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The quickest way to land new clients with one simple email

By Mike Killen | Oct 4, 2024

Posted in Client Acquisition, Email campaigns, Entrepreneurs, Lead generation, Marketing strategy, Niche marketing, Sales, Social media marketing

I want to show you a simple, effective way to get clients quickly, without spamming anyone or sending cold emails. It’s called the hand-raise email, and it works at any stage of your sales funnel. Here’s how it looks: “Hey Mike! Next week, I’m putting together a beta group for five fitness coaches to help…

Why your failed funnels are a win

By Mike Killen | Oct 3, 2024

Posted in Being helpful, Digital Marketing, Funnel, Funnel builders, Funnel tactics, Marketing strategy

I’ve had more failed funnels than successful ones, and here’s the truth: that’s exactly how it should be. For every 10 funnels that fall flat, I’ll have one that delivers exponentially better results. But what’s a failure, really? For me, a failed funnel is one that doesn’t make the money I expected it to. Nine…

Building an email list? Stop making this common mistake

By Mike Killen | Oct 2, 2024

Posted in Business Development, Business Strategy, Digital Marketing, Email list, Email marketing, Find more customers, Lead generation, Lead Magnet, Marketing strategy, Social media marketing

The biggest mistake I see when people try to build an email list is creating loads of lead magnets. It just doesn’t work. In my experience, 80% of my leads come from just 20% of my lead magnets. We’ve had one lead magnet alone bring in around 5,000 leads. And while my books are now…

Why you need to sell before you build

By Mike Killen | Oct 1, 2024

Posted in Business Strategy, Entrepreneurs, MArketing, Product development, Product launch, Sales, Sales strategy

Pre-selling is the key to validating any offer before you waste time, money, and energy building it. Think about it—how many times have you been chatting with friends or family, sharing a business idea, and they say, “That’s a great idea!”? Of course they’re going to say that—they’re there to support you. But the real…

Want to land more clients? Start sharing case studies

By Mike Killen | Sep 30, 2024

Posted in Business Development, Case Studies, Client Acquisition, Consulting, Content marketing, Digital Marketing, Entrepreneurs, MArketing, Success Stories

Case studies are hands down the best way to prove you can deliver results. If you know you’ve got the experience and can help people, but other businesses are overtaking you, it’s probably because you’re not showing off your case studies enough. The good news? You don’t need tons of them. Two or three solid…

Struggling to find clients? Here’s why your niche is the key

By Mike Killen | Sep 27, 2024

Posted in Being helpful, Business Development, Client Management, Entrepreneurs, Marketing strategy, Niche marketing

When someone asks me, “How can I find more clients?” My first question is always the same: What type of clients do you want? It’s like going to a travel agent—remember those?—and saying, “I want to go on holiday,” but when they ask where, you just shrug. How can they plan anything if you don’t…

How I Balance Building Funnels and Living Life

By Mike Killen | Sep 26, 2024

Posted in Building funnels, Business Strategy, Entrepreneurs, Mindset, Motivation, Team Management, Time Management

Next week is our anniversary, and I’ll be taking even more time off to escape to a hidden spot in Cornwall. For me, work-life balance is key—especially while building funnels and running a business. I love my work, but I’ve realised it can easily creep into everyday life. In my experience, people who are workaholics…

Stop wasting time on cold leads—turn them into loyal clients

By Mike Killen | Sep 25, 2024

Posted in Being helpful, Business Development, Client Acquisition, Content Creation, Digital Marketing, Entrepreneurs, Finding your Audience, Funnel, Lead generation, MArketing, Marketing automation, Sales, YouTube

Lately, I’ve been working hard on this exact issue with our YouTube channel. We’ve been pushing ourselves to turn cold audiences into loyal clients, and I’ve realised something crucial along the way. The key to success here is twofold. First, stop focusing on the technical side of things. Your audience doesn’t care about funnels, automation,…

The Journey from a $0 Funnel to a $25,000 Funnel

By Mike Killen | Sep 24, 2024

Posted in Building funnels, Case Studies, Conversion optimisation, Entrepreneurial Journey, Funnel, Funnel tactics, Lead generation, MArketing, Marketing funnel, Sales, Success Stories

Here’s how I sold my first $25,000 marketing funnel. The first thing I did was make sure I knew exactly who I was targeting—insurance agents. I spent weeks doing deep research, joining forums, attending webinars, and diving into message boards. What I found was a goldmine: these companies had tons of traffic on their blog…

The one thing your sales funnel is missing

By Mike Killen | Sep 23, 2024

Posted in Being helpful, Building funnels, Business Development, Core Offer, Digital Marketing, Funnel, Funnel Agency, Funnel builders, Funnel business, Funnel tactics, MArketing, Offer, Sales

Have you ever thought that giving customers more options would increase your chances of a sale? It’s easy to think that providing lots of choices makes people feel more free, but in reality, the opposite is true. People want the feeling of choice, but when it comes to taking action, they don’t want complexity—they want…

Use this email template to raise your prices (and keep your customers)

By Mike Killen | Jan 10, 2020

Posted in Benefits, Closes, Email campaigns, Email templates, Gameplan, Marketing funnel price, Price raise, Profit

Use this email template to increase your prices by 20% and keep your customers happy

Swipe these 33 bullet points to sell more marketing services to your customers

By Mike Killen | Dec 12, 2019

Posted in Benefits, Gameplan, Sales, Sales strategy, Sell more funnels, Selling

We always hear “sell benefits” but most of the time, it’s hard to understand what the benefit of email marketing or content creation is. We know there are benefits to all these services. But how do we write and explain them? Using a bullet point framework I learned from Miles Beckler and Terry Dean, I’ve…

How much should you charge for a marketing funnel?

By Mike Killen | Dec 5, 2019

Posted in Gameplan, Marketing funnel business, Marketing funnel price, Sales strategy

How much should you charge a customer for a marketing funnel? In this blog post we’re going to definitively plan out what you need to charge your customers for a marketing funnel. By the end of this post, you’ll understand: The pricing myth that strangles your business and makes it harder for clients to work…

How To Run A Successful Funnel Business

By Mike Killen | Nov 21, 2019

Posted in Gameplan

The solution to every problem funnel builders face, is remarkably simple. I know, because I’ve done it. Let me lay it out for you. Why businesses succeed First there are universal truths that govern the success or failure of any business. We’ve talked about the logistics business, funnel businesses, cars, beds and more. As funnel…

5 Free Things You Can Do To Increase Sales (And Your Prices)

By Mike Killen | Nov 15, 2019

Posted in Closes, Funnel Friday, Gameplan, Pricing, Sales, Sell more funnels, Selling

Funnel builders are entering a hyper-competitive marketplace in the 2020’s. And in order to compete and dominate the market, funnel builders WILL need to increase sales and perhaps more importantly, increase their prices. I want to show you 5 proven ways in increase sales and your prices, for free, for funnel builders. Create content Where…

Making a sale benefits the customer

By Mike Killen | Oct 25, 2019

Posted in $100K funnel, Marketing funnel customers, Sales, Sell more funnels, Selling

This is the most cut and dry argument for why sales is a morally good exercise. When you sell a product or service to a customer, it makes their life better, and benefits them. That is a morally good outcome. Absolutely no one can argue with that. Internally we might have reservations about how much benefit a…

Are you ignoring these two critical (and easy) things that increase sales?

By Mike Killen | Oct 18, 2019

Posted in Gameplan, Sales, Sales page, Sell more funnels, Selling

Serving them as best you can When you’ve decided on an audience that you want to serve, be it independent bar owners looking to manage staff better, CEOs who want to spend more time with their family, single women who want to travel the world safely, or any other audience. You need to make the…

Heaven prefers sales people

By Mike Killen | Oct 11, 2019

Posted in Convert leads into sales, Sales, Sales emails, Selling

Sales often has a greasy or slippery image associate with it. The con artist in the film is usually a sales person. The used car salesman is often greedy or just trying to take your money. Popular culture has twisted our view on what the salesperson is, and who they are. Fast talking, Ferrari driving,…

You don’t need more leads – stop asking for them

By Mike Killen | Oct 3, 2019

Posted in Conversion optimisation, Convert leads into sales, Find more customers, Funnel builders, Gameplan, Marketing funnel customers, Sales, Sell more funnels, Selling

The #1 problem I see people asking for my help with, is lead generation. Lead generation. New clients. New prospects. More leads. New leads. Roughly 25% of all funnel businesses claim that their number 1 problem is some form of lead generation or new client. Finding new clients and leads is so important to funnel…

Recurring Revenue Retreat: A Retrospective Review

By Mike Killen | Sep 26, 2019

Posted in Building funnels, Funnel builders, Gameplan, Goals, Marketing plan, Mastermind, News and blog

Right. Reviewing the Recurring Revenue Retreat (or R3) righteously or even responsibly would be realistically remissive of me. I promise I won’t alliterate the entire review. R3 was conceived in 2017 when Kristina Romero had the idea to bring awesome speakers, with incredible businesses and focus on the concept of recurring revenue, rather than a…