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The quickest way to land new clients with one simple email

By Mike Killen | Oct 4, 2024

Posted in Client Acquisition, Email campaigns, Entrepreneurs, Lead generation, Marketing strategy, Niche marketing, Sales, Social media marketing

I want to show you a simple, effective way to get clients quickly, without spamming anyone or sending cold emails. It’s called the hand-raise email, and it works at any stage of your sales funnel. Here’s how it looks: “Hey Mike! Next week, I’m putting together a beta group for five fitness coaches to help…

Why your failed funnels are a win

By Mike Killen | Oct 3, 2024

Posted in Being helpful, Digital Marketing, Funnel, Funnel builders, Funnel tactics, Marketing strategy

I’ve had more failed funnels than successful ones, and here’s the truth: that’s exactly how it should be. For every 10 funnels that fall flat, I’ll have one that delivers exponentially better results. But what’s a failure, really? For me, a failed funnel is one that doesn’t make the money I expected it to. Nine…

Building an email list? Stop making this common mistake

By Mike Killen | Oct 2, 2024

Posted in Business Development, Business Strategy, Digital Marketing, Email list, Email marketing, Find more customers, Lead generation, Lead Magnet, Marketing strategy, Social media marketing

The biggest mistake I see when people try to build an email list is creating loads of lead magnets. It just doesn’t work. In my experience, 80% of my leads come from just 20% of my lead magnets. We’ve had one lead magnet alone bring in around 5,000 leads. And while my books are now…

Why you need to sell before you build

By Mike Killen | Oct 1, 2024

Posted in Business Strategy, Entrepreneurs, MArketing, Product development, Product launch, Sales, Sales strategy

Pre-selling is the key to validating any offer before you waste time, money, and energy building it. Think about it—how many times have you been chatting with friends or family, sharing a business idea, and they say, “That’s a great idea!”? Of course they’re going to say that—they’re there to support you. But the real…

Want to land more clients? Start sharing case studies

By Mike Killen | Sep 30, 2024

Posted in Business Development, Case Studies, Client Acquisition, Consulting, Content marketing, Digital Marketing, Entrepreneurs, MArketing, Success Stories

Case studies are hands down the best way to prove you can deliver results. If you know you’ve got the experience and can help people, but other businesses are overtaking you, it’s probably because you’re not showing off your case studies enough. The good news? You don’t need tons of them. Two or three solid…

Struggling to find clients? Here’s why your niche is the key

By Mike Killen | Sep 27, 2024

Posted in Being helpful, Business Development, Client Management, Entrepreneurs, Marketing strategy, Niche marketing

When someone asks me, “How can I find more clients?” My first question is always the same: What type of clients do you want? It’s like going to a travel agent—remember those?—and saying, “I want to go on holiday,” but when they ask where, you just shrug. How can they plan anything if you don’t…

How I Balance Building Funnels and Living Life

By Mike Killen | Sep 26, 2024

Posted in Building funnels, Business Strategy, Entrepreneurs, Mindset, Motivation, Team Management, Time Management

Next week is our anniversary, and I’ll be taking even more time off to escape to a hidden spot in Cornwall. For me, work-life balance is key—especially while building funnels and running a business. I love my work, but I’ve realised it can easily creep into everyday life. In my experience, people who are workaholics…

Stop wasting time on cold leads—turn them into loyal clients

By Mike Killen | Sep 25, 2024

Posted in Being helpful, Business Development, Client Acquisition, Content Creation, Digital Marketing, Entrepreneurs, Finding your Audience, Funnel, Lead generation, MArketing, Marketing automation, Sales, YouTube

Lately, I’ve been working hard on this exact issue with our YouTube channel. We’ve been pushing ourselves to turn cold audiences into loyal clients, and I’ve realised something crucial along the way. The key to success here is twofold. First, stop focusing on the technical side of things. Your audience doesn’t care about funnels, automation,…

The Journey from a $0 Funnel to a $25,000 Funnel

By Mike Killen | Sep 24, 2024

Posted in Building funnels, Case Studies, Conversion optimisation, Entrepreneurial Journey, Funnel, Funnel tactics, Lead generation, MArketing, Marketing funnel, Sales, Success Stories

Here’s how I sold my first $25,000 marketing funnel. The first thing I did was make sure I knew exactly who I was targeting—insurance agents. I spent weeks doing deep research, joining forums, attending webinars, and diving into message boards. What I found was a goldmine: these companies had tons of traffic on their blog…

The one thing your sales funnel is missing

By Mike Killen | Sep 23, 2024

Posted in Being helpful, Building funnels, Business Development, Core Offer, Digital Marketing, Funnel, Funnel Agency, Funnel builders, Funnel business, Funnel tactics, MArketing, Offer, Sales

Have you ever thought that giving customers more options would increase your chances of a sale? It’s easy to think that providing lots of choices makes people feel more free, but in reality, the opposite is true. People want the feeling of choice, but when it comes to taking action, they don’t want complexity—they want…

You’re afraid to price profitably and it’s killing you.

By Mike Killen | Aug 17, 2017

Posted in Consulting, Core Offer, Gameplan, Make life easier, Money, Pricing, Profit, Sales, Sell more funnels

Lot’s of people think that I believe everything should be $20 000. Marketing funnels, websites, consultation, eBooks, courses, napkins. That’s not entirely true, I believe you should charge $20 000 for $20 000’s work. Everything your marketing funnel business does should be profitable. Bar none. A $19 eBook should be as profitable as a $20…

Building a book funnel

By Mike Killen | Aug 11, 2017

Posted in 10 x 10, Books, Content, Content marketing, Convert leads into sales, Digital creative professional, Funnel builders, Gameplan, Marketing funnel, Marketing plan, Motivation, News and blog, Scalable products, Single to scale

Earlier this week, I had a book published. From Single To Scale is now available on Amazon Kindle, Amazon print on demand and Blurb.com. I’ll no doubt have a post and training soon on how to write and publish a book. But I wanted to talk through how we’re going to be building a book…

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108 niches that marketing funnel businesses could become kings in

By Mike Killen | Aug 10, 2017

Posted in Being helpful, Consulting, Convert leads into sales, Core Offer, Gameplan, Make life easier, Market need, Marketing funnel, Sales, Sell more funnels

If you want to discover endless depth to your market, you need to get very specific about your niche. I’ve lost count of how many marketing businesses will offer advice like “you need to niche down”, but when they themselves are asked about their customer, they’ll respond with “any small business really”. Amateurs. The fastest…

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Three things you do NOT need if you want clarity

By Mike Killen | Aug 8, 2017

Posted in Being helpful, Digital creative professional, Gameplan, Light Bulb Moment, Make life easier, Motivation, News and blog, Universe fuel

Clarity on any subject, be it large like our lives or businesses or careers. Or smaller such as individual tasks and problems. Comes from knowing how to prioritise and take action on the items that matter. Learning how to get clarity on almost any subject is a learned skill. It’s a habit and requires you…

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Should your funnel, website and membership site be on the same platform?

By Mike Killen | Aug 4, 2017

Posted in Building funnels, Convert leads into sales, Email automation, Funnel builders, Funnel Friday, Gameplan, Make life easier, Marketing automation, Marketing funnel

During 2016 our marketing site, eCommerce system, marketing funnel and membership site were all on ONE website. I know, I know. It was killing me. The membership plugin didn’t work 100% with the eCommerce and subscription system. If the website needed updating, that would break the eCommerce and funnel system. It was all a bit…

meeting control marketing funnel coaching

If you feel you’re losing control of a meeting, here’s how to fix it.

By Mike Killen | Aug 3, 2017

Posted in Consulting, Convert leads into sales, Difficult customers, Digital creative professional, Disaster recovery, Gameplan, Make life easier, Marketing automation, Marketing plan, News and blog

Have you ever felt a meeting get away from you? You’re sat with a couple of prospects and they start talking about all the things they want to do. You wanted to run a discovery meeting or pitch a solution to them. Before you know it, the meeting has gone off track. They’re talking a…

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Can a one person business really be a #1 business?

By Mike Killen | Aug 1, 2017

Posted in Being helpful, Building funnels, Digital creative professional, Funnel builders, Funnel webinar, Gameplan, Make life easier, Marketing plan, Product creation, Product design, Sales, Sell more funnels

Short answer – yes. I’m going to show you how even as one person, as a single or micro-business or entrepreneur, you can carve a niche out as the #1 in the world for something in your market. We’re constantly competing for attention from customers against out competition. There are hundreds of marketing funnel builders…

clarity business life information overload

You don’t need more information, tactics or strategies, you need clarity.

By Mike Killen | Jul 31, 2017

Posted in Being helpful, Books, Difficult customers, Digital creative professional, Gameplan, Motivation, News and blog, Universe fuel

“We don’t live in the information era, we live in the insight era” Information is highly overrated. I remember my college IT lecturer talking through what data, information, insight and clarity are. Data is unstructured numbers, text and content. It’s “stuff” without form. A spreadsheet with 200 entries is data. The columns give a little…

marketing funnel conversions increase congruency

Increase ALL conversions by building your funnels backwards

By Mike Killen | Jul 28, 2017

Posted in Being helpful, Building funnels, Content, Convert leads into sales, CVO Funnel, Funnel builders, Funnel Friday, Gameplan, Make life easier, Product creation, Sales, Sales page, Sell more funnels, Splinter Product, Squeeze page

How do you build funnels so fast Mike? How are you getting these funnels build and converting inside a 2 hour period? Whenever we release a new worksheet, guide, video or lead magnet with a call to action AND a content funnel, I’m always sent this question by a few people through email. Out customers…

If you want to sell more funnels – start stalking

By Mike Killen | Jul 27, 2017

Posted in Being helpful, Convert leads into sales, Gameplan, Sales, Sales emails, Sell more funnels

If you want to start selling more, become a professional stalker. Not a professional talker. Finding customers, having more conversations, generating leads, converting leads into sales, closing on pitches and proposals. We all want more of these. We want more customers to buy funnels from us. So how do we sell more marketing funnels? One…