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The quickest way to land new clients with one simple email

By Mike Killen | Oct 4, 2024

Posted in Client Acquisition, Email campaigns, Entrepreneurs, Lead generation, Marketing strategy, Niche marketing, Sales, Social media marketing

I want to show you a simple, effective way to get clients quickly, without spamming anyone or sending cold emails. It’s called the hand-raise email, and it works at any stage of your sales funnel. Here’s how it looks: “Hey Mike! Next week, I’m putting together a beta group for five fitness coaches to help…

Why your failed funnels are a win

By Mike Killen | Oct 3, 2024

Posted in Being helpful, Digital Marketing, Funnel, Funnel builders, Funnel tactics, Marketing strategy

I’ve had more failed funnels than successful ones, and here’s the truth: that’s exactly how it should be. For every 10 funnels that fall flat, I’ll have one that delivers exponentially better results. But what’s a failure, really? For me, a failed funnel is one that doesn’t make the money I expected it to. Nine…

Building an email list? Stop making this common mistake

By Mike Killen | Oct 2, 2024

Posted in Business Development, Business Strategy, Digital Marketing, Email list, Email marketing, Find more customers, Lead generation, Lead Magnet, Marketing strategy, Social media marketing

The biggest mistake I see when people try to build an email list is creating loads of lead magnets. It just doesn’t work. In my experience, 80% of my leads come from just 20% of my lead magnets. We’ve had one lead magnet alone bring in around 5,000 leads. And while my books are now…

Why you need to sell before you build

By Mike Killen | Oct 1, 2024

Posted in Business Strategy, Entrepreneurs, MArketing, Product development, Product launch, Sales, Sales strategy

Pre-selling is the key to validating any offer before you waste time, money, and energy building it. Think about it—how many times have you been chatting with friends or family, sharing a business idea, and they say, “That’s a great idea!”? Of course they’re going to say that—they’re there to support you. But the real…

Want to land more clients? Start sharing case studies

By Mike Killen | Sep 30, 2024

Posted in Business Development, Case Studies, Client Acquisition, Consulting, Content marketing, Digital Marketing, Entrepreneurs, MArketing, Success Stories

Case studies are hands down the best way to prove you can deliver results. If you know you’ve got the experience and can help people, but other businesses are overtaking you, it’s probably because you’re not showing off your case studies enough. The good news? You don’t need tons of them. Two or three solid…

Struggling to find clients? Here’s why your niche is the key

By Mike Killen | Sep 27, 2024

Posted in Being helpful, Business Development, Client Management, Entrepreneurs, Marketing strategy, Niche marketing

When someone asks me, “How can I find more clients?” My first question is always the same: What type of clients do you want? It’s like going to a travel agent—remember those?—and saying, “I want to go on holiday,” but when they ask where, you just shrug. How can they plan anything if you don’t…

How I Balance Building Funnels and Living Life

By Mike Killen | Sep 26, 2024

Posted in Building funnels, Business Strategy, Entrepreneurs, Mindset, Motivation, Team Management, Time Management

Next week is our anniversary, and I’ll be taking even more time off to escape to a hidden spot in Cornwall. For me, work-life balance is key—especially while building funnels and running a business. I love my work, but I’ve realised it can easily creep into everyday life. In my experience, people who are workaholics…

Stop wasting time on cold leads—turn them into loyal clients

By Mike Killen | Sep 25, 2024

Posted in Being helpful, Business Development, Client Acquisition, Content Creation, Digital Marketing, Entrepreneurs, Finding your Audience, Funnel, Lead generation, MArketing, Marketing automation, Sales, YouTube

Lately, I’ve been working hard on this exact issue with our YouTube channel. We’ve been pushing ourselves to turn cold audiences into loyal clients, and I’ve realised something crucial along the way. The key to success here is twofold. First, stop focusing on the technical side of things. Your audience doesn’t care about funnels, automation,…

The Journey from a $0 Funnel to a $25,000 Funnel

By Mike Killen | Sep 24, 2024

Posted in Building funnels, Case Studies, Conversion optimisation, Entrepreneurial Journey, Funnel, Funnel tactics, Lead generation, MArketing, Marketing funnel, Sales, Success Stories

Here’s how I sold my first $25,000 marketing funnel. The first thing I did was make sure I knew exactly who I was targeting—insurance agents. I spent weeks doing deep research, joining forums, attending webinars, and diving into message boards. What I found was a goldmine: these companies had tons of traffic on their blog…

The one thing your sales funnel is missing

By Mike Killen | Sep 23, 2024

Posted in Being helpful, Building funnels, Business Development, Core Offer, Digital Marketing, Funnel, Funnel Agency, Funnel builders, Funnel business, Funnel tactics, MArketing, Offer, Sales

Have you ever thought that giving customers more options would increase your chances of a sale? It’s easy to think that providing lots of choices makes people feel more free, but in reality, the opposite is true. People want the feeling of choice, but when it comes to taking action, they don’t want complexity—they want…

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What to do when you have to “call in sick” to your own business

By Mike Killen | Dec 11, 2017

Posted in Being helpful, Gameplan, Make life easier, Money, Motivation, News and blog

Last night I knew that I’d feel pretty rough when I woke up this morning. I’ve had this post waiting in my drafts for a few months now, knowing that at some point, I’d be too ill to write a post. When we’re ill, if we’re employed we call up our manager or boss and…

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Funnel tactic Friday: Setting up Facebook adverts the right way

By Mike Killen | Dec 8, 2017

Posted in Building funnels, Checklist, Facebook adverts, Funnel Friday, Funnel tactics, Gameplan, Make life easier, Marketing funnel, Tools, Traffic

We’re going to look at how we set up Facebook adverts the right way, both for customers and yourself. Have you ever felt that building Facebook adverts is a little…foggy? Like you’re building your adverts in the dark and guessing most of the options? Advertising copy, images, headlines, audience interests. Sure, we could argue that…

marketing funnel pricing, marketing funnel revenue split, wordpress marketing funnel, marketing funnel sales

Should you sell a funnel for commission or revenue split?

By Mike Killen | Dec 7, 2017

Posted in Core Offer, Difficult customers, Find more customers, Funnel builders, Gameplan, Make life easier, Marketing funnel, Marketing funnel customers, Money, Pricing, Sales, Sell more funnels

If a customer offered you a 20% commission on all sales of their product, sold through a funnel that you build, should you work with that customer? Commission or revenue share models are a great way to price your business and we’ve had a lot of success with them at our agency, MeBox. However, we’ve…

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December 2017 goal setting

By Mike Killen | Dec 4, 2017

Posted in Gameplan

December is a funny time of year. It’s when we start to look over the last year, think about the year ahead and take a little more time off to be with family. Usually, this is when we get our team and staff to start taking a bit more time off. Work 4 days a…

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How we plan on getting 4000 visits a month – November traffic report

By Mike Killen | Dec 1, 2017

Posted in Building funnels, Conversion optimisation, Convert leads into sales, Funnel builders, Funnel Friday, Gameplan, Landing pages, Lead generation, Marketing automation, Marketing funnel, News and blog, optin conversions, Traffic, Traffic report

“What get’s measured, get’s managed” Peter Drucker This week for Funnel Friday, I wanted to start documenting and recording the traffic and subscribers that we’re generating to Sell Your Service. We’ll be measuring traffic, conversions into leads and email subscribers. I want to share what’s working, insight as to why numbers go up or down…

thug marketing language bullshit, marketing bullshit statements

Thug marketing language is the 2010’s equivalent of corporate jargon- stop using it

By Mike Killen | Nov 30, 2017

Posted in Being helpful, Building funnels, Category design, Consulting, Core Offer, Difficult customers, Digital creative professional, Funnel builders, Make life easier, Marketing funnel niche, Niche marketing

I love swearing as much as the next bloke. Just read any of my blog posts and it’s pretty likely that at some point I’ve cussed in the writing. Something I’m seeing more and more of however, is “thug marketing”. “We make great shit to help you sell more shit” Tell me you haven’t seen…

productivity calendar schedule, productivity schedule

[SNEAK PEAK] Read my entire week’s schedule to see how I plan my weeks (unedited)

By Mike Killen | Nov 27, 2017

Posted in Funnel builders, Gameplan, Make life easier, Marketing plan, Motivation, News and blog, Productivity

I’ve talked before about being a huge fan of planning, time blocks and deep work. I see it less about time management and more about priority optimisation. I’ve spoken before about planning out your month, your week and your customer blocks. But today, I’m going to literally share with you my week’s schedule, how I…

marketing funnel conversion, marketing funnel conversion optimisation

7 statistically proven conversion hacks that you can do TODAY

By Mike Killen | Nov 24, 2017

Posted in $100K funnel, Content marketing, Conversion optimisation, Convert leads into sales, Customer funnels, Funnel Friday, Gameplan, Landing pages, Marketing funnel, optin conversions

I’m going to show you 7 statistically proven conversion hacks that can increase your conversion rates for your marketing funnel. One of them increased conversions by 2000%. Seriously, no joke. When we work on our own sites or customer sites, it’s easy to focus on copy, design and the product. But page by page, there…

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The exact funnel sales process I use to get $10k+ funnel projects

By Mike Killen | Nov 23, 2017

Posted in Being helpful, Convert leads into sales, Core Offer, Find more customers, Funnel builders, Gameplan, Lead generation, Marketing funnel, Marketing funnel customers, Marketing plan, Sales, Sell more funnels

Let’s not prat about here. You know why you’re reading this post. Know who I’m targeting Above all else, I know who I’m targeting. I know who is likely to spend $10k. My goal is a $10k funnel, so I’ll research my ass off looking for businesses that can afford a $10k funnel. I’ll segment…

6 counter-intuitive but hyper productive habits “Super Mike” has

By Mike Killen | Nov 20, 2017

Posted in Books, Funnel builders, Gameplan, Marketing automation, Marketing funnel customers, Motivation, News and blog

I want to talk about 6 very productive, but seemingly counter-intuitive habits that I’ve built up, in order to get more done every day. I don’t think I do have a massively productive output. I’ll often look at myself and think “I could have done so much more today”. But I also have a persona…