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Struggling to find clients? Here’s why your niche is the key

By Mike Killen | Sep 27, 2024

Posted in Being helpful, Business Development, Client Management, Entrepreneurs, Marketing strategy, Niche marketing

When someone asks me, “How can I find more clients?” My first question is always the same: What type of clients do you want? It’s like going to a travel agent—remember those?—and saying, “I want to go on holiday,” but when they ask where, you just shrug. How can they plan anything if you don’t…

How I Balance Building Funnels and Living Life

By Mike Killen | Sep 26, 2024

Posted in Building funnels, Business Strategy, Entrepreneurs, Mindset, Motivation, Team Management, Time Management

Next week is our anniversary, and I’ll be taking even more time off to escape to a hidden spot in Cornwall. For me, work-life balance is key—especially while building funnels and running a business. I love my work, but I’ve realised it can easily creep into everyday life. In my experience, people who are workaholics…

Stop wasting time on cold leads—turn them into loyal clients

By Mike Killen | Sep 25, 2024

Posted in Being helpful, Business Development, Client Acquisition, Content Creation, Digital Marketing, Entrepreneurs, Finding your Audience, Funnel, Lead generation, MArketing, Marketing automation, Sales, YouTube

Lately, I’ve been working hard on this exact issue with our YouTube channel. We’ve been pushing ourselves to turn cold audiences into loyal clients, and I’ve realised something crucial along the way. The key to success here is twofold. First, stop focusing on the technical side of things. Your audience doesn’t care about funnels, automation,…

The Journey from a $0 Funnel to a $25,000 Funnel

By Mike Killen | Sep 24, 2024

Posted in Building funnels, Case Studies, Conversion optimisation, Entrepreneurial Journey, Funnel, Funnel tactics, Lead generation, MArketing, Marketing funnel, Sales, Success Stories

Here’s how I sold my first $25,000 marketing funnel. The first thing I did was make sure I knew exactly who I was targeting—insurance agents. I spent weeks doing deep research, joining forums, attending webinars, and diving into message boards. What I found was a goldmine: these companies had tons of traffic on their blog…

The one thing your sales funnel is missing

By Mike Killen | Sep 23, 2024

Posted in Being helpful, Building funnels, Business Development, Core Offer, Digital Marketing, Funnel, Funnel Agency, Funnel builders, Funnel business, Funnel tactics, MArketing, Offer, Sales

Have you ever thought that giving customers more options would increase your chances of a sale? It’s easy to think that providing lots of choices makes people feel more free, but in reality, the opposite is true. People want the feeling of choice, but when it comes to taking action, they don’t want complexity—they want…

5 Tools You Can’t Live Without as a Funnel Builder

By Mike Killen | Sep 20, 2024

Posted in Affiliate Marketing, Automation, Business Strategy, Digital Marketing, Funnel, Funnel builders, Marketing Tools, Productivity, Tools

Here are the five essential tools I rely on as a marketer and funnel builder. First up is Loom, or any screen recorder. I’m actually writing this email through Loom, recording my thoughts, which then get transcribed. My team takes that transcription and moves it to the second tool: ChatGPT. ChatGPT is an absolute game-changer.…

3 Easy Tactics to Sell a $25,000 Funnel – Fast!

By Mike Killen | Sep 19, 2024

Posted in Client Management, Client Qualification, Funnel, Lead generation, lead qualification, Qualification, Sales strategy

The first thing you need to do is stop working with just anyone. High-ticket sales require serious qualification. You need to create more hoops for clients and leads to jump through. Start by making them fill out a booking form, or a survey or a quiz. Next, jump on a 10-minute call to further qualify…

My Proven 5-Step Formula for High-Converting Funnels

By Mike Killen | Sep 18, 2024

Posted in Being helpful, Building funnels, Content marketing, Conversion optimisation, Lead generation, Lead Magnet, Marketing strategy, Niche marketing

Here’s my simple five-step process for creating high-converting marketing funnels. Step one: Identify exactly who you’re selling to, and give that audience a name they’d recognise. This might take research, but it’s crucial to know your target. For example, there’s a group called “Fit Mums”—mums who are getting back into weightlifting after having kids. They…

The Funnel That Almost Broke Me (And How I Turned It Around)

By Mike Killen | Sep 17, 2024

Posted in Building funnels, Client Qualification, Entrepreneurial Journey, Funnel, Funnel tactics, Lead generation, Marketing strategy, Qualification

I once built a funnel that was converting like crazy—but it ended up creating massive headaches because it attracted low-quality, low-value leads. Here’s how it worked: I had an opt-in page where I’d give something away for free, and on the next page, I’d offer people access to my calendar for a strategy call. Sounds…

Are You Making This Common Funnel Mistake?

By Mike Killen | Sep 16, 2024

Posted in Business Strategy, Digital Marketing, Entrepreneurs, Marketing funnel

The biggest mistake? Assuming that the page design and how beautiful the funnel looks actually matters. It doesn’t. This goes hand in hand with another common error: not knowing who you’re selling to. Building marketing funnels is about solving problems, but in order to solve a problem, you need a person. And that person needs…

marketing funnel content, content creation for funnels, content creation for customers

How to help your clients with content creation

By Andy Mcllwain | Dec 22, 2017

Posted in 10 x 10, Content, Content marketing, Customer funnels, Find more customers, Funnel builders, Funnel Friday, Funnel tactics, Gameplan, Marketing funnel customers

We don’t treat content with the respect it deserves. It’s a line item in our web projects. Something that we expect our clients to hand over when it’s time for “content loading”. We assume that they’ll have the content ready to go and that we’ll plug it into the beautiful website we’ve built for them.…

marketing funnel customers, sell marketing funnels, find marketing funnel clients

If you’re struggling to get referrals or find customers, it’s because you’re ignoring this mistake (includes email template)

By Mike Killen | Dec 21, 2017

Posted in Building funnels, Convert leads into sales, Customer funnels, Find more customers, Gameplan, Marketing funnel customers, Marketing funnel niche, Niche marketing, Sales emails, Sell more funnels

If you’re struggling to find more customers and sell funnels to clients, then I’m going to show you one of the most glaring mistakes funnel business and agencies make. Apart from you, who else knows who you work with? Apart from yourself, who else in your network including your customers, colleagues, friends, connections and followers…

2018 goals, $1 million goal, financial goals, how to write goals

Reaching $1million in 2018 – how I’m going to do it. 2018 goals.

By Mike Killen | Dec 19, 2017

Posted in Books, Business diary, Gameplan, Goals, Make life easier, Marketing plan, Money, News and blog, Productivity

Recently a colleague of mine, Cam, who I run the Go For Growth podcast with. Introduced me to Stefan James of Project Life Mastery. One of James’ most popular blog post types, is his goals and accountability posts. So in this post, I’m going to explore the goals that I have for 2018, including paying…

digital marketing experts, sell marketing funnels, sell funnels experts

Who the experts are. Where to find the BEST information from experts on marketing funnels

By Mike Killen | Dec 15, 2017

Posted in Being helpful, Books, Building funnels, Find more customers, Funnel builders, Funnel Friday, Funnel tactics, Gameplan, Make life easier, Marketing funnel, News and blog

One of the most confusing areas of running an online business, or marketing funnel business (or any business for that matter), is knowing who to trust when it comes to advice. One of the biggest mistakes I made when first starting my business, was to listen to people who were on the same level as…

2018 predictions, 2018 marketing funnels

My predictions for 2018’s marketing funnel landscape

By Mike Killen | Dec 14, 2017

Posted in $100K funnel, Conversion optimisation, Convert leads into sales, Digital creative professional, Email marketing, Funnel builders, Gameplan, Make life easier, Marketing funnel, Marketing funnel customers, Marketing funnel niche, News and blog

2017 is now close to being a distant memory. Last year I wrote about my 6 predictions for 2017’s digital business landscape. Today we can look at my predictions for 2018’s marketing funnel landscape. Messenger chat bots dominate the auto responder market Software like Chatfuel and Message Hero are making messenger chat bots more accessible…

take time off ill, take time off sick, run a business

What to do when you have to “call in sick” to your own business

By Mike Killen | Dec 11, 2017

Posted in Being helpful, Gameplan, Make life easier, Money, Motivation, News and blog

Last night I knew that I’d feel pretty rough when I woke up this morning. I’ve had this post waiting in my drafts for a few months now, knowing that at some point, I’d be too ill to write a post. When we’re ill, if we’re employed we call up our manager or boss and…

facebook adverts funnel, funnel tactics facebook ads

Funnel tactic Friday: Setting up Facebook adverts the right way

By Mike Killen | Dec 8, 2017

Posted in Building funnels, Checklist, Facebook adverts, Funnel Friday, Funnel tactics, Gameplan, Make life easier, Marketing funnel, Tools, Traffic

We’re going to look at how we set up Facebook adverts the right way, both for customers and yourself. Have you ever felt that building Facebook adverts is a little…foggy? Like you’re building your adverts in the dark and guessing most of the options? Advertising copy, images, headlines, audience interests. Sure, we could argue that…

marketing funnel pricing, marketing funnel revenue split, wordpress marketing funnel, marketing funnel sales

Should you sell a funnel for commission or revenue split?

By Mike Killen | Dec 7, 2017

Posted in Core Offer, Difficult customers, Find more customers, Funnel builders, Gameplan, Make life easier, Marketing funnel, Marketing funnel customers, Money, Pricing, Sales, Sell more funnels

If a customer offered you a 20% commission on all sales of their product, sold through a funnel that you build, should you work with that customer? Commission or revenue share models are a great way to price your business and we’ve had a lot of success with them at our agency, MeBox. However, we’ve…

2017 december goal setting, setting goals december, marketing funnel goals

December 2017 goal setting

By Mike Killen | Dec 4, 2017

Posted in Gameplan

December is a funny time of year. It’s when we start to look over the last year, think about the year ahead and take a little more time off to be with family. Usually, this is when we get our team and staff to start taking a bit more time off. Work 4 days a…

traffic report november, email analytics report

How we plan on getting 4000 visits a month – November traffic report

By Mike Killen | Dec 1, 2017

Posted in Building funnels, Conversion optimisation, Convert leads into sales, Funnel builders, Funnel Friday, Gameplan, Landing pages, Lead generation, Marketing automation, Marketing funnel, News and blog, optin conversions, Traffic, Traffic report

“What get’s measured, get’s managed” Peter Drucker This week for Funnel Friday, I wanted to start documenting and recording the traffic and subscribers that we’re generating to Sell Your Service. We’ll be measuring traffic, conversions into leads and email subscribers. I want to share what’s working, insight as to why numbers go up or down…