amazing university, she’s smart. And what she really wants to be, is…

THIS is the key to unlimited traffic

By Mike Killen | Apr 17, 2025

Posted in Being helpful, Content marketing, Digital Marketing, Entrepreneurs, Marketing strategy, Traffic

I used to really struggle with getting traffic. But after mastering this very simple approach, I found that I have so many views, leads, clicks and eyeballs that I don’t need ads or even a content team to “repurpose” my videos. And the best thing is that this method works for blog content, social posts,…

Where I stand

By Mike Killen | Apr 16, 2025

Posted in Mindset, News and blog

I want to take a moment to say something that’s been on my mind for a while. The world feels chaotic right now—politically, socially, and economically. When things get uncertain, it’s easy to see who gets blamed: not the people in power, not the corporations hoarding wealth, but marginalized communities. The trans community, the LGBTQ+…

Stop doing these 3 things if you want to grow faster

By Mike Killen | Mar 17, 2025

Posted in Being helpful, Business Growth, Business Scaling, Client Acquisition, Content Creation, High-Ticket Sales, Marketing strategy, Mindset, Pricing, Productivity, Revenue Optimization, Sales strategy, Social Media, Time Management

You’re doing 3 things that are KILLING your chances of growth. It sounds sensible to make the connection between doing more and growing. Nothing could be further from the truth. Making money requires patience and consistency. That’s all. 1. Stop saying yes. Protect your time like it’s the only thing you have. Because it is.…

The biggest mistake I made when pitching clients

By Mike Killen | Mar 14, 2025

Posted in Being helpful, Business Growth, Client Acquisition, Closes, Entrepreneurs, High-Ticket Sales, Pitching, Pricing, Proposal Strategies, Sales strategy

Imagine having $10,00 in your hands and throwing it down the drain, all because you made one stupid mistake. I did exactly that and it still haunts me to this day. A few years back I was quoting for an email marketing project for a corporate training company. It was a pretty simple project and…

3 things I wish I knew before starting my business

By Mike Killen | Mar 13, 2025

Posted in Being helpful, Business Growth, Business Strategy, Entrepreneurs, MArketing, Sales

STOP trying to add value

By Mike Killen | Mar 12, 2025

Posted in Business Growth, Business Strategy, Entrepreneurs, MArketing, Pricing, Sales, Sales strategy

Ah man, how many businesses have been ruined by “adding value”. Stop it. I forbid you from adding value. It will RUIN your business. It’ll strip any profitability away from your bank account. AND – it does the exact opposite of what you think it does. It makes you MORE generic and MORE bland. Businesses…

STOP believing this marketing lie

By Mike Killen | Mar 11, 2025

Posted in Business Growth, Business Scaling, Business Strategy, Entrepreneurs, High-Ticket Sales, Lead generation, MArketing, Marketing strategy, Mindset, Pricing, Revenue Growth, Sales

This is the biggest lie told in marketing. Ignoring it will cost you thousands of dollars and years of your life. 4 years ago I worked one on one with a client who was in the copywriting game. They wrote brochures and instructional manuals for consumer products, like cars, kitchen equipment etc. They had some…

$25,000 email template

By Mike Killen | Mar 10, 2025

Posted in Business Growth, Client Acquisition, Conversion optimisation, Copywriting, Email marketing, Email templates, Entrepreneurs, Lead generation, MArketing, Pricing, Sales strategy

This email is what I use to close clients who are on the fence. I send it to them when I need them to take action. I also use it to generate leads from my list and social channels. Subject: Make $25,000 in 30 days (no ads needed) Opener: 3 spaces left Body: Hey [name],…

3 steps to get 10x more clients (with no ads)

By Mike Killen | Mar 7, 2025

Posted in Business Growth, Client Acquisition, Content marketing, Conversion optimisation, Copywriting, Email marketing, Lead generation, MArketing, Sales Funnels

1. Use this subject line. The one you just clicked and opened. Replace “clients” with what your customers call their customers. I.e. 3 steps to get 10x more dental patients (with no ads) 2. Create emails, video content, books and social/written content that shows people how to do just that 3. Include a call to…

Make 100 sales for ANY product FAST

By Mike Killen | Mar 6, 2025

Posted in Automation, Business Growth, Business Scaling, Copywriting, Email marketing, Funnel, Lead generation, MArketing, Mindset, Sales

There’s an email I’ve got in my arsenal that is so powerful, I try to use it all the time because it works. It works so well that if I need to get replies, or sales, or book calls or generate leads, I use it. It’s like a magic panacea that fixes any and all…

You’re closer to success than you think

By Mike Killen | Mar 5, 2025

Posted in Affiliate Marketing, Business Growth, Business Scaling, Challenges, Content Creation, MArketing, Mindset, Motivation, YouTube

I remember reading an apocryphal tale of a gold prospector buying a ton of mining machinery and land and after years and years of digging, he finally gives up and sells the land and the machinery for scrap. And then another guy comes along and buys all the machinery for pennies, heads over to where…

Sell $25K project without a portfolio

By Mike Killen | Mar 4, 2025

Posted in Business Growth, Business Scaling, Client Acquisition, Entrepreneurs, High-Ticket Sales, Lead generation, MArketing, Pricing, Sales, Sales strategy

If I had to start from scratch, like, literally from absolute zero. No social media presence, no past clients, no testimonials, no portfolio. This is how I’d get my first $25,000 client. First, I’d make sure I pick a niche and a market that is easily fixable. It’s one thing to work with people who…