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This is what’s it’s like to run a business
Running a business is a lot like standing at the bottom of a mountain, and deciding that for whatever reason, you’re going to climb it. But with one MASSIVE exception. The goal is to reach the summit. Maybe the summit represents your goal to become rich and wealthy. Maybe the summit represents your goal to…
Read MoreOne Simple Question That’ll Transform Your Sales
We often get caught up in complex sales strategies, but sometimes the answer is simple: just ask. When you know exactly what your client’s biggest challenge is, you can tailor your offer to solve it. It’s like shining a spotlight on what they actually want, instead of guessing in the dark. I’ve used this approach…
Read More100 things to succeed with your funnel business
1. Know what you want 2. Make sure they know what you want 3. Don’t fear judgement, vulnerability, failure or ridicule or for what you want 4. Have the courage to be disliked 5. Pick a clear customer to go after 6. If there aren’t lots of groups, books or communities serving that market, it…
Read MoreHow I captured 11,347 leads
You almost certainly want more leads, most of us do. Even if you have a big list of subscribers or clients, a lead magnet can help reignite a conversation and lead to a sale. In fact, one of my favourite ways to use lead magnets is to offer them again to my list to see…
Read MoreWhy 80% of Your Revenue Comes From 20% of Your Clients
In the 1800s, an Italian economist discovered that 80% of the wealth was held by 20% of the population. Today, that same principle can transform your agency. List out all your clients and the services you’ve provided—then look at which ones actually drive your revenue. Chances are, a small fraction of your clients and services…
Read MoreThe Secret to $50,000 Months (Most Ignore This)
Most people think they need to master every aspect of their business before they can truly succeed. It’s like knowing every part of a car but forgetting to put petrol in—without it, you’re going nowhere. There’s a key principle that makes all the difference for marketing agencies, yet it’s often dismissed at first glance. This…
Read MoreWhy Your Offers Aren’t Selling (And How to Fix It)
Here’s the truth: it’s not about the type of agency you run or the campaigns you launch. It’s about understanding what your client really needs and positioning your offer as the solution. Too many agencies try to sell everything to everyone, thinking that more offers equal more revenue. But it’s like trying to take down…
Read MoreAre You Missing This $10K a Month Shortcut?
For many agencies, the road to financial freedom starts with recurring revenue—money that comes in month after month without extra effort. I’ve worked with businesses stuck at zero, and even seven-figure earners who still lacked consistent income streams. The real shift happens when you stop chasing one-off projects and build an offer that keeps clients…
Read More5 Tools You Can’t Live Without as a Funnel Builder
Here are the five essential tools I rely on as a marketer and funnel builder. First up is Loom, or any screen recorder. I’m actually writing this email through Loom, recording my thoughts, which then get transcribed. My team takes that transcription and moves it to the second tool: ChatGPT. ChatGPT is an absolute game-changer.…
Read More3 Easy Tactics to Sell a $25,000 Funnel – Fast!
The first thing you need to do is stop working with just anyone. High-ticket sales require serious qualification. You need to create more hoops for clients and leads to jump through. Start by making them fill out a booking form, or a survey or a quiz. Next, jump on a 10-minute call to further qualify…
Read MoreMy Proven 5-Step Formula for High-Converting Funnels
Here’s my simple five-step process for creating high-converting marketing funnels. Step one: Identify exactly who you’re selling to, and give that audience a name they’d recognise. This might take research, but it’s crucial to know your target. For example, there’s a group called “Fit Mums”—mums who are getting back into weightlifting after having kids. They…
Read MoreThe Funnel That Almost Broke Me (And How I Turned It Around)
I once built a funnel that was converting like crazy—but it ended up creating massive headaches because it attracted low-quality, low-value leads. Here’s how it worked: I had an opt-in page where I’d give something away for free, and on the next page, I’d offer people access to my calendar for a strategy call. Sounds…
Read MoreAre You Making This Common Funnel Mistake?
The biggest mistake? Assuming that the page design and how beautiful the funnel looks actually matters. It doesn’t. This goes hand in hand with another common error: not knowing who you’re selling to. Building marketing funnels is about solving problems, but in order to solve a problem, you need a person. And that person needs…
Read MoreHow I turn scope creep into profit
We’ve all been there—clients who casually ask for a bit more than what’s in the original agreement. Now, only about one in ten of these requests are made with any ill intent. The rest? They just see you as support and figure, “While you’re at it, could you whip up a leaflet or add a…
Read MoreAfraid of selling? Read this!
If you’re afraid of selling or you hate selling and you get that weird pit in your stomach, what I want you to do is try this really simple exercise. Start listing off as many reasons why the customer would want to buy from you. Stop thinking about why they wouldn’t want to buy from…
Read MoreHow I closed my dream client without a proposal
In the past, I used to do a lot of custom work on my sales calls. I’d create bespoke project outlines, craft detailed proposals, and design them in Canva to make them look polished and professional. But then, something changed my approach completely. I was chatting with a lead who seemed like the perfect client.…
Read MoreHow my worst video idea became a surprise hit
As many of you know, I’ve been working tirelessly on YouTube, and I’m thrilled to share that we’ve been seeing some real success lately. It’s still a rollercoaster, and nothing is guaranteed, but something recently shifted my perspective in a big way. We were pouring a lot of time, energy, and money into thumbnails, editing,…
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Hey there, I'm Mike (:
Back in 2016 I decided that I was going to help as many funnel builders as I could, sell more marketing funnels for higher prices.
I've now helped thousands of funnel builders sell their services for higher prices, define a niche and scale their business.
I know that my team and I can help, so please don't hesitate to reach out.
Have courage, commit and take action.
Mike Killen